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Content creators are redefining live entertainment in Texas

Content creators are redefining live entertainment in Texas

Axios20 hours ago
Social media influencers, podcasters and authors sold nearly 500% more tickets this year so far compared to this time in 2024, according to StubHub.
Why it matters: Content creators are turning their fame into profitable, real-world fan engagement — and changing the live entertainment economy.
State of play: StubHub's most in-demand creator tour shows include Alex Cooper's "Unwell Tour," the "Crime Junkie" podcast tour and Mel Robbins' "Let Them" tour.
The ticket vendor says Texans represented the largest single-state fanbase for female-hosted podcast content.
Fun fact: Texas residents have no issue showing up to these events solo.
The Lone Star State led the nation in single ticket purchases, with about 7% more solo buyers than California.
Zoom in: While Cooper and Robbins haven't visited San Antonio recently, "Love Island" star Jeremiah Brown and YouTube group Any Means Possible (AMP) spent time in the city over the summer.
"Barstool Live" also recorded a live show at River North Icehouse during Final Four earlier this year.
Matt Rife, who first went viral on social media, has two comedy shows set for September at the Majestic Theatre.
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Why is Melania Trump threatening to sue Hunter Biden? Here's her story on meeting Donald
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Giada De Laurentiis accuses Mario Batali of making sexist comments in foreword of her 1st cookbook

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