Rising Cybersecurity Demand Drives Kaspersky's India Business Up 24%
You're reading Entrepreneur India, an international franchise of Entrepreneur Media.
Kaspersky, a leading provider of cybersecurity and data privacy, recorded a 24 per cent year-over-year (YoY) increase in total product sales in India during 2024, driven by strong demand for cyber security solutions in the country.
The B2B segment grew 20 per cent, while the B2C segment saw an impressive 30 per cent growth. Notably, Kaspersky Threat Data Feeds, the company's threat intelligence solution designed for large enterprises and SMBs, experienced a YoY growth of over 209 per cent. Additionally, the Endpoint Detection and Response (EDR) Optimum variant recorded a 44 YoY increase.
Jaydeep Singh, General Manager for India at Kaspersky said, "The Indian cybersecurity market is one of the top performing markets for Kaspersky in South Asia. We have shown an impressive growth rate across all our target product groups for the country. This signals the fact that Indian users, both in the B2B and B2C segments, are aware of the threat incidents and are willing to take solid cybersecurity measures to protect themselves. This is also underscored by the cybersecurity and digital safety initiatives being taken by the Indian government."
"The measures around cyber threat awareness, the DPDP Act and the RBI guidelines for cybersecurity have also helped the users in India understand the critical need for intelligence-led cybersecurity. This has helped us to grow in the market and we are ready to continue this momentum in 2025," he added.
Building on this momentum, Kaspersky has significantly strengthened its presence in India by tripling its local headcount over the past two years. The company now operates with a growing team focused on expanding its capabilities across sales, pre-sales, technical support, and customer experience.
India is also emerging as a key innovation and intelligence hub for Kaspersky, with regional researchers monitoring over 900 advanced persistent threat (APT) groups daily as part of its global threat tracking infrastructure. Additionally, the India team contributes to digital footprint intelligence (DFI) operations, including brand protection and takedown services, which are increasingly in demand across the region.
These investments are part of Kaspersky's strategy to capitalize on India's cybersecurity potential and address the rising volume of threats targeting enterprises and individuals. In 2024 alone, the company saw strong double-digit growth in India, reinforcing its position as a high-priority market within the Asia Pacific region.
The year of 2024 also marked the presentation of the company's new flagship product line, Kaspersky Next. The portfolio combines robust endpoint protection with the transparency and speed of EDR (Endpoint Detection and Response) alongside the visibility and powerful tools of XDR (Extended Detection and Response), giving a further boost to the company's B2B ecosystem sales.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Yahoo
3 hours ago
- Yahoo
Qualys (QLYS) Wins Two Pwnie Awards at DEF CON for Groundbreaking OpenSSH Vulnerability Research
Qualys, Inc. (NASDAQ:QLYS) is one of the Qualys, Inc. (NASDAQ:QLYS) is one of the best midcap AI stocks to buy right now. On August 12, 2025, Qualys announced that its Threat Research Unit (TRU) received two Pwnie Awards at the DEF CON cybersecurity conference for its groundbreaking work uncovering critical OpenSSH vulnerabilities. The awards, 'Epic Achievement' and 'Best Remote Code Execution (RCE)', recognized Qualys for identifying CVE-2024-6387, the first pre-authentication RCE in OpenSSH in nearly two decades, and CVE-2025-26465, a man-in-the-middle attack affecting FreeBSD clients. The wins cement Qualys' status as a major player in vulnerability research. welcomia/ Alongside its ongoing threat research, Qualys expanded coverage within its Enterprise TruRisk Platform on August 12, 2025, issuing new vulnerability checks tied to Microsoft's latest Patch Tuesday update. While the company did not publish a formal press release, its research portal listed 98 vulnerabilities across 12 Microsoft security bulletins, with immediate support deployed for customer environments. The update underscores Qualys' operational emphasis on rapid detection and remediation, reinforcing its reputation for delivering same-day protections aligned with major vendor disclosures. Qualys is a U.S.-based provider of cloud-native IT, security, and compliance solutions. Its platform is used by global enterprises to manage vulnerabilities, ensure policy compliance, protect against threats, and inventory digital assets across hybrid environments. While we acknowledge the potential of QLYS as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you're looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock. READ NEXT: and . Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
3 hours ago
- Yahoo
SentinelOne (S) Expands Mimecast Partnership to Advance Human-Centric Cybersecurity
SentinelOne, Inc. (NYSE:S is one of the SentinelOne, Inc. (NYSE:S) is one of the best midcap AI stocks to buy right now. On August 6, 2025, SentinelOne announced an expanded partnership with Mimecast to advance human-centric cybersecurity. The integration connects SentinelOne's Singularity™ Platform with Mimecast's Human Risk Management (HRM) solution, enabling enterprises to correlate endpoint telemetry with behavioral insights and email-based threat intelligence. The goal is to strengthen real-time detection, automate risk scoring, and deliver targeted awareness training based on individual user behavior. Den Rise/ This collaboration marks a shift toward more adaptive, user-aware security frameworks. By analyzing how people interact with their environments, through devices, apps, and communications, the combined solution helps identify at-risk users and prioritize them for intervention. SentinelOne's AI-driven endpoint protection feeds into Mimecast's analytics to uncover patterns of risky behavior, enhancing both detection and prevention efforts. SentinelOne is a California-based cybersecurity company that provides autonomous endpoint protection, cloud security, and identity threat detection through its Singularity™ Platform. The company employs artificial intelligence and machine learning to deliver real-time threat prevention, detection, and response at machine speed. While we acknowledge the potential of S as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you're looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock. READ NEXT: and .
Yahoo
7 hours ago
- Yahoo
Customers Could Receive up to $7,500 in AT&T Settlement
Recent data breaches at AT&T could prove to be extremely costly for the company. The telecommunications giant will be paying millions to customers as part of a class action settlement, and some customers could receive thousands. The Kroll Settlement Administration says that in 2024, customers had their sensitive information leaked on the dark web. This breach in March included addresses, social security numbers, birthdates, passcodes, billing numbers and phone numbers. Another breach later that year in July compounded the issue. In that instance, more customer data was collected, including call logs for individual customers. The settlement website says that customers can submit a claim by Thursday, November 18. If they submit documents that prove they were affected by the data breaches, they could receive up to $5,000. Additionally, those who had their Social Security numbers leaked as part of the first data breach can apply for a tiered payout system. Tier one in that system is five times higher than tier two's amount. Customers who were affected in the second data breach could also be eligible for up to $2,500, putting the total payment for customers at as much as $7,500. Back in 2024, the AT&T data breaches were noted as a significant lapse in cybersecurity, putting thousands of customers at risk of having their identities or finances compromised. 'These are incredibly sensitive pieces of personal information and, when taken together at the scale of information that appears to be included in this AT&T breach, they present a massive NSA-like window into Americans' activity,' said University of Toronto researcher John Scott-Railton about the breach. Scott-Railton called the hack a "megabreach" in an interview with CNBC, and other experts agreed that the amount of sensitive information involved was severe. 'If you have somebody's metadata, you know when they go to work, where they go to work, where they sleep every night,' said Thomas Rid, professor in the cybersecurity studies institute at Johns Hopkins. In total, AT&T is expected to pay $177 million to customers as a result of the settlement. As the end of the year and the deadline to file approaches, we'll see if those predictions turn out to be accurate. Customers Could Receive up to $7,500 in AT&T Settlement first appeared on Men's Journal on Aug 14, 2025 Solve the daily Crossword
