Pretty privilege is real as women embrace make-up strategy to earn more money
According to a March 2025 report from virtual résumé building hub Standout-CV about pretty privilege in the workplace, attractive employees earn up to $20,000 more than their colleagues.
The researchers, who surveyed 1,050 employed male and female Americans over 18, explained: 'We asked respondents to rate how conventionally attractive they are and compared this to how successful they are, to find out how far looks (or body confidence) really does impact your career.'
'Those who rated themselves as extremely attractive earn on average $19,945 more than those who rated themselves as unattractive ($63,954 compared to $44,009),' added the pros.
But it's not just about being more attractive. They also have to spend money to make money, with 83 percent believing that 'staffers who invest in their workplace appearance are more highly favored than those who fail to dress to impress.'
That includes spending money on products including clothes and makeup.
A viral TikTok confirmed that earning more isn't just about being perceived as better looking by your peers, it's also about how you present yourself in the workplace, including the amount of makeup you wear.
Codie Sanchez, who worked on Wall Street for two decades, went viral when she told her 1.8 million TikTok followers about a study where workers were ranked on attractiveness.
According to a report from résumé building hub Standout-CV about pretty privilege in the workplace, attractive employees earn up to $20,000 more than their colleagues
Codie explained it wasn't about getting plastic surgery to guarantee perfectly symmetrical features, but there were other ways to improve 'attractiveness.'
The former Goldman Sachs employee said the study found that women made 25 percent more on average when they were deemed better looking.
Codie explained it wasn't about job experience or skills, and while it wasn't fair, it was true.
'It actually makes sense to be a little vain - pretty privilege is a real thing, and more of us should have it,' Codie explained.
According to a 2016 study by sociologists Jaclyn S. Wong and Andrew M. Penner, 'physically attractive individuals have higher income than average individuals.'
'The level of attractiveness can change if people lose weight or put on makeup. It also found that beauty care in general helped, including manicures, pedicures, wearing contact lenses, shaving hair styling, and wearing perfume and deodorant.'
HR consulting and recruiting firm owner Angela Tait told Daily Mail 'the perception that being more put together or attractive translates to being more competent, trustworthy, or having leadership potential.'
'Therefore, that person will be looked at for career advancements, leading to a bigger salary,' Tait explained.
Tait, based in Plano, Texas, said that 'hiring managers will mention how people look during interviews, so people consciously or unconsciously notice how someone looks when hiring for a position at their company.'
Tait believes that women don't need full glam to get hired or a raise.
She suggests tinted moisturizer to look instantly polished, well-groomed eyebrows, and mascara.
'Even subtle lip color can anchor you in a meeting so that others engage and listen when you speak up,' Tait advised.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Daily Mail
5 minutes ago
- Daily Mail
Beach city scraps 10,000 new homes and plans F1-style track instead that locals rage is 'dumb' and 'desperate'
Locals in a popular New Jersey beach city are enraged after it ditched plans to build 10,000 new homes for a 'dumb' and 'desperate' $3.4 billion F1-style racetrack. Atlantic City government officials have moved forward with the redevelopment of Bader Field, a shuttered airport about an hour outside of Philadelphia, after plans for the new racetrack were officially approved on July 16. The idea to take over the abandoned city-owned airport, which shut down in 2006, first started in 2022 when Bart Blatstein, the CEO of Tower Investments, Inc. and owner of Showboat Atlantic City, said his company and Atlantic City would collaborate to create a massive residential community. The proposed $3 billion development, dubbed 'Casa Mar,' was set to be built on 140 acres with 10,000 residential units, 20 acres of trails, amenities and parks and 400,000 square-feet of retail and office space - but that plan has since been wiped. Instead, a 2.5-mile racetrack, headed by real estate development company Deem Enterprises, will take its place. The massive raceway, said to be a 'game changer' by Atlantic City Mayor Marty Small Sr., is expected to take six to nine years to complete. It will be surrounded by retail businesses and condominiums in the community that is home to beaches, a bustling boardwalk and casinos. 'We're more confident than ever that we have the funds, Small Sr., an Atlantic City native who has been in office since 2019, told NJ Advance Media. '[DEEM] has been vetted, and just getting a $3.4-plus billion project on the ratable base is a complete game changer.' While the mayor, who was embroiled in a child abuse scandal involving his wife and daughter last year, and other government officials are thrilled about the new plan, Atlantic City locals are not happy with it. 'Atlantic City leadership is so desperate that they will support any development offer no matter how stupid it is,' a Facebook user wrote. Another said: 'What a joke! Want to really do something with the land? Dig canals and sell off lots and watch the ratepayers flood in!' 'Building that into a racetrack has to be the dumbest idea in the world,' someone else posted. A resident stressed that the heavily populated and touristy area is already filled with loud noises, so a racetrack would not be ideal. 'If people are bothered by the noise from beach concerts, the noise from the screaming F1 race cars would be unbearable!,' they said. While many are not happy with the development, others appear to be excited for the new track. 'Hell yes,' one simply wrote. Somebody else said: 'Do it!' Another said: 'Excellent' alongside several thumbs up and heart emojis. Meanwhile, a majority of people are not convinced the racetrack will ever be completed. 'They've been talking about it for years... highly doubt it'll ever happen,' wrote a user. 'This is all BS. Every few years this story comes out,' someone else shared. Another posted: 'I'm gonna go ahead and predict this will never happen.' Blatstein told the outlet three years ago that he saw room for growth in the beach city after realizing that other Garden State beach towns have booming populations compared to Atlantic City. 'So what really is needed here is a new plan, a new way of living, a new opportunity for people to come to Atlantic City,' Blatstein said. DEEM Enterprises, a Los Angeles and Atlantic City-based company, first announced the proposal in February of that year. The company has a tentative deal with the city to sell the vacant airfield for $100 million in exchange the real estate developer would donate $15 million for a community center. 'We don't have a recreation center of our town,' Small Sr. explained. 'We use the schools and different things like that.'
Reuters
7 minutes ago
- Reuters
Out-gunned Europe accepts least-worst US trade deal
LONDON, July 27 (Reuters) - In the end, Europe found it lacked the leverage to pull Donald Trump's America into a trade pact on its terms and so has signed up to a deal it can just about stomach - albeit one that is clearly skewed in the U.S.'s favour. As such, Sunday's agreement on a blanket 15% tariff after a months-long stand-off is a reality check on the aspirations of the 27-country European Union to become an economic power able to stand up to the likes of the United States or China. The cold shower is all the more bracing given that the EU has long portrayed itself as an export superpower and champion of rules-based commerce for the benefit both of its own soft power and the global economy as a whole. For sure, the new tariff that will now be applied is a lot more digestible than the 30% "reciprocal" tariff which Trump threatened to invoke in a few days. While it should ensure Europe avoids recession, it will likely keep its economy in the doldrums: it sits somewhere between two tariff scenarios the European Central Bank last month forecast would mean 0.5-0.9% economic growth this year compared to just over 1% in a trade tension-free environment. But this is nonetheless a landing point that would have been scarcely imaginable only months ago in the pre-Trump 2.0 era, when the EU along with much of the world could count on U.S. tariffs averaging out at around 1.5%. Even when Britain agreed a baseline tariff of 10% with the United States back in May, EU officials were adamant they could do better and - convinced the bloc had the economic heft to square up to Trump - pushed for a "zero-for-zero" tariff pact. It took a few weeks of fruitless talks with their U.S. counterparts for the Europeans to accept that 10% was the best they could get and a few weeks more to take the same 15% baseline which the United States agreed with Japan last week. "The EU does not have more leverage than the U.S., and the Trump administration is not rushing things," said one senior official in a European capital who was being briefed on last week's negotiations as they closed in around the 15% level. That official and others pointed to the pressure from Europe's export-oriented businesses to clinch a deal and so ease the levels of uncertainty starting to hit businesses from Finland's Nokia ( opens new tab to Swedish steelmaker SSAB ( opens new tab. "We were dealt a bad hand. This deal is the best possible play under the circumstances," said one EU diplomat. "Recent months have clearly shown how damaging uncertainty in global trade is for European businesses." That imbalance - or what the trade negotiators have been calling "asymmetry" - is manifest in the final deal. Not only is it expected that the EU will now call off any retaliation and remain open to U.S. goods on existing terms, but it has also pledged $600 billion of investment in the United States. The time-frame for that remains undefined, as do other details of the accord for now. As talks unfolded, it became clear that the EU came to the conclusion it had more to lose from all-out confrontation. The retaliatory measures it threatened totalled some 93 billion euros - less than half its U.S. goods trade surplus of nearly 200 billion euros. True, a growing number of EU capitals were also ready to envisage wide-ranging anti-coercion measures that would have allowed the bloc to target the services trade in which the United States had a surplus of some $75 billion last year. But even then, there was no clear majority for targeting the U.S. digital services which European citizens enjoy and for which there are scant homegrown alternatives - from Netflix (NFLX.O), opens new tab to Uber (UBER.N), opens new tab to Microsoft (MSFT.O), opens new tab cloud services. It remains to be seen whether this will encourage European leaders to accelerate the economic reforms and diversification of trading allies to which they have long paid lip service but which have been held back by national divisions. Describing the deal as a painful compromise that was an "existential threat" for many of its members, Germany's BGA wholesale and export association said it was time for Europe to reduce its reliance on its biggest trading partner. "Let's look on the past months as a wake-up call," said BGA President Dirk Jandura. "Europe must now prepare itself strategically for the future - we need new trade deals with the biggest industrial powers of the world."
Reuters
7 minutes ago
- Reuters
Euro gains as investors cautiously welcome US-EU trade deal
NEW YORK, July 27 (Reuters) - Investors cautiously embraced news of a trade deal on Sunday between the U.S. and European Union that is expected to bring clarity for companies and some certainty to markets ahead of U.S. President Donald Trump's Friday tariffs deadline. The euro rose against the U.S. dollar , up 0.27% at $1.177. The currency also gained 0.2% against both the pound and the Japanese yen . Trump announced the United States has struck a framework trade deal with the EU that includes a 15% tariff on EU goods entering the U.S. and significant EU purchases of U.S. energy and military equipment. European Commission President Ursula von der Leyen said the deal includes "cars, semiconductors and pharmas." The deal is similar to parts of the framework agreement the U.S. clinched with Japan last week. "It's really in line with the Japan deal, and I assume investors will view it positively as they viewed the Japan deal," said Rick Meckler, partner at Cherry Lane Investments in New Vernon, New Jersey. Optimism over easing trade tensions broadly helped push U.S. stocks to record highs last week and lifted European shares to their highest since early June. Trump's April 2 "Liberation Day" announcement of sweeping global tariffs sent stocks plunging in the immediate aftermath, due to spiking fears about a recession that have since faded. "I don't think equities in particular needed much of an excuse to rally and now they've got one," said Michael Brown, senior research strategist at Pepperstone in London. Still, investors have been bracing for increased volatility heading into August 1, which the U.S. has set as a deadline for raising levies on a broad swath of trading partners. "We will need to see how long the sides stick to the deal. From a market perspective, it is reassuring in the sense that having a deal is better than not having a deal," Eric Winograd, chief economist at investment management firm AllianceBernstein, said about the EU agreement. The announcement came after Von der Leyen traveled to Scotland for talks with Trump to push a hard-fought deal over the line.
