JetSynthesys launches JetAlive to power phygital live experiences
Synopsis
JetSynthesys has introduced JetAlive, a new division dedicated to creating phygital live experiences aimed at GenZ. JetAlive will focus on culture festivals, edutainment, tech showcases, and gatherings, blending digital and physical elements to enhance audience participation. The initial lineup includes events like the Lucky Ali India Tour, K-Town, and JetFest, with Kumar Razdan leading the initiative.
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