Shoppers are wary of digital shelf labels, but a study found they don't lead to price surges
Digital price labels, which are rapidly replacing paper shelf tags at U.S. supermarkets, haven't led to demand-based pricing surges , according to a new study that examined five years' worth of prices at one grocery chain.
But some shoppers, consumer advocates and lawmakers remain skeptical about the tiny electronic screens, which let stores change prices instantly from a central computer instead of having workers swap out paper labels by hand.
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