logo
Dakota Johnson distances herself from Marvel's Madame Web flop, says ‘It wasn't my fault'

Dakota Johnson distances herself from Marvel's Madame Web flop, says ‘It wasn't my fault'

With The Materialists gearing up for its release this month, Dakota Johnson is once again dominating headlines — but not just for her onscreen chemistry with Chris Evans and internet heartthrob Pedro Pascal. The buzz surrounding her latest project has reignited a less flattering conversation: Dakota Johnson's track record at the box office. While the upcoming rom-com might finally give her a commercial win, many are still looking back at Spider-Man spinoff Madame Web, one of 2024's most notorious flops — and Johnson has some pointed thoughts about why it failed.
In a recent interview, Johnson addressed the elephant in the room with a laugh, saying bluntly: 'It wasn't my fault.' That line alone has sparked a media frenzy, as the actor shifts the blame from herself to the broader industry dynamics that she believes doomed Madame Web from the start.
'There's this thing that happens now where a lot of creative decisions are made by committee,' she said. 'Or made by people who don't have a creative bone in their body. And it's really hard to make art that way. Or to make something entertaining that way. And I think unfortunately with Madame Web, it started out as something and turned into something else. And I was just sort of along for the ride at that point. But that happens. Bigger-budget movies fail all the time.'
In Madame Web, Johnson starred as Cassandra Webb, a New York City paramedic who discovers she can see the future and must protect three teenage girls — future Spider-Women — from a villainous Ezekiel Sims. Despite a promising premise and a cast that included breakout names, the film bombed both critically and commercially. It went on to collect a trio of Golden Raspberry (Razzie) Awards in early 2025, including Worst Picture, Worst Screenplay, and Worst Actress for Johnson herself — a trifecta no actor dreams of.
And yet, Johnson seems unfazed as she brushed off the backlash with a shrug: 'I don't have a Band-Aid over it,' she said. 'There's no part of me that's like, 'Oh, I'll never do that again' to anything. I've done even tiny movies that didn't do well. Who cares?'
That devil-may-care attitude may come off as refreshing honesty — or deflection, depending on who you ask. Critics have noted that Johnson, despite her famous lineage as the daughter of Don Johnson and Melanie Griffith (and granddaughter of Tippi Hedren), has struggled to find her footing post-Fifty Shades. Films like Persuasion (2022) and The Peanut Butter Falcon (2019) earned praise, but commercially, her record is patchy at best. Naturally, now the stakes are high with The Materialists, a glitzy rom-com that might just mark Johnson's rare win in mainstream cinema.

Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

Dakota Johnson says Madame Web failed due to studio: 'Creative decisions are made by committee with no creative bone'
Dakota Johnson says Madame Web failed due to studio: 'Creative decisions are made by committee with no creative bone'

Mint

time36 minutes ago

  • Mint

Dakota Johnson says Madame Web failed due to studio: 'Creative decisions are made by committee with no creative bone'

Actor Dakota Johnson has spoken out about the box office failure of 'Madame Web', saying she had little control over the final product and placing the blame on behind-the-scenes decision-makers. Speaking to the Los Angeles Times during the press tour for her upcoming film 'Materialists', Dakota Johnson said, 'It wasn't my fault. There's this thing that happens now where a lot of creative decisions are made by committee. Or made by people who don't have a creative bone in their body. And it's really hard to make art that way. Or to make something entertaining that way.' She explained that the project changed direction during production: 'With 'Madame Web', it started out as something and turned into something else. And I was just sort of along for the ride at that point. But that happens. Bigger-budget movies fail all the time.' Despite the film's poor reception, Johnson insists she has no regrets. She added, 'I don't have a Band-Aid over it. There's no part of me that's like, 'Oh, I'll never do that again' to anything. I've done even tiny movies that didn't do well. Who cares?' Johnson had previously told Bustle that she believes in the power of creative vision, not data. 'You cannot make art based on numbers and algorithms… Audiences are extremely smart, and executives have started to believe that they're not. Audiences will always be able to sniff out bullshit.' 'Madame Web' is the fourth instalment in Sony's Spider-Man Universe (SSU), with Dakota Johnson in the lead role. The cast also includes Sydney Sweeney, Isabela Merced, Celeste O'Connor, Tahar Rahim, Mike Epps, Emma Roberts, and Adam Scott. The film was directed by SJ Clarkson, who co-wrote the screenplay with Claire Parker, along with writers Matt Sazama and Burk Sharpless. Despite its star-studded lineup, the film was poorly received by critics and struggled at the box office, earning $100.5 million worldwide against a production budget of $80 million.

Dakota Johnson Turns to Revenge Dress Fashion After Splitting From Chris Martin Post 8 Years of Dating
Dakota Johnson Turns to Revenge Dress Fashion After Splitting From Chris Martin Post 8 Years of Dating

Pink Villa

time5 hours ago

  • Pink Villa

Dakota Johnson Turns to Revenge Dress Fashion After Splitting From Chris Martin Post 8 Years of Dating

Dakota Johnson is channeling her inner Princess Diana, and it's everything we're looking for and more. Stepping out amid her promotions for the upcoming romance film Materialists, the actress donned a sheer, black dress, stunning everyone with her ease and charm shortly after her split from Chris Martin. It was recently reported that the couple decided to break off their engagement after being together for 8 years. Dakota Johnson's Princess Diana Connection Going out and about her business in New York City on Thursday, the Fifty Shades of Grey actress made a bold statement with her all-blake fit, truly taking more than just one page out of the Princess of Wales' style book. Known as the infamous 'revenge dress', the British star had also worn an all-black ensemble to supposedly take revenge on her husband, Prince Charles, who is said to have cheated on her with Camilla, by showing her just what he had given up on. Dakota Johnson, on the other hand, was drenched in luxury, smiling at the paparazzi and her fans waiting outside The Greenwich Hotel before riding off in her car for more promotional activities. It is one of the first few outings from the 35-year-old, who is said to have separated from the Coldplay frontman after being in love for 8 years. The duo is also rumored to have gotten engaged secretly many years ago, with recent spottings making their break-up news all the more unbelievable. Chris Martin and Dakota Johnson were spotted all loved up and cozy as recently as the 2025 Cannes Film Festival, which saw her stepping onto the red carpet multiple times, taking over the internet with her fun style. It is not known as to why the couple decided to part ways, but a source close to the couple told PEOPLE that this time felt like it was 'final'. Meanwhile, the actress is currently in the middle of promoting her upcoming romance film Materialists. Chris Evans and Pedro Pascal take spots as her co-stars in the heavily anticipated love triangle.

Dakota Johnson On Madame Web's Failure: 'Decisions Taken By People Who Don't Have A Creative Bone'
Dakota Johnson On Madame Web's Failure: 'Decisions Taken By People Who Don't Have A Creative Bone'

News18

time8 hours ago

  • News18

Dakota Johnson On Madame Web's Failure: 'Decisions Taken By People Who Don't Have A Creative Bone'

Last Updated: Dakota Johnson said that the failure of Madame Web was not her fault. Dakota Johnson has blamed a lack of creativity for Madame Web's poor performance. The 35-year-old actress starred in the 2024 superhero film as Cassie Web, a paramedic who develops psychic abilities following an accident, but it was a failure, critically and commercially. Dakota has insisted it wasn't her fault as she suggested the movie had 'turned into something else" after she signed up for the project. She told the Los Angeles Times newspaper, 'It wasn't my fault. There's this thing that happens now where a lot of creative decisions are made by committee. Or made by people who don't have a creative bone in their body. And it's really hard to make art that way. Or to make something entertaining that way. She mentioned, 'And I think unfortunately with Madame Web, it started out as something and turned into something else. And I was just sort of along for the ride at that point. But that happens. Bigger-budget movies fail all the time." Dakota insisted she doesn't 'have a Band-Aid over it" and isn't too worried about the experience. She said, 'There's no part of me that's like, 'Oh, I'll never do that again' to anything. I've done even tiny movies that didn't do well. Who cares?" Dakota previously suggested she wouldn't make another superhero film following her experience on Madame Web. She told Bustle, 'I had never done anything like it before. I probably will never do anything like it again because I don't make sense in that world. And I know that now. Sometimes in this industry, you sign on to something, and it's one thing and then as you're making it, it becomes a completely different thing, and you're like, 'Wait, what?' But it was a real learning experience, and of course it's not nice to be a part of something that's ripped to shreds, but I can't say that I don't understand." The Fifty Shades of Grey actress recently slammed film bosses for no longer wanting to make 'risky" projects. Speaking during a Kering Women in Motion Talk in Cannes, where she appeared alongside her producing partner Ro Donnelly ahead of the premiere of their dark new film Splitsville, she said, 'Some professionals who run studios don't feel the desire to make things that are different or risky or scary or dangerous or raw and real and human and messy." First Published:

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into the world of global news and events? Download our app today from your preferred app store and start exploring.
app-storeplay-store