Are Travis and Jason Kelce really buying a professional football team to expand their growing empire?
Travis and Jason Kelce are reportedly in the final stages of acquiring a professional football team through their Kelce Bros brand. (Getty Images)
As the Kansas City Chiefs gear up for a pivotal phase of their offseason at OTAs in Western Missouri, one of their brightest stars seems to be making plays off the field as well. While
Travis Kelce
continues to run drills and prepare for another Super Bowl run, his entrepreneurial spirit is buzzing elsewhere—with a bold and intriguing move tied to his beer brand, Garage Beer.
Will the Kelce Bros brand soon include ownership of a professional football franchise?
On May 28, Garage Beer dropped a cryptic yet electrifying update on X (formerly Twitter), sparking conversations across the football and business world. 'While we can't share the team name, city, league, mascot, or parking situation just yet, we can say that it involves football—the real kind with helmets, touchdowns, tailgates, and of course, ice cold beers,' read the company's official statement.
This revelation confirmed that the brand is 'in the very advanced stages of acquiring a significant ownership stake in a professional football team.'
Although exact details remain under wraps, fans and industry insiders are already speculating what this mystery acquisition could mean—not only for the Kelce brothers but for the evolving intersection of sports and business.
Travis and Jason Kelce have been gradually building their footprint in the beverage world. Their investment in Ohio-based Garage Beer Co. in June last year marked the beginning of a business journey rooted in authenticity.
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'It comes down to quality for me. I think everyone knows I like to have a couple beers now and then, so being an owner of Garage Beer and heavily involved in making the best light beer is exciting,' Travis shared at the time.
True to its name, Garage Beer has carved out a unique space in the market. Known for its crisp light beer and deep ties to football culture, the brand is now sold in over a dozen states including Ohio, Montana, and New Jersey.
This move into team ownership appears to be a natural progression—an ambitious step blending Kelce's passion for the gridiron and his business acumen.
The idea of a football team part-owned by two NFL legends and tied to a fan-favorite beer company is already creating waves. The brand hinted at more updates soon, teasing, 'More details—like what team it is, where it plays, and how many Garage Beers will be in the stadium fridge—will be shared in the coming few days.'
It's not the first time Travis has made a strategic move into the beverage industry. In February 2023, he acquired an equity stake in Casa Azul Tequila Soda, a ready-to-drink cocktail brand, and also became its brand ambassador.
With one foot on the turf and another in the boardroom, Travis Kelce is redefining what it means to be an NFL superstar—proving that championship moves aren't just made on Sundays.
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