
Hyatt's Inclusive Collection Expands to Aruba with Secrets Baby Beach Aruba
Situated near the peaceful shores of Baby Beach Bay on the island's southeastern coast, Secrets Baby Beach Aruba offers a scenic and serene retreat in one of Aruba's most beautiful coastal towns, with white coral sands and vibrant turquoise waters. With proximity to the charming town of San Nicolas, one of Aruba's most breathtaking locales, guests can visit the vibrant San Nicolas Street Murals, an outdoor art gallery created by local and international artists that reflect the rich culture and history of the country, as well as Boca Grandi, a beach paradise for advanced kite surfers and enthusiastic spectators.
Elevated Accommodations
Guests can unwind in the stylist comfort across 304 thoughtfully appointed suites, each featuring private, furnished balconies or terraces and daily refreshed minibars, with nature-inspired décor that include elements of water and earth, with cactus, lush palm tree flora, and stunning views of the Caribbean Sea, creating an authentic and serene ambiance. The resort's architecture emphasizes open, airy spaces, highlighting majestic ocean views, and a desert-like landscape where guests can relax and recharge.
For those seeking elevated accommodations, the Preferred Club offers select room categories with private pools, providing a more intimate and secluded escape. Additional amenities are available for Preferred Club guests including private soaking tubs on terraces, butler service, a dedicated Preferred Club Lounge with concierge service, daily continental breakfast service, afternoon hors d'oeuvres, decadent desserts, a dedicated bar, pool and more.
Culinary Offerings
Secrets Baby Beach Aruba highlights both regional and international cuisine at four à la carte gourmet restaurants such as Pan-Asian and South American fusion options, an elevated, thoughtfully curated buffet, a café and a grill, along with 24-hour in-room dining options.
At Secrets Baby Beach Aruba's six bars and lounges, including a swim-up bar, music lounge and lobby bar, guests can relax and unwind with top-shelf spirits and premium brand domestic and international beverages. Guests can further indulge with a variety of culinary adventures, including local rum tasting and local theme nights.
Vibrant Inclusions
Secrets Baby Beach Aruba seamlessly blends relaxation and adventure to create a unique vacation experience. Renowned for its blend of adventure and relaxation, guests can participate in bike tours, cocktail and cooking classes, dance lessons, macrame, mixology lessons, and more. The three pools on-site complement the expansive beach and include two infinity pools, a more active pool and two outdoor whirlpools.
For those seeking a more calming atmosphere, the 3,200 square foot Secrets Spa welcomes guests to pamper themselves with rejuvenating treatments, a reflecting pool, hydrotherapy circuit, sauna and steam room, and an indoor lounge area.
Weddings, Meetings, and Events
Secrets Baby Beach Aruba offers 2,569 square feet of flexible meeting room space with state-of-the art technology. Dedicated group event planners work with groups to provide immaculate care and personalized attention, creating a memorable group function from creative theme parties to team building activities and elegant gala dinners.
The opening of Secrets Baby Beach Aruba complements Hyatt's growing brand footprint in the Latin America and Caribbean region following the recently opened Secrets St. Lucia Resort & Spa. Hyatt's thoughtful brand expansion throughout the region is expected to continue in 2025 with multiple planned openings including Secrets Playa Esmeralda Resort & Spa, Dreams Playa Esmeralda Resort & Spa, Hyatt Vivid Punta Cana, Cas En Bas Beach Resort St. Lucia, and Grand Hyatt Grand Cayman Hotels & Residences.
World of Hyatt members can earn 500 Bonus Points for qualifying nights at Secrets Baby Beach Aruba with the New Hotels Bonus Offer. For more information or to join World of Hyatt and book your stay, visit here.
To learn more about Secrets Baby Beach Aruba, visit the resort's website or follow along on Instagram.
The term "Hyatt" is used in this release for convenience to refer to Hyatt Hotels Corporation and/or one or more of its affiliates.
Hotel website
Hashtags

Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles

Hospitality Net
11-08-2025
- Hospitality Net
Accor Plus to Rebrand as ALL Accor+ Explorer across Asia-Pacific
Accor Plus, a travel loyalty subscription programme in the Asia-Pacific region, will rebrand and transition all existing memberships to a new format under the ALL Accor+ Explorer subscription from October 1, 2025. The updated subscription will include guaranteed ALL Accor Gold status or higher within Accor's global loyalty programme, two complimentary nights per year, and wider global discounts. Existing members will automatically be upgraded to the ALL Accor+ Explorer membership. The shift aligns with the broader growth of subscription models globally. ALL Accor+ Explorer will provide members with access to two free nights annually across Asia-Pacific, hotel stays at up to 50 per cent off under the Red Hot Rooms offer, and a 15 per cent discount off public rates at over 4,500 hotels worldwide under more than 30 hotel brands. Dining discounts include 30 per cent off food and 15 per cent off drinks at more than 1,600 restaurants and 1,200 bars across the region. Members will also receive 30 Status Nights annually, securing ALL Accor Gold status, which includes benefits such as room upgrades, early check-in and late check-out, where available. Additional benefits include priority access to limited-time offers and member-only events. Accor Plus stated that the upgraded membership benefits were informed by research conducted with more than 7,000 members and 200 hotels across 12 countries in October 2024. CEO Emilie Couton said the company reviewed data and feedback over the past 18 months to align the subscription with current member expectations. The rebranded subscription will be integrated into the wider ALL Accor global loyalty platform, allowing members to use benefits while earning and redeeming ALL Accor Reward points and Status Nights through a single booking system and app. In 2024, Accor Plus members stayed five times more nights than non-members, with more than 3.1 million room nights booked. They also redeemed over one billion reward points and accessed more than 2,300 exclusive offers. ALL Accor+ Explorer will apply across more than 25 Accor hotel brands in Asia-Pacific, including Raffles, Fairmont, Sofitel, MGallery, Pullman, Swissôtel, Mövenpick, Novotel, Mercure, Tribe, ibis and others. It also offers a 15 per cent discount on stays at over 30 brands globally and includes ALL Accor Gold status or above. All active Accor Plus members will be automatically upgraded from October 1. New members can subscribe at S$299 (US$222) per year. About Accor, a world-leading hospitality group Accor is a world-leading hospitality group offering stays and experiences across more than 110 countries with over 5,600 hotels and resorts, 10,000 bars & restaurants, wellness facilities and flexible workspaces. The Group has one of the industry's most diverse hospitality ecosystems, encompassing around 45 hotel brands from luxury to economy, as well as Lifestyle with Ennismore. ALL, the booking platform and loyalty program embodies the Accor promise during and beyond the hotel stay and gives its members access to unique experiences. Accor is focused on driving positive action through business ethics, responsible tourism, environmental sustainability, community engagement, diversity, and inclusivity. Accor's mission is reflected in the Group's purpose: Pioneering the art of responsible hospitality, connecting cultures, with heartfelt care. Founded in 1967, Accor SA is headquartered in France. Included in the CAC 40 index, the Group is publicly listed on the Euronext Paris Stock Exchange (ISIN code: FR0000120404) and on the OTC Market (Ticker: ACCYY) in the United States. For more information, please visit or follow us on X, Facebook, LinkedIn, Instagram and TikTok.

Hospitality Net
07-08-2025
- Hospitality Net
BCD Travel's report reveals business travelers' satisfaction with hotels and other accommodation
UTRECHT, The Netherlands – BCD Travel recently surveyed 1,035 business travelers worldwide to explore their choice of hotels and other types of accommodation, as well as their booking behavior and experiences during business trips. Accommodation preferences Most travelers opt for midscale (3-star) or upscale (4-star) hotels when traveling for business. Hotel location (77%) plays a major role in selecting a hotel, along with employer policy (56%) and cost (53%). Travelers who occasionally stay in apartments say this type of accommodation is more convenient for longer stays, providing more space and the option to prepare meals and do laundry. Searching, booking and paying Over three-quarters of business travelers use their company's online booking tool (OBT) to search for accommodation, while a third turn to hotel websites or apps. When booking, 84% use their company's OBT, one in five book directly via supplier websites, while one in 10 call the hotel. Three-quarters pay with a corporate credit card. Virtual cards are used rarely. Three-quarters of travelers say their employer sets hotel rate limits, one in 10 report no limits and 18% don't know if their employer sets rate limits. A high-performing hotel program is never static. It's a dynamic strategy shaped by continuous rate monitoring, traveler insights and agile adjustments. By embracing dynamic sourcing, travel managers can respond in real time to shifting needs and market conditions, creating programs that deliver savings, earn traveler trust and drive adoption. Teri Miller, executive vice president, Global Client Team at BCD Traveler behavior Personal preferences strongly influence hotel choices: 77% prefer chain hotels with familiar service standards and 73%stay at the same hotel when visiting a destination repeatedly. Wi-Fi and breakfast are the most frequently used hotel services. Other popular amenities include on-site restaurants and bars, parking facilities, fitness centers and flexible check-in/check-out. Travelers also value wellbeing-related features, such as complimentary bottled water, gyms, pools, spas and healthy food options. Travelers favor hotels that help them earn and maximize loyalty points, especially in North America where as many as 99% are members of a hotel loyalty program. Overall, eight in 10 participate in at least one program and many are enrolled in two or more. Two-thirds often or always choose hotels aligned with their loyalty programs. Three-quarters say their employer allows them to keep points earned from business stays, while 21% are unsure. Challenges While seven in 10 are satisfied with their company's hotel policy and preferred suppliers, there's still room for improvement. Common issues include slow Wi-Fi, breakfast not being included in the rate, outdated rooms and uncomfortable beds. A third report no challenges during the booking process. Among those who do, the biggest challenge is insufficient rate limits set by employers. Safety remains a concern. Three in 10 say they didn't feel safe in their hotel location and seven in 10 double-lock their doors when in their rooms. Sustainability Half of travelers rarely or never consider environmental factors when booking hotels. Four in 10 don't take any sustainability elements into account at all. Only one in five look for features like eco-certification, reduced single-use plastics, low carbon emissions, water-saving measures or limited housekeeping. Hotels may not be the primary driver of carbon emissions in a travel program, but they're still an essential part of a holistic sustainability strategy. Travelers often don't consider sustainability when shopping for hotels because most booking tools lack strong sustainability guidance in that category. We advise clients to embed sustainability into their annual hotel sourcing exercise and then clearly communicate expectations and targets back to travelers to help them make better choices. April Bridgeman, senior vice president of Hotel Solutions Click here to view the full survey report, including tips on how BCD's total booking and trip management platform TripSource® and BCD's consulting division Advito can help companies in building smarter, more sustainable hotel programs. With hotel sourcing season underway, the Connections with BCD Travel podcast is sharing expert insights into smarter hotel sourcing strategies. The August 14 episode will offer a timely discussion to help negotiate better rates for hotels in 2026. About BCD Travel BCD Travel helps companies travel smart and achieve more. We drive program adoption, cost savings and talent retention through digital experiences that simplify business travel. Our 15,000+ dedicated team members service clients in 170+ countries as we shape a sustainable future for business travel. BCD's leading meetings and events management and global consultancy services complete our comprehensive suite of solutions for all aspects of corporate travel. In 2023, BCD achieved US$20.3 billion in sales. For more information, visit Janneke Kraanen Manager, PR & Content Creation

Hospitality Net
23-07-2025
- Hospitality Net
KLEO Seminyak Debuts in Bali as the First jdV by Hyatt Hotel in Southeast Asia
Hyatt Hotels Corporation (NYSE:H) is proud to announce the opening of KLEO Seminyak, the first JdV by Hyatt property in Southeast Asia. Embodying the free-spirited essence of the JdV by Hyatt brand, KLEO Seminyak delivers a holistic hospitality experience rooted in the pulse of the local culture, just steps away from the sun-soaked shores of Petitenget Beach. Carefully curated by local collaborators and driven by bold, mid-century influences, KLEO Seminyak offers 60 artfully crafted rooms with eclectic décor, expressive hues, and Zen-inspired bathrooms. Distinctive design elements found across the property, such as sculptural wall art and one-of-a-kind pendant lamps, add subtle artistic flair and tasteful pops of color. Social spaces and communal hubs reflect KLEO Seminyak's playful yet refined soul, making every moment—from sunrise yoga to late-night cocktails—feel purposeful. Inspired by the energetic spirit of Seminyak, every corner of KLEO Seminyak tells a story filled with curiosity and culture. Helmed by celebrated Chef Maurizio Bombini, KLEO Seminyak's standout culinary concept, Zia Tina invites indulgence and celebration - bringing the Masseria way of life to Seminyak. Drawn from the culinary culture of Southern Italy, the menu features hearty dishes such as wood-fired pizzas, slow-cooked ragù, and fire-kissed vegetables - all crafted with fresh, locally sourced ingredients. Decadent desserts, alongside classic Italian aperitivi and wines top off any meal, inviting lingering conversation and creating cherished memories. Located on the roof with stunning views of the city and a glistening pool, Rooftop Social is a lush, riviera-style escape, offering a signature space for casual socializing, poolside lounging, exclusive nightlife, or intimate private events. In celebration of the JdV by Hyatt brand's continued growth in Asia, World of Hyatt is providing members with even more ways to be rewarded by offering members the opportunity to earn 500 Bonus Points for qualifying nights at KLEO Seminyak from July 20 to October 31, 2025, part of World of Hyatt's new hotel member offer. Additional participating hotels and their offer stay periods can be found at No registration is required, and members can earn on top of other offers. Terms apply. For more information or to make a reservation, please visit The term "Hyatt" is used in this release for convenience to refer to Hyatt Hotels Corporation and / or one or more of its affiliates. Hotel website