Grupa Pracuj Plans Strategic Expansion in Poland's Lucrative Post-Hire HR Market, ETHRWorld
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GDANSK: Polish recruitment and HR software company Grupa Pracuj aims to grow its presence in the highly valued post-hire market through "right acquisitions" under its 2025-2030 strategy, its chief executive said on Tuesday.Group CEO Przemyslaw Gacek estimated that the entire human resources technology market in Poland, Germany, Austria and Switzerland was worth more than 3 billion euros ($3.4 billion), of which the pre-hire area, where Grupa Pracuj is most active in, made up only 300 million euros."This post-hire area that we are talking about is 10 times larger than the one in which we currently operate," Gacek said during a post-earnings press conference, estimating the post-hire market's total worth at 3.5 billion euros.Gacek said the HR software market was attractive both in Poland and in the DACH region, which covers the other three European countries. But due to Grupa Pracuj's existing position there, Poland is the number one market where it wants to do more, he added.(Reporting by Anna Banacka, editing by Milla Nissi-Prussak)
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