Fixderma debuts new logo to highlight acne awareness
The visual update coincides with a broader awareness campaign centred on the emotional and physical impact of acne, the brand announced in a press release. Fixderma has partnered with skincare influencers and content creators to amplify conversations around acne causes, treatments, and recovery, encouraging consumers to seek informed solutions.
At the core of the campaign is the Salyzap range, a dermatologist-formulated line developed to address acne at different stages, from prevention and active breakouts to post-acne pigmentation. Products in the range feature active ingredients such as salicylic acid and niacinamide, designed to combat excess oil, clogged pores, and inflammation while maintaining skin barrier integrity.
'Acne is not just skin-deep- it affects confidence and quality of life,' said Shaily Mehrotra, Fixderma's co-founder and CEO. 'Our logo change this June is a visual reminder of our commitment: we don't just sell skincare- #WeFixYourSkin.'
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