logo
Gartner Survey Reveals Less Than Half of CSOs Report Their Organization Met Several 2024 Strategic Goals

Gartner Survey Reveals Less Than Half of CSOs Report Their Organization Met Several 2024 Strategic Goals

Business Wire21-05-2025

LAS VEGAS--(BUSINESS WIRE)--Only 45% of CSOs report their organization met several 2024 strategic goals, according to a survey by Gartner, Inc. Experts presented their findings during the Gartner CSO & Sales Leader Conference, which took place here this week.
"In today's rapidly evolving sales landscape, CSOs are struggling to adjust their strategic plans to cope with the unexpected changes they face, as well as to reallocate budgets and resources to tackle a new priority that has recently emerged,' said Robert Blaisdell, VP Analyst, Chief of Research in the Gartner Sales Practice. 'As sales leaders consider the latter half of the year, they must ensure organizational alignment, prioritize enhancing their sellers' skill sets, and utilize technology to foster growth and transform their revenue organization."
In a survey of 243 CSOs and senior sales leaders conducted from November through December 2024, Gartner found that 49% of CSOs report their sales organization's definition of a qualified lead differs greatly from marketing's definition.
'The alignment between sales and marketing teams is increasingly crucial for achieving strategic goals and driving revenue growth,' said Blaisdell. 'Effective collaboration between these departments is essential for leveraging technological advancements, such as GenAI, to transform sales processes and enhance buyer interactions.'
Empowering Sales Teams: Reskilling for the AI-Driven Future
Seventy-four percent of CSOs report that a significant change in seller skills is required to meet future revenue goals. Furthermore, CSOs state that 58% of their sellers, on average, will need to be reskilled or upskilled by 2026 due to AI.
'As buyers increasingly utilize generative and other types of AI, sales teams must be equipped with the skills to effectively engage with these technologically savvy customers. This involves integrating AI into existing sales workflows to enhance productivity and efficiency,' said Blaisdell. 'By aligning the skill sets of their teams with evolving market demands, leaders can ensure their organizations remain competitive and responsive to buyer preferences.'
Harnessing Technology: Driving Sales Success Through Strategic AI Integration
Though AI is acknowledged as a critical component for enhancing sales productivity, sales leaders often face challenges due to limited authority in selecting and implementing AI solutions effectively within their organizations. In fact, only 23% of CSOs are accountable for AI selection, while 68% of CSOs only provide inputs or are informed on AI selection.
"To thrive in today's competitive sales environment, CSOs must not only embrace AI but also strategically integrate it into workflows, ensuring technology investments are purposefully aligned with organizational objectives and responsive to shifting buyer behaviors," concluded Blaisdell.
About the Gartner CSO & Sales Leader Conference
The Gartner CSO & Sales Leader Conference is taking place May 20-21, 2025 in Las Vegas, providing sales leaders with the latest research on AI, sales talent, and transformative sales leadership. Follow news and updates coming out of the conference on the Gartner Newsroom and on X and LinkedIn using #GartnerSales.
Gartner for Sales Leaders provides heads of sales and their teams with the insights, advice and tools they need to address mission-critical priorities amid mounting pressures to drive growth through new and existing customers. With extensive qualitative and quantitative research, Gartner for Sales Leaders helps sales teams combat commoditization and price-based purchasing, develop critical manager and seller skills, elevate the value of sales interactions, unlock existing growth potential, and optimize sales force enablement. Follow news and update from the Gartner Sales practice on X and LinkedIn using #GartnerSales. Members of the media can find additional information and insights in the Gartner Sales Newsroom.
About Gartner
Gartner, Inc. (NYSE: IT) delivers actionable, objective insight that drives smarter decisions and stronger performance on an organization's mission-critical priorities. To learn more, visit gartner.com.

Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

KSTM Promotes Eric Saar to Partner
KSTM Promotes Eric Saar to Partner

Yahoo

time27 minutes ago

  • Yahoo

KSTM Promotes Eric Saar to Partner

Saar Brings KSTM Matrimonial and Family Law Practice to Clients in New Jersey NEW YORK, June 09, 2025--(BUSINESS WIRE)--Krauss Shaknes Tallentire & Messeri LLP announced today that Eric Saar, a skilled litigator newly licensed to practice in New Jersey, has been promoted to partner. "Eric has a wealth of expertise in matrimonial and family law, and his talent as a negotiator, writer, and litigator make him a valuable asset to his clients and colleagues at our firm," said KSTM founding partner Caroline Krauss. "Now barred in New Jersey as well as New York, he has expanded the reach of his practice and allowed KSTM to serve clients in New Jersey seamlessly." Saar's experience in matrimonial and family law matters includes the division of complex assets, highly intricate custody matters, spousal and child support issues, and the preparation and negotiation of pre- and post-nuptial agreements. He is an active member of the New York City Bar Association's Matrimonial Law Committee and previously served as co-chair of the Legislative Affairs subcommittee. Saar is also a member of the New York State Bar Association's Family Law Section. Saar will play a key role as KSTM expands its presence and capabilities in New Jersey. His recent admission to the New Jersey Bar allows the firm to practice in the state without the need for local co-counsel. "I am honored to join KSTM's partnership and to play a role in expanding the firm's presence into New Jersey," said Saar. "I look forward to bringing our empathetic, client-focused approach to individuals and families throughout the state, and to continuing to guide our clients through some of life's most challenging moments with clarity, compassion, and an unwavering commitment to their goals." Saar's professional honors include being named a New York Super Lawyer in Family Law (2024-25) and Rising Star in Family Law (2020-23), and a Best Lawyers' One to Watch for Family Law in New York (2024). Before joining KSTM, Saar was an associate at Greenspoon Marder LLP. He has focused on matrimonial law since prior to his graduation from the University of Illinois Chicago John Marshall Law School, serving as a law clerk for the largest law firm in the country that practices matrimonial law exclusively. About Krauss Shaknes Tallentire & Messeri LLP Krauss Shaknes Tallentire & Messeri LLP ( provides counsel to clients in the full range of matrimonial and family law matters, including pre- and post-nuptial agreements, divorces, paternity matters, custody, access, and support issues, and other family law matters. We have offices in New York City, New Jersey, and Greenwich, Connecticut. View source version on Contacts Kelsey Dellovokdellovo@ 339.223.0961 Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

Trevor Schulze Joins Genesys as Chief Information Officer
Trevor Schulze Joins Genesys as Chief Information Officer

Yahoo

time27 minutes ago

  • Yahoo

Trevor Schulze Joins Genesys as Chief Information Officer

SAN FRANCISCO, June 09, 2025--(BUSINESS WIRE)--Genesys®, a global cloud leader in AI-Powered Experience Orchestration, today announced the appointment of Trevor Schulze as Chief Information Officer (CIO). Schulze will oversee the Genesys global information technology organization to further advance the company's AI and cloud strategy and support its continued growth. "Trevor is a transformational leader with a proven track record of driving enterprise innovation at scale," said Tony Bates, Chairman and CEO of Genesys. "His deep expertise in AI, cloud and customer-centric digital transformation will help us accelerate our vision of delivering the power of empathy to every customer experience." Schulze brings more than 30 years of experience driving business success through innovative technology solutions. Schulze joins Genesys from Alteryx, where he was most recently the senior vice president and Chief Digital and Information Officer, responsible for leading the company's digital transformation and enterprise AI initiatives. Prior to Alteryx, Schulze held CIO and senior leadership roles at RingCentral and Micron Technology, where he led strategic initiatives across enterprise AI, customer experience and cloud modernization. He has also held senior information technology positions at Broadcom Corporation, Advanced Micro Devices and Cisco Systems. "Genesys is redefining what is possible at the intersection of AI and customer experience orchestration," said Schulze. "The pace of innovation here is reshaping how technology can deliver powerful outcomes to organizations—with agentic AI emerging as a true differentiator. As we pioneer the next wave of customer experience transformation, my focus will be on strengthening our foundation to unlock new levels of value for our customers." About Genesys Genesys empowers more than 8,000 organizations in over 100 countries to improve loyalty and business outcomes by creating the best experiences for their customers and employees. Through Genesys Cloud, the AI-Powered Experience Orchestration platform, Genesys delivers the future of CX to organizations of all sizes so they can provide empathetic, personalized experience at scale. As the trusted platform that is born in the cloud, Genesys Cloud helps organizations accelerate growth by enabling them to differentiate with the right customer experience at the right time, while driving stronger workforce engagement, efficiency and operational improvements. Visit View source version on Contacts Janelle Dickerson Method Communications Genesys@ Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

Virtual Care Firm Omada Health Leverages GLP-1 Trend For $150 Million NASDAQ Debut
Virtual Care Firm Omada Health Leverages GLP-1 Trend For $150 Million NASDAQ Debut

Yahoo

time30 minutes ago

  • Yahoo

Virtual Care Firm Omada Health Leverages GLP-1 Trend For $150 Million NASDAQ Debut

Omada Health, Inc. (NASDAQ:OMDA) closed its first day of trading at $23 per share on Friday, a 21% jump from the IPO price of $19 per share. On Thursday, Omada Health priced its initial public offering of 7.9 million at $19/share. The company filed its initial prospectus in May and updated the document with an expected pricing range of $18 to $20 per share. The company raised $150 million in its IPO. Reuters reported Omada Health's valuation hit $1.28 billion. Omada's revenue increased 57% in the first quarter of 2025 to $55 million from $35.1 million a year earlier, according to its prospectus. For 2024, revenue rose 38% to $169.8 million from $122.8 million the previous company's net loss narrowed to $9.4 million in the first quarter from $19 million a year ago. Omada launched its initial virtual program in diabetes prevention and weight health in 2012. The company delivers virtual care between doctor visits, providing an engaging, personalized, and integrated experience for members designed to improve their health while delivering value for employers, health plans, health systems, pharmacy benefit managers (PBMs), and other entities that cover the cost of programs. According to its S-1 filing, the company had 2,000 customers and more than 679,000 members enrolled in one or more programs as of 31 March. Omada says it has supported more than 1 million members since its launch. The company expanded its virtual care programs to target prediabetes, hypertension, and musculoskeletal conditions. The company estimates that about 20 million people have benefits coverage for one or more Omada programs. According to the company's S-1 filing, this represents about 14% of the self-insured insurance market, 9% of the fully insured market, 1% of the Medicare Advantage market, and 1% of the PBM market. Wall Street Journal, citing President Wei-Li Shao, writes that Omada leadership sees the current moment as the perfect time for an IPO, as GLP-1 drugs such as Ozempic, Wegovy, and Mounjaro have sparked a renewed focus on health problems that can stem from obesity. GLP-1s are expected to be a significant tailwind as more employers are rolling out reimbursement plans for the drugs, CEO Sean Duffy told WSJ. Omada, which signs contracts with employers to offer as a benefit to their workers, aims to be a complementary service that helps patients navigate taking GLP-1s. Omada's IPO is the second digital health IPO in weeks following an extended drought for the industry. In May, digital physical therapy startup Hinge Health Inc. (NYSE:HNGE) debuted on the New York Stock Exchange. Hinge Health priced its IPO of 13.7 million shares at $32 per share. Price Action: OMDA stock is trading lower by 0.43% to $22.90 premarket at last check Monday. Read Next:Photo via Shutterstock Up Next: Transform your trading with Benzinga Edge's one-of-a-kind market trade ideas and tools. Click now to access unique insights that can set you ahead in today's competitive market. Get the latest stock analysis from Benzinga? This article Virtual Care Firm Omada Health Leverages GLP-1 Trend For $150 Million NASDAQ Debut originally appeared on © 2025 Benzinga does not provide investment advice. All rights reserved. Error while retrieving data Sign in to access your portfolio Error while retrieving data Error while retrieving data Error while retrieving data Error while retrieving data

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into the world of global news and events? Download our app today from your preferred app store and start exploring.
app-storeplay-store