Sund Fin hosts Customer Round Table in Salem

United News of India

19-07-2025

Salem, July 19 (UNI) In a rare and heartfelt gathering that transcended conventional industry events, Sundaram Finance hosted a special Customer Round Table here today,
The event brought together a select group of its most longstanding customers — along with the next generation of their families — for an evening of reflection, learning, and emotional connection.
Curated with care, this one-of-its-kind initiative was not about business pitches or product showcases. It was about people. About relationships built over decades — some even generations — rooted in mutual respect, shared values, and a deeply personal sense of trust.
The Round Table served as an intimate platform to welcome the next generation of customer families into the Sundaram fold, helping them understand not just financial fundamentals, but the spirit of partnership that defines the Sundaram experience.
The session was inaugurated by Mr. Kulkarni M J, National Head, Medium & Heavy Commercial Vehicles – Sundaram Finance, who set the tone for the event by reflecting on the company's legacy of walking alongside its customers through changing times.
He emphasized that Sundaram's real strength lies not in numbers, but in the depth of its relationships — relationships that are nurtured quietly, consistently, and with sincerity.
'We are here not just to do business, but to stand by our customers — to understand, to guide, and above all, to care. This event is a celebration of the unquestionable loyalty between Sundaram Finance and our customers — a bond that cannot be bought, only built over time with care and integrity", a company release said.
In an industry where interactions are often transactional, this kind of event is virtually unheard of. What made it even more powerful was its resonance with the company's core — Sundaram was
born out of the desire to serve the underserved, to offer dignity in finance to those often overlooked.
Many of the families present at the Round Table began their journey with Sundaram decades ago as first-generation entrepreneurs. Today, they have grown in stature, as has Sundaram. This growth has not been accidental — it has been a shared journey, powered by trust, fairness, and a quiet determination to do things the right way.
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