AllSaints, Tommy Hilfiger upgrade at Meadowhall, Oliver Bonas joins line-up
Next, AllSaints has relocated to the destination's Upper Level High Street in an updated 3,252 sq ft store. The enhanced space' allows for a greater product range', within the brand's new store design concept 'which brings a lighter, more open aesthetic while staying true to AllSaints' industrial DNA'.
Finally, on Meadowhall's Lower Level (adjacent to Oliver Bonas), Tommy Hilfiger is refitting its 2,462 sq ft store with the new-look space stocking menswear, womenswear and childrenswear. It will come with an 'elevated interior' set to feature the brand's staple colour palette and wood furnishings.
The news follows other recent deals with JD, Superdrug, and Ann Summers growing to a combined 42,278 sq ft. Nearly trebling its presence within the destination, JD is upsizing by taking five adjacent units, Superdrug is relocating and is set to open one of its largest stores in the country in late May.
Richard Crowther, Retail Leasing director at owner/operator British Land, said: 'The continued investment in Meadowhall, and our understanding of market trends, are two key reasons why brands have the destination so high on their list for the latest store concepts, meaning our visitors constantly have an experience reflective of the country's best-of-the-best in retail.'
British Land also noted that this commitment follows Meadowhall's 'best Easter Weekend since 2018, with Easter Sunday the busiest on record'.
The destination welcomed over 223,000 visitors over the four-day weekend, increasing by 4.4% compared to 2024.
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