Maseer and bp Oman Empower Omani Youth Through 'Discover Yourself' Program
The programme represented a wide cross-section of Oman's youth, from university students to job seekers, with a focus on engaging individuals from certain governorates such as Ad Dhahirah and Musandam, with 107 total participants, in which approximately 50% were job seekers. 'Discover Yourself' was designed to strengthen essential life and career skills such as teamwork, communication, leadership, and critical thinking, all within an immersive natural setting. Over the course of the programme, each participant rotated through various roles in group activities, and introduced them to health, safety, and environmental principles (HSE), reinforcing the value of responsible decision-making in real-world settings.
Mohammed Al-Rawahi, CEO of Maseer, remarked: 'The programme 'Discover Yourself' which was designed for jobseekers, sponsored by bp Oman, was an experience filled with challenges for us at Maseer in terms of preparation, implementation and reaching to the targeted audience. However, despite the challenges, we were able to achieve great results, overcoming the expectations whereby the engagement with the programme was huge and inspiring.'
Ibrahim Al Hinai, Social investment manager at bp Oman, Kuwait, and Qatar, added, 'As Oman continues its march toward Vision 2040, initiatives like this stand as crucial platforms for youth empowerment, environmental stewardship, and national development. This programme supported many jobseekers and students in discovering their hidden strengths, building their confidence and skills, and realigning their goals and future pathways.'
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