Skoda Auto Volkswagen India brings Bentley under its umbrella, effective July 2025
Piyush Arora, Managing Director and CEO of SAVWIPL, described the move as a milestone that completes the Group's portfolio, he said, 'Welcoming Bentley into the SAVWIPL family is a proud milestone that completes our portfolio — from the precision of German engineering to the timeless elegance and unmatched performance of British craftsmanship. India's appetite for uncompromising luxury is growing rapidly. Additionally, Abbey's deep understanding of the Indian market makes him the ideal leader to steer Bentley India toward new milestones."Jan Bures, Executive Director, Sales, Marketing and Digital at SAVWIPL, added, "It's a proud moment for us in India to welcome Bentley into the SAVWIPL family. The ever-growing UHNI segment in India will benefit from this new association, and we, along with our new dealer partners, will ensure the best of luxury and performance for our customers."Bentley has been part of India's luxury automotive landscape for over two decades, catering to discerning customers seeking the pinnacle of automotive excellence. Integrating the marque within SAVWIPL promises enhanced focus on the Indian market while assuring customers world-class standards and service.With Bentley joining Audi, Porsche, Lamborghini, Skoda, and Volkswagen, the Group now offers a full spectrum of automotive brands, spanning accessible premium cars to ultra-luxury vehicles under one umbrella in India.Subscribe to Auto Today Magazine- Ends
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