Dubai South Properties Launches South Square as S4 Tower Sells Out in Hours
Dubai South Properties has unveiled South Square, a luxury residential project strategically located along Sheikh Mohamed bin Zayed Road, near the upcoming terminal at Al Maktoum International Airport.
The launch has already seen a striking response, with all units in the S4 Tower selling out within just three hours.
The development will offer 550 apartments and is set for completion in the fourth quarter of 2028. Designed with modern living in mind, South Square promises spacious homes and wellness-centric amenities in a location that connects easily to major roads and Dubai's new airport hub. 'In the past few years, we have witnessed a sharp increase in demand for residential options in Dubai South,'
said Nabil Al Kindi, CEO of Dubai South Properties. 'South Square is our response to this momentum.'
The strong demand reflects Dubai South's growing appeal, fueled by its infrastructure and connectivity. Residential sales in the area have already exceeded AED19 billion in 2024, positioning it as one of the city's most attractive investment destinations.
News Source: Emirates News Agency
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Gulf Today
an hour ago
- Gulf Today
Expo City Dubai, an innovationr driven, people-centric community
Inayat-ur-Rahman, Business Editor Dubai: Expo City Dubai, the legacy city of Expo 2020 Dubai, is an innovation-driven, people-centric community rooted in the belief that collaboration can propel sustainable progress. Its prime location and world-class connectivity place it at the centre of Dubai's future – the lynchpin between Dubai Exhibition Centre, Al Maktoum International Airport and Jebel Ali Port and a key driver of Dubai's Economic Agenda (D33). A world-class free zone, it is home to a thriving business community that supports cross-sector collaboration and provides a springboard for businesses of all sizes to scale and grow, enhancing Dubai's position as a global centre of trade and reinforcing the UAE's development and diversification ambitions. Its residential communities redefine urban living, exemplifying best practice in innovative, environment-friendly design with a focus on wellbeing and happiness An incubator for innovation, it is a testbed for solutions and a platform for groundbreaking ideas that benefit both people and the planet. Packed with educational, cultural and entertainment offerings, with more than 30 indoor and outdoor venues attracting. FUJIFILM Middle East and Africa on Wednesday inaugurated its new offices at Expo City Dubai – an innovation-driven, people-centric community designed as a blueprint for sustainable urban living and the new centre of Dubai's future. The launch of its new offices is part of the company's future-facing mindset, as well as efforts to increase proximity to end-consumers and key partners. The site will also be home to FUJIFILM Technology centre (FTC), which will showcase the company's innovative offerings. The Japanese company brings world-renowned expertise and innovations to some of the region's vital sectors. As a global leader in healthcare, imaging and printing technologies, the firm supplies cutting-edge solutions in the UAE such as innovative diagnostic imaging systems helping raise the standard of care in the country and contributing to its development goals. The company is also preparing to launch AI-driven screening centers (NURA) in the UAE, reflecting its commitment to early detection and better health outcomes. FUJIFILM Technology centre (FTC), meanwhile, will offer professional training for employees, business partners and end-users in the Middle East, Africa, Europe, and Asia. The centre is equipped with a comprehensive range of FUJIFILM solutions for live demonstrations, allowing visitors to try and test multiple products and services. Ken Okaniwa, Ambassador of Japan to the UAE, said: 'We welcome the inauguration of FUJIFILM's new offices and Technology centre in Expo City Dubai. This new investment by Japan's top company in healthcare, imaging and printing reflects the excellent relations between Japan and the UAE as well as the strategic position of the UAE as a global hub for business. I look forward to FUJIFILM's technologies contributing to better healthcare, promotion of industries and human capacity development.' Manal AlBayat, Chief Engagement Officer, Expo City Dubai, said: 'With its technologies used in vital sectors and its commitment to knowledge-sharing, FUJIFILM's choice of Expo City Dubai for its new offices and Technology centre reinforces the city's position as a hub for global businesses driving innovative solutions in the UAE and beyond. We are proud to welcome FUJIFILM to our innovation- and sustainability-focused community – an ecosystem where like-minded entities collaborate to drive meaningful progress.' FUJIFILM's renewed commitment to the region follows last year's impressive annual performance, and the firm is looking to repeat the feat in 2025 with a double-digit growth. FUJIFILM Middle East and Africa will also extend its commitment to Emiratization, with plans to introduce new hires to support FTC operations and cement the company's leading role in knowledge sharing. Underscoring the global importance of the FTC for the company, Masataka Akiyama, President and CEO of FUJIFILM Europe, added: 'Our investment in the FUJIFILM Technology centre is a powerful tool to enable product showcases, including a full-fledged medical centre with hands-on training and lectures delivered by healthcare professionals in the UAE, Egypt, and Morocco. We are now also inviting imaging and printing experts to our new Dubai office space to facilitate the exchange of ideas and support the delivery of unrivaled solutions to our customers.' Michio Kondo, Managing Director of FUJIFILM Middle East and Africa, also said: 'With the opening of our new offices at Expo City Dubai, FUJIFILM is starting the next exciting chapter of our success story in the Middle East. As we look to deepen our contribution to the region's prosperity and the wellbeing of its people by providing value through innovation and purpose-driven growth, our new space will be a centre for co-creation, training, new partnerships, and the development of high-tech solutions to help enhance lives and economies.' Over the past five years, Fujifilm has more than doubled its number of staff across its offices in the UAE, Saudi Arabia, Qatar, Egypt, Morocco, and South Africa. FUJIFILM Middle East and Africa FUJIFILM Middle East and Africa, part of the globally renowned FUJIFILM Corporation, provides innovative solutions across multiple sectors, including healthcare, photography, graphics, printing, and digital imaging. With over 90 years of expertise, FUJIFILM is at the forefront of healthcare transformation, pioneering diagnostic equipment, AI solutions, and tele-radiology services.
Arabian Business
a day ago
- Arabian Business
Dubai Airports
Al Maktoum International Airport in Dubai is progressing well with contracts awarded and ambitious plans for the future of aviation
Zawya
3 days ago
- Zawya
Dubai South launches South Square, sells out first tower within three hours
Dubai, United Arab Emirates – Dubai South Properties has announced the launch of South Square, a new luxury residential development strategically located along Sheikh Mohammed Bin Zayed Road, just minutes from the recently announced new terminal at Al Maktoum International Airport. The S4 Tower within the project was launched and completely sold out within just three hours. The project reinforces Dubai South's vision of creating integrated, people-centric communities and comes in response to strong demand from investors and end-users drawn to the area's growing appeal. South Square is a thoughtfully-planned community offering over 550 apartments in a mix of one-, two-, and three-bedrooms layouts. Elegantly designed with a focus on wellbeing and convenience, the community blends modern architecture with wellness-inspired amenities such as landscaped outdoor spaces, seed farms, walking trails, scenic water features, a yoga deck, multi-age fitness and leisure zones, as well as essential retail, dining outlets, and co-working spaces. Designed for families and individuals alike, South Square promotes meaningful connections between people, nature, and healthy living—delivering a residential experience that reflects the evolving expectations of today's urban residents. Prices for units start at AED 1.1 million, with completion scheduled for Q4 2028. In his comments, Nabil Al Kindi, CEO of Dubai South Properties, said: 'In the past few years, we have witnessed a sharp increase in demand for residential options in Dubai South, driven by its strategic location, modern infrastructure, and exceptional connectivity to the rest of the city. South Square is our response to this momentum—offering spacious homes, wellness-focused amenities, and in proximity to Al Maktoum International Airport and key roads. This project, like all our communities, is designed not just for living, but for enhancing quality of life through value-driven spaces focused on wellness and human connection.' With overall residential sales exceeding AED 19 billion during 2024, Dubai South has quickly gained prominence amongst savvy investors. The area continues to reinforce its residential offerings with amenities for the comfort and convenience of the residents in the community. These include public parks; sports courts; retail shops; a 50,000 square-foot hypermarket, a mosque; a petrol station; and a public bus route connecting the district to the Expo Metro station. Additionally, a GEMS Founders School at Dubai South, opened its doors last year. Currently, The Residential District is home to over 30,000 residents who enjoy its distinctive lifestyle, range of amenities, and several gated residential communities with apartments and townhouses.
