2025 Ford Bronco Prices Adjusted, Raptor Base Price Drops by $10K
The Raptor now costs $10,040 less, and the Badlands also gets a $1000 discount.
Other Bronco models get pricier, with the base trim—both in two-door and four-door form—increasing by $1000.
Ford is preparing a raft of pricing changes for the expansive Bronco lineup. According to a report from Ford Authority via Bronco Nation, Ford is planning to adjust pricing for six different versions of its boxy off-road SUV. While some Bronco models will see a slight increase, other trims—such as the high-performance Bronco Raptor—are set for a substantial price cut.
The burly Raptor model is the biggest mover with a reported $10,040 decrease, taking its base price from $90,035 to $79,995. That's a massive reduction, and it takes the Bronco Raptor's cost back towards where it was in 2023, before its pricing took a massive jump for the 2024 model year. The other Bronco receiving a discount is another enthusiast-focused model, the Badlands, which in four-door specification sees its price go down by $1000 to $50,385.
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Some Bronco models will get more expensive, however. While the four-door Badlands gets a price cut, the two-door Badlands will see its price rise by $290. The two-door base model, meanwhile, receives a price hike of $1000, putting the entry point at $38,995. The same increase applies to the base four-door model, which starts at the same $38,995 price, while the four-door Big Bend variant goes up by $850 to $41,220.
The prices listed above do not include the destination fee, which Car and Driver usually reports as part of the price. According to the report from Ford Authority, the destination fee will also increase by $100 to $1995. The cost of selecting the 10-speed automatic on trims where it is not standard is now $300 pricier, and three colors—Velocity Blue, Desert Sand, and Marsh Gray—now cost $395, $100 more than before.
These prices took effect earlier this month and already appear on the online configurator on Ford's website. We've reached out to Ford to confirm these changes and for a statement regarding the substantial price reduction on the Bronco Raptor. We will update this story if we hear back.
Caleb Miller
Associate News Editor
Caleb Miller began blogging about cars at 13 years old, and he realized his dream of writing for a car magazine after graduating from Carnegie Mellon University and joining the Car and Driver team. He loves quirky and obscure autos, aiming to one day own something bizarre like a Nissan S-Cargo, and is an avid motorsports fan.
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Non-GAAP and other financial measures and ratios used in this document are not defined terms under IFRS and, therefore, may not be comparable to similar terms used by other issuers. 2 These measures have been calculated in accordance with OSFI's Leverage Requirements and Capital Adequacy Requirements guidelines. 3 Tax balances are calculated in accordance with the Tax Act. FURTHER INFORMATION See our complete 2025 Second Quarter Report filed on the System for Electronic Document Analysis and Retrieval ("SEDAR+") at and on the Company's website at For our Outlook, refer to the "Outlook" section of the 2025 Second Quarter Report. MCAN is a public company listed on the Toronto Stock Exchange under the symbol MKP and is a reporting issuer in all provinces and territories in Canada. MCAN also qualifies as a Mortgage Investment Corporation ("MIC") under the Income Tax Act (Canada). 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These metrics are considered to be non-GAAP and other financial measures and are incorporated by reference and defined in the "Non-GAAP and Other Financial Measures" section of our 2025 Second Quarter Management's Discussion and Analysis of Operations ("MD&A") available on SEDAR+ at Below are reconciliations for our non-GAAP financial measures included in this news release using the most directly comparable IFRS financial measures. Net Non-securitized Mortgage Spread Income Non-GAAP financial measure that is an indicator of net interest profitability of income-earning assets less cost of funding for our non-securitized mortgage portfolio. It is calculated as the difference between non-securitized mortgage interest and term deposit interest and expenses. (in thousands) Q2 Q2 Change YTD YTD Change For the Periods Ended June 30 2025 2024 ($) 2025 2024 ($) Mortgage interest - non-securitized assets $ 46,882 $ 48,422$ 92,030 $ 96,430Term deposit interest and expenses 25,502 27,52650,384 53,596Net Non-securitized Mortgage Spread Income $ 21,380 $ 20,896 $ 484 $ 41,646 $ 42,834 $ (1,188) Net Securitized Mortgage Spread IncomeNon-GAAP financial measure that is an indicator of net interest profitability of income-earning securitization assets less cost of securitization liabilities for our securitized mortgage portfolio. It is calculated as the difference between securitized mortgage interest and interest on financial liabilities from securitization. (in thousands) Q2 Q2 Change YTD YTD Change For the Periods Ended June 30 2025 2024 ($) 2025 2024 ($) Mortgage interest - securitized assets $ 18,960 $ 14,695$ 37,702 $ 28,035Interest on financial liabilities from securitization 16,276 12,49332,312 23,680Net Securitized Mortgage Spread Income $ 2,684 $ 2,202 $ 482 $ 5,390 $ 4,355 $ 1,035 A CAUTION ABOUT FORWARD-LOOKING INFORMATION AND STATEMENTS This news release contains forward-looking information within the meaning of applicable Canadian securities laws. All information contained in this news release, other than statements of current and historical fact, is forward-looking information. All of the forward-looking information in this news release is qualified by this cautionary note. Often, but not always, forward-looking information can be identified by the use of words such as "may," "believe," "will," "anticipate," "expect," "planned," "estimate," "project," "future," and variations of these or similar words or other expressions that are predictions of, or indicate, future events and trends and that do not relate to historical matters. Forward-looking information in this news release includes, among others, statements and assumptions with respect to: the current business environment, economic environment and outlook; possible or assumed future results; our ability to create shareholder value; our business goals and strategy; the potential impact of new regulations and changes to existing regulations as well as any changes in tax legislation; the stability of home prices; the effect of challenging conditions on us; the performance of our investments; factors affecting our competitive position within the housing lending market; international trade, including changes in tariffs, international economic uncertainties, failures of international financial institutions and geopolitical uncertainties and their impact on the Canadian economy; sufficiency of our access to liquidity and capital resources; the timing and effect of interest rate changes on our cash flows; and the declaration and payment of dividends. Forward-looking information is not, and cannot be, a guarantee of future results or events. Forward-looking information reflects management's current beliefs and is based on information currently available to management. Forward-looking information is based on, among other things, opinions, assumptions, estimates and analyses that, while considered reasonable by us at the date the forward-looking information is provided, inherently are subject to significant risks, uncertainties, contingencies and other factors that may cause actual results and events to be materially different from those expressed or implied by the forward-looking information. The material factors or assumptions that we identified and were applied by us in drawing conclusions or making forecasts or projections set out in the forward-looking information, include, but are not limited to: our ability to successfully implement and realize on our business goals and strategy; government regulation of our business and the cost to us of such regulation; factors and assumptions regarding interest rates, including the effect of Bank of Canada actions already taken; the effect of supply chain issues; the effect of inflation; housing sales and residential mortgage borrowing activities; the effect of household debt service levels; the effect of competition; systems failure or cyber and security breaches; the availability of funding and capital to meet our requirements; investor appetite for securitization products; the value of mortgage originations; the expected spread between interest earned on mortgage portfolios and interest paid on deposits; the relative uncertainty and volatility of real estate markets; acceptance of our products in the marketplace; the stage of the real estate cycle and the maturity phase of the mortgage market; impact on housing demand from changing population demographics and immigration patterns; our ability to forecast future changes to borrower credit and credit scores, loan to value ratios and other forward-looking factors used in assessing expected credit losses and rates of default; availability of key personnel; our operating cost structure; the current tax regime; and operations within, and market conditions relating to, our equity and other investments. External geopolitical conflicts and government and Bank of Canada economic policy have resulted in uncertainty relating to the Company's internal expectations, estimates, projections, assumptions and beliefs, including with respect to the Canadian economy, employment conditions, interest rates, supply chain issues, international trade, inflation, levels of housing activity and household debt service levels. There can be no assurance that such expectations, estimates, projections, assumptions and beliefs will continue to be valid. The impacts that any further or escalating geopolitical conflicts will have on our business is uncertain and difficult to predict. Reliance should not be placed on forward-looking information because it involves known and unknown risks, uncertainties and other factors, which may cause actual results to differ materially from anticipated future results expressed or implied by such forward-looking information. Factors that could cause actual results to differ materially from those set forth in the forward-looking information include, but are not limited to, the risk that any of the above opinions, estimates or assumptions are inaccurate and the other risks and uncertainties referred to in our Annual Information Form for the year ended December 31, 2024, our MD&A and our other public filings with the applicable Canadian regulatory authorities. Subject to applicable securities law requirements, we undertake no obligation to publicly update or revise any forward-looking information after the date of this news release whether as a result of new information, future events or otherwise or to explain any material difference between subsequent actual events and any forward-looking information. However, any further disclosures made on related subjects in subsequent reports should be consulted. 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