Why clinical skincare is emerging as India's new self-care essential
In an age where wellness is becoming increasingly holistic, the line between beauty and health is rapidly fading. India Today spoke exclusively with Dr Chiranjiv Chhabra, Chief Dermatologist and Founder of Alive Wellness Clinics, to understand how clinical skincare is reshaping the landscape of personal care in India.Backed by science and expertise, clinical skincare is no longer just a cosmetic indulgence—it is emerging as a cornerstone of modern self-care, particularly in a country where environmental and lifestyle factors significantly impact skin health.advertisementHere's why clinical skincare is gaining ground, especially for Indian skin, and how it offers both preventive care and long-term transformation.CLINICAL SKINCARE IS ROOTED IN SCIENCE, NOT MARKETING"Clinical skincare is skincare backed by science and developed by skin experts, like dermatologists, who understand how skin works," explains Dr Chhabra. Unlike over-the-counter beauty products that aim to serve the masses, clinical skincare focusses on targeted, customised solutions.These formulations are designed to work beneath the skin's surface, addressing the root causes of skin concerns rather than just masking them. It's not about glossy packaging or fleeting results—it's about real, measurable skin health.A GROWING DEMAND FOR EXPERT-LED SKINCARE IN INDIA
India's increasing urbanisation, pollution levels, and stressful lifestyles are giving rise to chronic skin issues such as acne, dullness, and pigmentation. 'People want real results, not just marketing promises,' Dr Chhabra notes. As a result, consumers are turning to dermatologists not just for treatments but for guided skincare routines that are safe, personalised, and effective. The shift is clear: trust in medical expertise is driving the boom in clinical skincare.SKIN HEALTH IS SELF-CARE, NOT VANITYadvertisementDr Chhabra powerfully reframes the purpose of skincare: 'It's no longer about just looking good—it's about feeling good in your skin.' She stresses that taking care of your skin should be seen in the same light as eating healthy or staying active. Clinical skincare becomes a daily act of self-respect, helping people build confidence and emotional wellness through improved skin health. It's a long-term investment, not a quick fix.TARGETED TREATMENTS YIELD LASTING RESULTSFor individuals facing persistent skin concerns—be it acne, pigmentation, or early ageing—clinical skincare provides multi-dimensional solutions. Dr Chhabra shares how customised treatments go beyond topical creams:Microdermabrasion for exfoliating damaged skinLaser toning to reduce deeper pigmentationHollywood Laser Peel for a brighter, tighter, more radiant lookThese aren't mere cosmetic enhancements—they work at a cellular level, helping the skin heal, rejuvenate, and thrive.CUSTOMISATION OF INDIAN SKIN TYPES IS KEYIndian skin, as Dr Chhabra points out, has its unique sensitivities and tendencies—especially towards pigmentation, tanning, and inflammation. 'What works for someone abroad might not work for us here,' she says. That's why customisation is non-negotiable in clinical skincare. By tailoring products and treatments to each individual's skin type, lifestyle, and environment, dermatologists can deliver visibly better results—like a perfectly tailored outfit for your skin.CLINICAL SKINCARE ALSO PREVENTS FUTURE SKIN ISSUESadvertisementA less-discussed benefit of clinical skincare is its preventive power. Dr Chhabra explains, 'It's like brushing your teeth—you don't wait for a cavity to show up, right?' Starting early with dermatologist-recommended sunscreens, antioxidant serums, or exfoliants can fortify the skin barrier and prevent future issues like fine lines, dark spots, or inflammation. Prevention is not just easier—it's smarter.As India becomes more wellness-conscious, clinical skincare is not a passing trend—it's a transformative shift. It combines science, self-awareness, and sustainability to offer care that is deep, lasting, and meaningful. From treatment to prevention, from personalisation to empowerment, clinical skincare stands at the forefront of a new era in self-care.Because when your skin is healthy, your confidence follows.
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