Abha Airport Launches New Shipping Procedures to Boost Ghee, Honey Exports
This initiative, launched under the direction of Prince Turki bin Talal bin Abdulaziz, Governor of the Aseer Region and Chairman of the Aseer Development Authority, also has the full backing of Abdulaziz Al-Duailej, President of the General Authority of Civil Aviation (GACA).
The goal is to enhance the marketing and nationwide distribution of Aseer's signature products by leveraging major logistics channels. Known for their high quality and deep cultural roots, Aseer's traditional ghee and natural honey are highly valued by consumers for their taste, nutritional benefits, and authenticity.
These improved shipping procedures are expected to simplify the transportation of ghee and honey, boost their national competitiveness, and contribute to the region's broader sustainable economic development goals. The move also supports local cottage industries and entrepreneurs while strengthening the connection between Aseer's unique local products and its growing tourism sector.
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