US brand Skechers debuts game-ready SKX full-court press sneaker

Fibre2Fashion

4 days ago

Skechers Basketball is empowering WNBA, NBA and aspiring players with the launch of the SKX Full-Court Press basketball shoe. Inspired by the relentless energy and intensity of a game's most demanding defensive strategy, this all-new style is built for athletes who thrive under pressure and dominate the court from end to end. Los Angeles Sparks forward Rickea Jackson debuted the SKX Full-Court Press at the start of this season and is featured in the marketing campaign, which showcases how this responsive shoe helps players deliver the speed, stability and comfort needed to stay fresh through every hustle and quick-paced play.
'We designed the SKX Full-Court Press for players who work every inch of the court to change a game's momentum and earn that win at the final buzzer,' said Ben Stewart, Vice President, Skechers Technical Performance Division . 'Rickea is the perfect player to help us launch the SKX Full-Court Press. She's the first WNBA player on our team and exudes confidence under pressure both on and off the court as fans will see in her new Skechers Basketball campaign.'
Skechers Basketball has launched the SKX Full-Court Press, a performance-driven low-top shoe designed for speed, stability, and comfort. Debuted by WNBA star Rickea Jackson, the shoe features Skechers Move Foam, a TPU Versa Wing for stability, and Goodyear rubber traction. It's available online, in select Skechers stores, and via global retailers.
'Skechers has the comfort and performance down, but I really love this shoe because it's tuned to my style of play—fast, fluid, and explosive,' said Rickea Jackson . 'And off the court they look good too, so you feel confident as soon as you lace up. So many players will appreciate that you just transform into a pressure machine with the SKX Full-Court Press. It's amazing.'
The low-top SKX Full-Court Press is a fusion of style and function with an eye-catching wraparound TPU Versa Wing in the midsole that offers supreme stability when making hard cuts to create space. The outsole features grippy Goodyear rubber in a herringbone pattern for multi-directional traction ready for pace changes and action at both ends of the court. Resilient and ultra-lightweight Skechers Move Foam delivers long-lasting comfort to keep players feeling good through four intense quarters.
The new SKX Full-Court Press style and the full Skechers Basketball collection is available at Skechers website, select Skechers stores, as well as specialty retailers around the world.
Rickea Jackson is part of an elite Skechers Basketball roster that includes WNBA players Kiki Iriafen and Jackie Young, as well as NBA stars Julius Randle, Joel Embiid, OG Anunoby, Norman Powell, Terance Mann, Jabari Walker, and Josh Green.
Beyond basketball, Skechers also offers performance footwear for elite and casual athletes in running, soccer, golf, pickleball/padel, and cricket. Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (RM)