Latest news with #JetSynthesys
India.com
30-04-2025
- Entertainment
- India.com
'Cricket is in my DNA, but game is... : Sara Tendulkar opens up on legacy, leadership and future of sport
'Cricket is in my DNA, but game is... : Sara Tendulkar opens up on legacy, leadership and future of sport New Delhi: Sara Tendulkar has always been close to cricket — not just as the daughter of one of India's most celebrated players, but as someone who grew up with the sport woven into her everyday life. Now, she's beginning to chart her own path — quietly but confidently — by stepping into a space that blends tradition with technology. At the Global e-Cricket Premier League (GEPL) event in Bengaluru, Sara took the stage for a rare public conversation with Rajan Navani, Founder & CEO of JetSynthesys. She spoke about why cricket matters to her personally — and why she believes its digital evolution could open up entirely new ways of connecting with the next generation. 'Cricket has always been more than a sport in my home,' she said. 'Maybe it really does run in my DNA. I've grown up around it — and I've seen how powerful it can be, not just as a game, but as a force that brings people together.' When asked what led her to become the owner of the Mumbai franchise in the league, her answer was grounded in both identity and intent. 'Mumbai is the city I was born in — it's my home. So there's something very special about being able to represent it. It's not just about being part of a new format — it's also about taking the game forward in a way that makes sense for today's world.' For Sara, the appeal of e-cricket lies in its accessibility and energy. 'It's fast, it's interactive, and it's evolving quickly — just like the world we live in. What excites me most is that it opens up new ways for young people to experience cricket — whether as players, creators, or fans.' She also had a message for young women who look up to her: 'Do what you love. Don't be afraid to put yourself out there. Speak up, take risks, and even if you fail — don't let that stop you. There's strength in just trying.' Her words were thoughtful and measured — not just about cricket, but about carving space for oneself in a world that's always moving. And while Sara Tendulkar may come from a legendary legacy, she's starting to shape one of her own — in her own voice, and on her own terms.
Time of India
30-04-2025
- Entertainment
- Time of India
JetSynthesys launches JetAlive to power phygital live experiences
Synopsis JetSynthesys has introduced JetAlive, a new division dedicated to creating phygital live experiences aimed at GenZ. JetAlive will focus on culture festivals, edutainment, tech showcases, and gatherings, blending digital and physical elements to enhance audience participation. The initial lineup includes events like the Lucky Ali India Tour, K-Town, and JetFest, with Kumar Razdan leading the initiative.
Hans India
30-04-2025
- Entertainment
- Hans India
'Cricket is a religion — but this is the future': Mandira Bedi joins the e-cricket movement
From pioneering Indian television in Shanti to smashing glass ceilings as a cricket presenter, Mandira Bedi has always been ahead of her time. At the Global e-Cricket Premier League (GEPL) event in Bengaluru, she made it clear: the next big wave in Indian sport isn't just physical — it's digital. 'I have a 13-year-old son,' she shared on stage, 'and I know exactly how much time he spends playing sports — not just outdoors, but online. This is the future.' Bedi, who once brought cricket into Indian living rooms in a new voice, now sees esports — and particularly e-cricket — as the new language of passion, performance, and possibility. 'I was sitting with a group inside the stadium, watching the match — and it's so beautifully crafted. You don't just watch someone play; you see your own avatar compete. It takes a different kind of skill, but one that's equally intense.' True to form, she raised a playful yet pointed challenge from the stage: 'So, when are we doing a Women's League?' Bedi asked Rajan Navani, Founder & CEO, JetSynthesys. 'I may not have been great with the bat and ball, but I'm ready to make a comeback here!' she further added. Her enthusiasm struck a chord — in a space already attracting players across ages and backgrounds, her call was less a critique and more a celebration of what's possible. Just as she once redefined the role of women in cricket broadcasting, she now sees a similar opportunity in esports: to open up new arenas, inspire participation, and make room for even more stories to unfold. Her appearance was more than just a celebrity cameo — it was a moment of generational crossover. A familiar voice from cricket's television past, now standing at the edge of a rapidly evolving digital future. 'Cricket is a religion,' she said. 'But in this digital age, this — this is the way to go.'
Time of India
29-04-2025
- Business
- Time of India
From Nikhil Kamath to PhonePe's Rahul Chari: Meet the startup founders who are redefining the future of sports ownership in India
From Zerodha's Nikhil Kamath to PhonePe's Sameer Nigam and Rahul Chari , a rising wave of Indian startup founders and venture capitalists are buying stakes in sports teams — signaling a strategic shift in how entrepreneurs are diversifying their investments. #Pahalgam Terrorist Attack India stares at a 'water bomb' threat as it freezes Indus Treaty India readies short, mid & long-term Indus River plans Shehbaz Sharif calls India's stand "worn-out narrative" For these founders, sports franchises offer more than financial returns. They're platforms for community building, brand visibility, and long-term value creation. And the trend isn't confined to cricket or football — it extends to emerging leagues in esports, volleyball, and even pickleball. If this model succeeds, it could redefine sports ownership in India, favoring hands-on startup builders over celebrities or large conglomerates. Among the notable moves: Accel 's Prashanth Prakash, Kamath, and Curefoods' Ankit Nagori co-own the Bengaluru Badgers in the Global eCricket Premier League ( GEPL ), an esports initiative by JetSynthesys. Swiggy , along with cricketer Rishabh Pant , owns Mumbai Pickle Power in the World Pickleball League, while PhonePe's Nigam and Chari acquired the Mumbai Meteors in the Prime Volleyball League. Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Dễ dàng lắp đặt gạch lát sàn cao su – Làm mới ngôi nhà của bạn một cách dễ dàng! Gạch | Quảng cáo tìm kiếm Tìm Ngay These investors bring a founder's mindset to sports — approaching team ownership much like launching a startup. 'We intentionally positioned GEPL to attract builders — founders and VCs who understand zero-to-one growth and scaling ecosystems,' said Rajan Navani, CEO of JetSynthesys. Prakash echoed the sentiment, noting his GEPL investment was driven by startup-style analysis. 'We assessed the right to win — whether the tech creates a sustainable moat — and whether the product appeals to Gen Z for the next decade,' he told The Times of India . Live Events Infosys co-founder Kris Gopalakrishnan, an early JetSynthesys backer, sees this shift as part of a larger sports-tech convergence. 'We need to rethink how the digital and physical worlds merge,' he said. 'Leagues like GEPL are creating new economic ecosystems — players, owners, leagues, and sponsors that didn't exist before.' Navani emphasized that investors like Kamath and Prakash are deeply involved. 'They're not just financial backers — they bring early-stage thinking, brand building, community focus, and a global vision,' he said. 'Unlike traditional corporate owners, these founders are hands-on and long-term in their commitment.'
Time of India
29-04-2025
- Business
- Time of India
Why startup investors are eyeing sports teams
Representative image BENGALURU: Tech entrepreneurs, startup founders, and venture capitalists are broadening their investment horizons by acquiring stakes in sports teams. This strategic diversification demonstrates their understanding of sports leagues as effective channels for community development, brand establishment, and asset creation. The expansion beyond established sports like cricket and football signals a transformation in India's sporting landscape, with business leaders identifying untapped potential in sports leagues. Accel partner Prashanth Prakash, along with Zerodha's Nikhil Kamath and Curefoods' Ankit Nagori, acquired the Bengaluru Badgers franchise in the Global eCricket Premier League (GEPL), a structured esports league organised by JetSynthesys. Separately, Swiggy, together with cricketer Rishabh Pant, co-owns the Mumbai Pickle Power team in the newly launched World Pickleball League. PhonePe founders Sameer Nigam and Rahul Chari, meanwhile, bought the Mumbai Meteors team in the Prime Volleyball League earlier. Unlike celebrity ownership models that dominate traditional leagues, these founders and investors are bringing an entrepreneurial lens to sports. "We intentionally positioned GEPL to attract builders - founders and VCs who understand zero-to-one growth, who can scale ecosystems, not just invest in them," Rajan Navani, founder and CEO of JetSynthesys, told TOI. For Prakash, backing a team in GEPL was like evaluating a startup. "Two things stood out for us," he said. "First, the right to win - whether the underlying technology creates a sustainable moat. Second, whether this is a pull product for the next decade. In India's Gen Z landscape, this has that potential." Infosys co-founder Kris Gopalakrishnan, an early supporter of JetSynthesys, believes the intersection of sports and technology is a natural evolution. "We need to reimagine how the physical and digital worlds come together," he said. "Leagues like GEPL are about building new economic activity - creating players, owners, leagues, and sponsors in ways that didn't exist before." Navani pointed out that franchise owners like Prakash and Kamath are not just financial backers. "They are partners helping to shape the league," he said. "They understand the value of investing early, building brands, nurturing communities, and thinking globally from day one." Unlike traditional corporate investors, many of these founders bring operational expertise, agility, and a long-term horizon to team ownership. "In large business houses, a team might be one among many investments," Navani said. "With founder-owners, the focus, involvement, and strategic thinking are different." If successful, this emerging model could reshape how sports franchises are built in India. Future leagues - across e-sports, volleyball, and pickleball - could be increasingly seeded by startup-style builders rather than conglomerates or celebrities. Stay informed with the latest business news, updates on bank holidays and public holidays . Master Value & Valuation with ET! Learn to invest smartly & decode financials. Limited seats at 33% off – Enroll now!
