When did we stop listening to experts and start listening to the girl with the best hair?
I've also shelled out for the Clare Waight Keller for Uniqlo trench that influencers said was a must-have instant classic, the BB cream which promised an unnatural glow (and delivered, DM me) and a set of silicone brushes that promised to make scrubbing the toot a pleasure.
But even as I scroll, click, buy, I wonder when we started taking our cues from people we don't know and — if we're honest — often don't even like that much.
Gah. Influencers.
Have you been eating up RecipeTin Eats founder Nagi Maehashi calling out influencer-turned-baker Brooke Bellamy for allegedly pinching two of her recipes for her Baked by Brooki bestseller?
Delicious. I just can't get enough of the week's second-biggest cooking scandal.
For context, neither protagonist is a chef.
Bellamy, who strenuously denies the plagiarism allegations, is a former travel blogger who married into a commercial food empire and launched her baking business with gorgeous branding and on point frosting.
Ex-financier Nagi pivoted to food blogging in 2014. Her style? Authentic rather than opportunistically authentic. You won't catch her slowly licking buttercream off a spoon. Disclosure: I love her and her recipes.
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