Traditional English seaside town reveals huge £1.8million pier transformation

Scottish Sun

01-07-2025

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THE historic Great Yarmouth Pier is in the midst of a makeover.
Its pier along the Golden Mile seafront has been open since 1901, and thanks to new funding, it has undergone a major transformation with more to come.
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Britannia Pier in Great Yarmouth has undergone a transformation
Credit: Facebook/National Piers Society
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It's ditched the bright orange lettering and big entertainment signs
Credit: Alamy
Britannia Pier was always recognisable from the huge advertisements of its upcoming shows and celebrity performers, to its orange 1970s style sign lettering.
After £1.8million worth of funding, it now has a new look.
The building is sleek and white with grey letters and detailing, looking worlds away from the facade it has had for a number of years.
The original wooden Britannia Pier was built in Great Yarmouth in 1858, but was demolished in 1899.
In 1901, a new steel and timber frame was constructed but was destroyed after a series of fires and rebuilt.
Then in 2022, the pier was bought by Triangle Amusements who applied for planning permission to upgrade the site.
Since then, there has been a new amusement arcade and a new front.
And a second phase of work is expected to start in October 2025, which will focus on the food stalls and cabin.
Despite the ongoing works, the pier is open during the summer and ready for business too.
Comedy acts including Jimmy Carr, top tribute acts including Abba, Whitney Houston, Queen and Elvis will be hitting the pier.
English seaside town to transform abandoned beach shelters into new attraction
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Phase two of the upgrade is set to go ahead in October
Credit: Alamy
There's also a Summy Kids Party event (tickets £3) taking place every Wednesday from 6.30-9.30pm before the free fireworks display.
Great Yarmouth has everything you need for a classic British beach break.
Last year, Sun readers put together their favourite spots that you just cannot miss like the Joyland amusement park.
There you'll find the Super Snails ride, Tubs, Jet Cars, Spook Express and Neptune's Kingdom as well as slush drinks and ice-creams.
Another reader suggested the Breydon Water nature reserve.
When it comes to beaches, one of the favourites is the nearby Goreleston-on-Sea that they said is "considerably more quiet."
They went on to add that it's a "lovely sandy beach and has a nice restaurant called The Fig which is a pizzeria/Greek restaurant overlooking the beach."
Plus, the English town home to the world's largest fish and chip shop.
And the cheap UK seaside towns that Sun Travel loves – where a day out for the whole family costs from just £25.