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Shake Shack to Reward Customers for Buying Burgers More Frequently

Shake Shack to Reward Customers for Buying Burgers More Frequently

Bloomberg28-05-2025
Shake Shack Inc. is rolling out its first loyalty program, betting that it can boost sales by enticing diners to visit more often.
Starting Wednesday, the New York-based chain will offer app users small and large sodas for $1. On June 5, Shake Shack will allow customers ordering online or on the app to unlock discounts by ordering a burger or BBQ sandwich at least twice within a certain time period. The company will unveil a broader loyalty platform later this year.
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