Redefining comfort: How Standard is transforming homes in the Capital District
Inside the building, there's more elbow room — along with a showroom, dedicated spaces for staff training, new hire onboarding, and equipping employees with the tools and technology they need to continue delivering top-notch service.
The expansion comes at a pivotal time. Standard continues to scale statewide, helping thousands of New Yorkers improve the comfort and efficiency of their homes through insulation, HVAC and weatherization upgrades — many of which are delivered free or at a discount through programs like NYSERDA's Empower New York. As one of NYS's leading Empower providers, Standard has delivered more than $20 million in free home energy upgrades in 2024 alone.
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A whole-home, science-backed approach
At Standard, we believe the HVAC system is the heart of the home — and just like your own heart, it relies on many other systems working together. That's why we don't offer quick visual estimates. Instead, we take a whole-home approach using advanced diagnostic tools like blower door testing and room-by-room sizing software to design systems that are safe, efficient, and built for lasting performance.
This thoughtful process does more than ensure year-round comfort — it helps customers qualify for the highest rebates available through NYSERDA and local utilities. And it's led by Standard's in-house design team, a group of building science experts who craft custom solutions based on each home's unique needs. From attic to basement, no two homes are treated the same — and no recommendation is made without data to back it up.
'We're not here to sell people things they don't need,' said CEO Jenn Keida. 'Our design team makes sure every customer gets a solution that's right for their specific home. It's thoughtful, it's science-based, and it works.'
Service that puts customers first
Standard's commitment to doing what's right doesn't end with design. The company also offers free service visits when no parts are needed and the repair takes under an hour — a rare policy in the industry that reflects Standard's dedication to fairness and transparency.
'When another company told me I needed a $10,000 furnace, I didn't know what to do,' said Thomas White, a homeowner in the Capital District. 'Standard came out, fixed it for free, and I still can't believe it. They were honest, respectful, and truly lived up to their name.'
This customer-first mindset is baked into every part of the business — from how projects are planned to how follow-ups are handled. It's one of the many ways Standard is redefining what homeowners can expect from a service provider.
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Building for the future
The newly expanded Albany location is designed to support this mission. With more space for collaboration, training, and customer care, the office will serve as a hub for growing the team, strengthening service, and deepening the company's connection to the Capital District.
A ribbon-cutting ceremony is planned for later this summer to celebrate the new space — and everything it represents. But for the Standard team, the real celebration is in what's ahead: expanding access to energy efficiency, continuing to invest in local talent, and delivering solutions that truly make homes more comfortable.
To learn more about Standard or to schedule a free home energy assessment, visit standardco.com.
For more than 95 years, Standard has provided insulation, heating, cooling, air purification, and home testing services to customers in the Mohawk Valley and Capital Region of Upstate New York. Committed to being the region's go-to comfort provider, Standard focuses on cutting-edge technology and innovative solutions that ensure a complete and thorough understanding of the whole home.
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