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Italian label Calzedonia partners again with Laetitia Casta for the 2025 swimwear campaign

Italian label Calzedonia partners again with Laetitia Casta for the 2025 swimwear campaign

Fashion Network21-04-2025

After a successful collaboration in 2023, Italian fashion label Calzedonia has once again partnered with Laetitia Casta to front its 2025 swimwear campaign. The 46-year-old French actress and model reprises her role as the face of the brand's latest summer line, reinforcing Calzedonia's focus on timeless elegance and Mediterranean style.
Known internationally for its hosiery, socks, leggings, and swimwear, Calzedonia designed a dedicated capsule collection for this year's relaunch. To mark the renewed collaboration—coinciding with Casta's appearance in Balmain's Spring/Summer 2025 campaign —the brand unveiled a mini-line of one-piece swimsuits tailored to the French market.
The collection highlights refined details such as ruching and jewelry-inspired embellishments. It is available in a palette that includes blue, burgundy, glitter, and more. Released in mid-April, the capsule is available online and in Calzedonia's nearly 230 retail locations throughout France.
Calzedonia is part of Oniverse, an Italian fashion group that also owns the brands Intimissimi, Tezenis, and Falconeri. In 2024, Oniverse reported a 13.5% rise in global sales compared to the previous year, surpassing €3.5 billion in revenue.

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