Saudi fashion shines at Osaka expo in Japan
Through a panel discussion and exhibition at the Saudi pavilion, the commission showcased its mission to preserve cultural identity and nurture the next generation of designers.
The discussion focused on the manner in which culture shapes creative expression and how designers can balance tradition with innovation, the SPA added.
Burak Cakmak, the commission's CEO, said: 'Bringing Saudi creativity to the forefront fosters meaningful exchange.
'Our designers share stories rooted in heritage while engaging a global audience seeking innovation, authenticity, and cultural relevance. This interplay bridges tradition and the future.'
The pavilion also highlighted cultural exchange with a curated exhibition of 10 pieces from two of the commission's signature initiatives.
One was the "Saudi Heritage Revival" competition, held with Swarovski, challenging 26 designers to interpret this theme through sustainable fashion using the company's crystals.
The winner earned a residency at the Saudi Arabia design house Dar Al-Hanouf, and the top five joined an international academic competition.
Another, the 'Traditional Handcrafts Revival in Saudi Fashion' program, gathered 25 participants in early 2025 for workshops on the country's architecture, crafts, and garments.
Designers created contemporary pieces inspired by local heritage, first shown at the Saudi Cup and now at Osaka.
Both initiatives are a part of the commission's Education and Talent Development track, which builds local expertise, preserves traditional crafts, and creates sustainable careers for Saudi designers.
At the pavilion, guests viewed the designs and spoke with commission members.
The commission's presence at the expo underscores its commitment to advancing the creative industries as a part of Vision 2030. It aims to foster a fashion ecosystem that is proudly Saudi, globally relevant, and sustainable.
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