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'Hidden' Kmart item dubbed a 'best kept secret' for home movie nights - you just have to know where to find it

'Hidden' Kmart item dubbed a 'best kept secret' for home movie nights - you just have to know where to find it

Daily Mail​a day ago

Tucked away in a little-known page on the Kmart website lies an 'online exclusive' item many claim is the 'best outdoor purchase' they've made.
The $69 Portable Pop-Up Projector Screen is on sale from $99 and while it's currently sold out, Femail understands stock is replenished sporadically.
The stand-out 'secret item' is only available via the website and is perfect for backyard movie nights - especially when paired with standard or short throw projectors.
Others like to use the gadget for showing off projects, slides and interactive videos with clear visuals.
The nylon spring-loaded frame enables easy and quick setup when needed and the screen itself is 120 inches and can be packed away into a compact storage bag.
Its full size when erected is 280cm x 223cm and weighs a mere 4.2 kilograms.
The budget buy has received a countless five-star reviews from delighted customers - many of whom agree it's one of the brand's 'best kept secrets'.
'I can't rave on enough about how great this is. I also purchased the projector with DVD player and I can honestly say they were best purchases in 2022 and I do lots of online shopping,' one wrote.
'Perfect for outdoor movie nights, the pop up is super easy... the pop down takes a bit of practice but overall is an easy to set up screen and great value,' another added, with others also complaining about the complexity of the pack-up.
It's been an exciting week for Kmart fans, with a new Gen Z targeted layout being rolled out in several stores across the country.
The new store formats will include moving the checkouts - controversially placed in the centre of the store - back to the front.
Central checkouts were introduced in stores nationwide about a decade ago to 'improve access' and 'reduce clutter at the exit'.
Kmart's new managing director Aleks Spaseska revealed plans to highlight fashion and beauty at the front of stores in a bid to boost sales and better appeal to younger shoppers.
'The biggest difference you'll notice is in the apparel and beauty offer in the store,' Spaseska said at the Wesfarmers strategy briefing day, according to the SMH.
'If you go into women's apparel today, you'll see we mostly sell all the tops together, the bottoms together, the dresses together. If you think about the way our merchants put the ranges together, it's a brand new outfit.
'When you walk the store in the new format, there's much more co-ordination through women's apparel, which allows customers to be much more inspired and helps with outfit building... We've also brought beauty to the front of the store as well.'
Daily Mail Australia visited the Kmart store in Ashfield, in Sydney's Inner West, where controversial checkouts were recently reinstated near the front entrance.
Upon entering, customers are greeted by rows of beauty essentials, including budget-friendly makeup and skincare products.
The retail chain plans to move its bulkier items - such as car seats and bikes - from the shop floor to the back of the store to free up space for clothing displays.
As part of the change, customers will be directed to purchase bulky or big ticket items through a digital 'select and collect' system.
In the 2024 financial year, Kmart Group reported a revenue of more than $11billion dollars, with profits of nearly $960million.

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