Bethenny Frankel Swears by This Affordable Vitamin C Serum for Brighter, Plumper Skin
How much should a good Vitamin C serum cost? If you've ever stood in the skincare aisle doing mental gymnastics over price vs. potency, you're not alone. Some formulas retail for well over $100, and the fear of wasting your money on something ineffective is real. But according to Bethenny Frankel, that kind of spending just isn't necessary.
'I don't drink my orange juice, but I put vitamin C serum on every day,' Bethenny said in a Facebook post, sharing her updated skincare holy grail: Bliss Bright Idea Vitamin C + Tri-Peptide Serum. On sale at Amazon for $21, it's not even close to the $160 price tag of the luxury serum she used to swear by. 'It shouldn't cost you $160, which is what we've been paying for good quality vitamin C — and that's cray cray,' she said.
Bethenny's recommendation isn't just a name-drop; she's clearly done some testing. 'It's creamy, hydrating, plumping, brightening,' she said, emphasizing that not all vitamin C products are created equal. 'A facialist told me: put good quality vitamin C on your face every day after you wash your face — under your moisturizer, under your sun protection.' For her, the Bliss formula checks every box without checking her bank account.
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Glow Like You Did In Your 20s With These Luxury Glow Drops
And she's not alone in loving this budget-friendly find. Shoppers on Amazon are just as enthusiastic. 'I'm 48, and after three months of using this twice a day, I feel confident going out in public without a drop of makeup,' one reviewer wrote. 'It's improved my skin tone, helped fade sunspots, and people actually compliment my skin now.'
Another reviewer echoed similar results: 'It has made a world of difference… brightening and fading away some freckles I have.' They even praised how easily it layers with other products, calling it 'light, fast-absorbing, and not sticky.'
The formula behind the glow? Clinical-grade vitamin C combined with collagen-boosting peptides and antioxidant-rich green tea extract — all aimed at targeting dullness, dark spots and early signs of aging. Whether you're battling discoloration, uneven texture or just want a bit more glow, this serum plays well with sunscreen, retinol and moisturizer — making it a true MVP in a streamlined routine.
So if you've been paying luxury prices and still feel underwhelmed, take it from Bethenny: 'It performs just as well as my old $160 serum (that I threw away!).' Maybe $21 is all you need to get your skin (and budget) right.
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The Secret Behind Bethenny Frankel's 'Beachy Glow' Is This $12 Illuminator
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Yahoo
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The company charges $199 per year for an app subscription and an additional $184 per month for glucose monitors. Though scientists debate whether continuous glucose monitors are beneficial for people without diabetes, U.S. Health Secretary Robert F. Kennedy Jr. has promoted their use as a precursor to making certain weight-loss drugs available to patients. With more than 825,000 followers on Instagram and a newsletter that she has said reached 200,000 subscribers, Means has a direct line to an audience interested in health, nutrition and wellness. Many companies, including Amazon, have affiliate marketing programs in which people with substantial social media followings can sign up to receive a percentage of sales or some other benefit when someone clicks through and buys a product using a special individualized link or code shared by the influencer. Means has used such links to promote various products sold on Amazon. Among them are books, including the one she co-wrote, 'Good Energy"; beauty products; cardamom-flavored dental floss; organic jojoba oil; sunglasses; a sleep mask; a silk pillowcase; fitness and sleep trackers; protein powder and supplements. She also has shared links to products sold by other companies that included 'affiliate' or 'partner' coding. The products include an AI-powered sleep system and the prepared food company Daily Harvest, for which she curated a 'metabolic health collection.' On a 'My Faves' page that was taken down from her website shortly after Trump picked her, Means wrote that some links 'are affiliate links and I make a small percentage if you buy something after clicking them.' It's not clear how much money Means has earned from her affiliate marketing, partnerships and other agreements. Daily Harvest did not return messages seeking comment, and Means said she could not comment on the record during the confirmation process. Disclosing conflicts Influencers who endorse products in exchange for something of value are required by the the Federal Trade Commission to disclose it every time. But most consumers still don't realize that a personality recommending a product might make money if people click through and buy, said University of Minnesota professor Christopher Terry. While Means did disclose some relationships like newsletter sponsors, the AP found she wasn't consistent. For example, a 'Clean Personal & Home Care Product Recommendations' guide she links to from her website contains two dozen affiliate or partner links and no disclosure that she could profit from any sales. Means has said she invested in Function Health, which provides subscription-based lab testing for $500 annually. Of the more than a dozen online posts the AP found in which Means mentioned Function Health, more than half did not disclose she had any affiliation with the company. Though the 'About' page on her website discloses the affiliation, that's not enough, experts said. She is required to disclose any material connection she has to a company any time she promotes it. Representatives for Function Health did not return messages seeking comment. While the disclosure requirements are rarely enforced by the FTC, Means should have been informing her readers of any connections regardless of whether she was violating any laws, said Olivier Sylvain, a Fordham Law School professor, previously a senior advisor to the FTC chair. 'What you want in a surgeon general, presumably, is someone who you trust to talk about tobacco, about social media, about caffeinated alcoholic beverages, things that present problems in public health,' Sylvain said, adding, 'Should there be any doubt about claims you make about products?' Potential conflicts pose new ethical questions Past surgeons general have faced questions about their financial entanglements, prompting them to divest from certain stocks or recuse themselves from matters involving their business relationships for a period of time. Means hasn't yet gone through a Senate confirmation hearing and has not yet announced the ethical commitments she will make for the role. Emily Hund, author of 'The Influencer Industry: The Quest for Authenticity on Social Media,' said as influencer marketing becomes more common, it is raising more ethical questions — like what past influencers who enter government should do to avoid the appearance of a conflict. 'This is like a learning moment in the evolution of our democracy,' Hund said. 'Is this a runaway train that we just have to get on and ride, or is this something that we want to go differently?' ___ Swenson reported from New York.
