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Malaak El-Baba wins the "Inspiration Award" for the EMEA region

Malaak El-Baba wins the "Inspiration Award" for the EMEA region

Zawya10-04-2025
Malaak El-Baba, General Manager of Visa Egypt, has been awarded the 'Inspiration Award' for the Europe, Middle East, and Africa (EMEA) region at the 'Women in Payments' event. This recognition highlights her inspiring impact and prominent role in the financial services sector.
El-Baba won the award after a competitive selection process, standing out among 17 distinguished female leaders from across the region. The award underscores her successful career and positions her as a role model for women's leadership, capable of driving meaningful change in the workplace. It also acknowledges her efforts in empowering women across Egypt and the Middle East.
This recognition serves as a testament to Malaak El-Baba's excellence and leadership in one of the most dynamic and competitive industries worldwide.
Commenting on her achievement, Malaak El-Baba said, 'I am proud to receive the 'Inspiration Award' for the EMEA region, which reflects my professional journey based on the belief in the power of women to create change. This award is a support for every woman aspiring to lead and a message that empowering women is the path toward a more sustainable future in business, promoting balance and social justice.
About Women in Payments
Women in Payments is a global organization of ambitious women from across the payments and fintech industry united by a shared vision: gender parity. Founded in 2012, our growing worldwide community is driven to help level the playing field for women at all levels across our industry.
https://womeninpayments.org/
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Recurring income segments (Hotels + Commercial Assets): This contributed EGP 4.6 billion to total revenue, representing an impressive 44.3% increase compared to 1H 2024. Gross profit: Increased by 24.0% to EGP 5.2 billion, boasting a healthy margin of 45.0% vs. 40.9% in 1H 2024. This improved performance underscores our operational excellence, resilience in the face of inflation, and the positive impact of key strategic initiatives. Strong Adj. EBITDA: Adj. EBITDA increased by 19.3% to a record EGP 5.4 billion, with a margin of 47.2%. Other gains and losses: The other gains and losses reported a gain of EGP 46.7 million, compared to a loss of EGP 2.3 billion in 1H 2024. This improvement is primarily attributed to the appreciation of the EGP following the devaluation in 2024, which adversely impacted our financial outcomes in the prior period. Finance costs: Up by 6.5% to EGP 912.4 million, due to the increase in the amount withdrawn related to O West. Tremendous net income performance: As a result of these positive developments, ODE's net income increased by 222.1% from EGP 942.7 million in 1H 2024 to EGP 3.0 billion in 1H 2025. Strong cash balance: On the balance sheet side, the company continued to preserve a healthy balance sheet and monitor its cash balances and liquidity. Our cash balance reached EGP 8.1 billion during 1H 2025, up 6.5% from Q1 2025, and our foreign currency cash stood at USD 107.1 million. Our net debt reached EGP 2.2 billion by the end of 1H 2025, and our net debt to Adj. EBITDA ratio stood at 0.21x as of 1H 2025. Q2 2025: In Q2 2025, our results were affected by the absence of land sales, particularly in comparison to the EGP 1.5 billion in sales recorded in Q2 2024. This situation naturally had an impact on both our revenue and net income figures during the period. Revenue: In Q2 2025, revenue declined by 15.7% year-on-year to EGP 5.1 billion. When normalizing land sales, our revenues would have increased by 8.2% compared to Q2 2024. Gross profit: The quarter's gross profit reached EGP 1.9 billion, with a gross margin of 37.8%. Adj. EBITDA: Adjusted EBITDA also reached EGP 2.0 billion, boasting a 40.1% margin. Net income: Our net income during the quarter reached EGP 1.1 billion. Group Real Estate: Q2 2025, real estate sales demonstrated a positive increase, with total sales reaching EGP 7.5 billion, representing a 9% rise from Q2 2024, which included EGP 1.5 billion from land sales. In Q2 2025, real estate sales showed a notable increase compared to the same quarter in 2024, with total sales reaching EGP 7.5 billion, representing a 9.2% rise. This figure includes EGP 1.5 billion from land sales. When excluding land sales, our real estate performance for this quarter demonstrates a substantial 40.5% increase compared to Q2 2024. Our 1H 2025 sales reached EGP 11.7 billion, representing a 26% year-over-year decline. Our international sales continue to represent a critical aspect of our operations, comprising nearly 46% of our total real estate sales compared to 39% in 1H 2024. This growth is indicative of ODE's strong market presence and the confidence that our customers place in our offerings. El Gouna remains the leader in new sales, accounting for 54%, followed by O West at 31% and Makadi Heights at 15%, providing us with targeted opportunities for growth. We have successfully raised our average real estate selling prices per square meter across all destinations, with El Gouna increasing by 45%, Makadi by 77%, and O West by 27%. On the other hand, real estate revenue decreased by 5.5% compared to 1H 2024, reaching EGP 5.4 billion, primarily due to strategic adjustments in the O West project aimed at ensuring the timely delivery of the first phase of apartments. This focus underscores our commitment to client satisfaction. Additionally, we observed a 7.0% decrease in Adj. 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We are planning to deliver 410 units in 2025, of which 109 units have already been delivered. Real estate revenues increased by 29.5% to EGP 3.7 billion in 1H 2025. Shifting gears to the hospitality segment, in Q2 2025, El Gouna Hotels reported a remarkable increase in its revenues, growing by 31.6% to an impressive total of EGP 1.5 billion. This surge in financial performance was accompanied by a rise in hotel occupancy levels, which reached 76%, a notable improvement from the 73% occupancy recorded in the same period last year. Additionally, the Average Room Rates (ARRs) exhibited significant growth, increasing by 30.3% to EGP 6,216 per night compared to Q2 2024. As we transition into 1H 2025, the hotel continued this positive trajectory, with revenue increasing by an impressive 45.5%, amounting to EGP 2.7 billion when compared to 1H 2024. During this period, the occupancy rate for 1H 2025 also showed advancement, standing at 74%, up from 68%. Correspondingly, the ARRs surged by 38.7%, reaching EGP 5,705 per night, reflecting a robust demand for accommodations. The GOP demonstrated an extraordinary rise of 67.7%, amounting to EGP 1.5 billion, indicating a strong operational performance. In 1H 2025, foreign visitors accounted for an impressive 85% of total hotel occupancy, underscoring the hotel's appeal to international travellers. Shifting focus to commercial assets, the sector achieved a remarkable revenue surge of 38.4%, culminating in a total of EGP 1.7 billion. Overall, El Gouna's total revenues displayed substantial growth of 32.7%, reaching EGP 9.6 billion, vs. EGP 7.2 billion in 1H 2024, underscoring the overall success and expansion of El Gouna. O West, Egypt: In Q2 2025, net real estate showed positive momentum thanks to the new launch, 'Park Side,' which introduces a diverse range of residential units, including semi-finished apartments and core & shell single-family homes. Park Side spans over a total area of 97 feddans. Net sales increased by 34.3% to EGP 3.0 billion (Q2 2024: EGP 2.2 billion). That brings our 1H 2025 sales to EGP 3.6 billion, a 35.4% decrease compared to 1H 2024. Our average selling prices increased by 26.6% to EGP 108,850/sqm compared to 1H 2024. The construction of O West Club is advancing steadily. We have successfully commenced a partial opening of phase 1 of the club. The club currently has more than 5,150 members, which will ensure a steady and reliable stream of recurring income. Additionally, we have signed a management agreement with a third-party company to manage O West Club. Total revenue from O West decreased by 51%, to EGP 1.2 billion. This decline is primarily due to our prioritization of the timely delivery of the first phase of apartments to our clients, which has adversely affected overall revenue, as well as the decline in real estate sales. We anticipate increased revenue over the coming quarters, aligning with our strategic objective to accelerate construction processes and ensure the timely delivery of all units. Makadi Heights, Egypt: Makadi Heights demonstrated impressive sales performance during Q2 2025, achieving real estate sales of EGP 1.3 billion. This figure represents a significant increase of 32.9% when compared to Q2 2024. Consequently, the cumulative real estate sales for 1H 2025 reached EGP 1.7 billion. Notably, international transactions comprised 63% of the total real estate sales during this period. Moreover, the average selling prices have shown an upward trend, with the prices per sqm rising by 42.1% to EGP 119,866/sqm compared to Q2 2024. Similarly, the 1H 2025 average prices surged by 76.9% to EGP 119,793/sqm, reflecting the increasing value of our properties. Total revenues from Makadi Heights during 1H 2025 increased by 26.8% to EGP 625.2 million. Taba Heights, Egypt: Taba Heights continues to pose a challenge for the group. We continue to minimize the cash burn rate in the short and medium term, ensuring the destination can operate once tourism resumes. We remain committed to implementing a prudent approach in our efforts to mitigate the impact of the current crisis. Total occupancy in Taba Heights reached 20% by the end of the first half of 2025. In contrast, our GOP has reached EGP 3.5 million, compared to a loss of EGP 12.7 million in 1H 2024. Total revenues from Taba Heights reached EGP 100.4 million, a 60.1% increase compared to the 1H 2024 figures, despite being affected by the situation in Gaza. Currently, only one out of the six hotels is operational. 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A telephone conference for analysts and investors, hosted by CI Capital, will be held in English on Tuesday, August 12th, 2025, at 3:00 pm Cairo Local Time. Executive Managing Director Ashraf Nessim, Chief Financial Officer Mohamed Fouad, and Group Head of Investor Relations Ahmed Abou El Ella will present 1H 2025 results and will be available to answer questions. Registration is not required. Dial-in details are as follows: Click here for the webinar link Event number: 949 3048 3453 Event password: 501930 A call recording will be available after the call Contact for Investors: Ahmed Abou El Ella Head of Investor Relations Tel: +20 224 61 89 61 mobile: +20 122129 5555 Email: ir@ About Orascom Development Egypt (ODE): Orascom Development Egypt is the largest subsidiary under Orascom Development Holding (ODH), a leading international developer specializing in vibrant, integrated communities in Europe, the Middle East, and North Africa. For more than 30 years, Orascom Development Holding has been a pioneer in creating destinations where people are inspired to live, work, and play with passion and purpose. From El Gouna's stunning Egyptian coastal town by the Red Sea to O West's modern and integrated town living in the heart of West Cairo's Sixth of October, each master-planned community is a testament to ODE's commitment to place-making at its finest. Other integrated towns in Egypt include Makadi Heights near the Red Sea, Taba Heights on the Sinai Peninsula, and Byoum in Fayoum. ODE owns a land bank of over 50 million square meters, with nearly 28% developed or under development. ODE's hospitality portfolio includes 24 premium and luxury hotels with more than 4,900 rooms in Egypt. ODE shares are listed on the Egyptian Stock Exchange (EGX). For more information, please visit Disclaimer This communication contains certain forward-looking statements. A forward-looking statement is any statement that does not relate to historical facts and events and can be identified by the use of such words and phrases as 'according to estimates,' 'aims,' 'anticipates,' 'assumes,' 'believes,' 'could,' 'estimates,' 'expects,' 'forecasts,' 'intends,' 'thinks,' 'may,' 'plans,' 'potential,' 'predicts,' 'projects,' 'should,' 'to the knowledge of,' 'will,' 'would' or, in each case their negatives or other similar expressions, which are intended to identify a statement as forward-looking. This applies, in particular, to statements containing information on future financial results, plans, or expectations regarding business and management, future growth or profitability, general economic and regulatory conditions, and other matters affecting the Company. Forward-looking statements reflect the current views of the Company's management ('Management') on future events, which are based on the assumptions of the Management and involve known and unknown risks, uncertainties, and other factors that may cause the Company's actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by these forward-looking statements. The occurrence or non-occurrence of an assumption could cause the Company's actual financial condition and results of operations to differ materially from or fail to meet expectations expressed or implied by such forward-looking statements. The Company's business is subject to many risks and uncertainties that could also cause a forward-looking statement, estimate, or prediction to differ materially from those expressed or implied by the forward-looking statements in this prospectus. The information, opinions, and forward-looking statements in this communication speak only as of its date and are subject to change without notice. The Company does not undertake any obligation to review, update, confirm, or release publicly any revisions to any forward-looking statements to reflect events that occur or circumstances that arise concerning the content of this communication.

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