Josh Allen prioritizes Super Bowl push, not 'Hard Knocks' fame as Buffalo Bills head into training camp cameras
Josh Allen, quarterback of the Buffalo Bills, is approaching the 2025
NFL
season with a well-defined purpose—win a Super Bowl—and he has no intention of allowing HBO's "Hard Knocks" to get in the way.
With the league dropping its policy of exempting playoff teams from the reality docuseries, the Buffalo Bills are now in the spotlight, including in this season's "Hard Knocks: Training Camp.
" It's the first time for the franchise, but Allen believes the pressure has to be on football and not the movie crew.
Buffalo Bills' Josh Allen wants team focused despite 'Hard Knocks' cameras
Josh Allen understands how quickly distractions can seep into training camp, particularly when a production crew from HBO and NFL Films is taping every step.
Discussing in a recent interview, Allen emphasized that although increased visibility will be thrilling for supporters, it can't be a distraction for the Buffalo Bills.
"First and foremost, cannot let it become a distraction," Allen said. "Got to keep the main thing the main thing, and that's trying to be the best we can be on the field. Making sure we're doing everything right, and not letting the cameras distract us.
I think that's going to be a sign of a good team."
Bills Josh Allen "surprised" by Hard Knocks announcement on his birthday
Josh Allen credits coach Sean McDermott for a genuine locker room atmosphere
The quarterback credited head coach Sean McDermott with creating a locker room environment that values genuineness— something that Allen feels will translate on television without detracting from football.
"For the longest time, 'Hard Knocks' was usually reserved for, I wouldn't say bad teams, but teams that didn't make the playoffs the year before," Allen said. "I know they lifted that rule, and we're kind of the first team that's coming from the playoffs to be on it, in terms of the training camp portion of it.
So, yeah, it's going to be a little different, but we got a lot of veteran leadership in the locker room and a lot of young guys who we're going to have to take on our shoulders and be like, 'Hey, this is how we're doing it.
' Again, you want to be a star and the face of this and that and the other? Let your play take care of it. Still be yourself and let your personality out. I think Coach [Sean] McDermott has been doing a great job ever since I was rookie of making sure, whoever you are, be that person all the time, right? Being as authentic as possible is one of the greatest qualities that you can have, and this is no different."
This season's slate is historic for more than Buffalo alone. It is the first time since the debut of the show in 2001 that a recent postseason contender—not a rebuilding team—is getting all the attention.
The quarterback emphasized the value of mental clarity, particularly as the season picks up. Whether it's game day or a study of film, Allen feels that improved sleep may provide him with an edge in competition in 2025.
Also read:
Buffalo Bills' hopes live or die with Josh Allen—romance with Hailee Steinfeld won't fix team issues
All eyes on Buffalo as training camp looms
With "Hard Knocks" coming to provide fans with an all-access view inside the Buffalo Bills' building, Josh Allen is ensuring the team does not lose sight of what the end goal is: holding the Lombardi Trophy. If the team can block out the cameras and concentrate on football, 2025 might be the year the Buffalo Bills break through.
Catch Rani Rampal's inspiring story on Game On, Episode 4. Watch Here!
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