
Y2K crimping is coming back, according to fashion week runways
Chet Lo brought back Y2K crimping at London Fashion Week, steering away from the hyper-natural hair trends of the moment, and leaning into style nostalgia.
The Asian-American designer, known for his clashing textural designs, collaborated with celebrity hairstylist Anna Cofone and Authentic Beauty Concept to create a textbook Noughties look.
Cofone combined pin-straight hair with uniform crimps, creating a quintessentially Y2K look for Lo's autumn/winter 2025 collection.
'The inspiration for today's look is very much a continuation of patterns and panels,' said Cofone, 'we wanted to mimic the patterns in Chet's clothes, so we've got these cool, crimped panels appearing at the back of the model's hair and on some of the sides.'
As for the products, the goal was to look shiny and slick, so Cofone used Authentic Beauty Concept's hair balms and glow serums to calm any flyaways and add that Y2K-style shine.
While flat and shiny hairstyles are reminiscent of the early Noughties, crimping also recalls the trends of the Eighties, which have been observed on this season's runways.
'I think it's great that it's got this reference to the Eighties,' says Cofone. 'Do I think [crimping] is going to come back? I think people can definitely play with crimps and see what shape they get – for sure.'
The nostalgic crimped hair was the perfect accessory for the low-rise skirts and asymmetric tops that flooded this season's runway – ushering the return of early 2000s fashion – much to Gen Z's happiness.
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How to style a pillbox hat for Royal Ascot
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How to style your hair and secure the hat Sam McKnight, the legendary hairstylist responsible for Diana's sleek 1990s makeover, knows a thing or two about hair that's both regal and contemporary. 'When accessories are formal, I love to balance that with a more modern, undone look,' he says. 'Effortless waves and texture feels like you haven't tried too hard and keep things looking fresh and youthful.' He advises against hairstyles with too much volume and height, since you're already getting that from the hat itself. Collett, meanwhile, is a fan of a low bun with a pillbox – or even this season's most talked-about haircut, the edgy bob (Jackie O looked sharp in the silhouette for a reason). Now for ensuring your chapeau doesn't blow away in the summer breeze: most pillboxes come with a comb inside to secure the hat to your hair. For added grip, Collett adds an elastic to her hats, which is meant to be placed at the back of the head, underneath the hair. In her studio, she shows me how to use grips to pull out pieces of my hair to camouflage the elastic – and even takes a sharpie to it, the same shade of brunette as my bob, to further hide it: If you're after a Fort Knox level of security, opt for a hat pin on top of it all. Simply stick it through the back of the hat, ensuring it grabs onto your hair, and pull it out the other side. How to wear it at Ascot When it comes to styling the pillbox for formal events like Royal Ascot, Collett says it's all about the trimmings: a simple style calls for clean tailoring. Think Jackie O's pastel suits and matching hats – or even Demi Moore, who wore a veiled, gothic pillbox paired with black trousers and a tailored t-shirt on a red carpet last year. I echo this approach in my matching Me+Em bouclé skirt and top, allowing the hats to take centre stage. For a design with a bit more zhuzh, such as the cherry-red Jess Collett floral piece or the black-and-white button style from John Lewis I'm pictured in above, a floatier dress would match the energy nicely. Think Queen Elizabeth's joyful bubblegum pink pillbox – complete with 25 pink 'bells' hanging off the back to commemorate her Silver Jubilee – which she paired with a breezy pleated coat dress. Shoot styled by Sophie Tobin