Slow days, fast company: Gucci unveils its new Gucci Lido campaign
The Gucci Lido campaign takes us to the Italian coastline with actors Daisy Edgar-Jones, Aliocha Schneider and David Jonsson
Gucci's new summer campaign, dubbed Gucci Lido, takes us to the Mediterranean coastline, where time seems to be at a standstill. Inspired by Italy's coastal lidos, this refreshing new edit captures the charm of la dolce vita with scenes saturated in playful imagery and infused with warmth. Starring actors Daisy Edgar-Jones, Aliocha Schneider and David Jonsson, this visual showcase lends a youthful, sunlit approach to such a respected and established luxury house.
More from Tatler: The show must go on: The Gucci Fall-Winter 2025 show thrives in beautiful inconsistency
Above Daisy Edgar-Jones stars in the Gucci Lido 2025 campaign lensed by Jim Goldberg (Photo: Gucci)
Above Daisy Edgar-Jones stars in the Gucci Lido 2025 campaign lensed by Jim Goldberg (Photo: Gucci)
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Vogue Arabia
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- Vogue Arabia
Georgina Rodríguez Talks Family, Fashion & Fame in Candid Interview by Cristiano Ronaldo
Calling it a modern-day fairy tale would not be an exaggeration. If today Georgina Rodríguez is one of the most followed and talked about women in the world, it was not always the case. Coming from a humble background, the Spanish-Argentenian was grinding as a shop assistant back in 2016, when her life took a dramatic turn. While working at a Gucci store in Madrid, a brief encounter with football's megastar Cristiano Ronaldo would change the course of her future. 'It was love at first sight,' they both said. By dating one of the most celebrated athletes of all time, 22-year-old Rodríguez turned into an overnight sensation. Loved but also less loved, she became the protagonist of endless scrutiny, with her fashion choices and lifestyle making her the talk of wherever she set foot. Rodríguez took this new moment with the utmost positivity and made the best out of her newfound celebrity status. 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I've discussed the looks with my friends, and it's very special for me to have been able to be part of this wonderful moment. This is another dream I've been able to fulfill, and I'm very grateful for it. CR: Over the years, you've invested a lot in your career in fashion. Is it something you've always wanted to do? GR: It is necessary to be very consistent, to achieve what you set out to do. I have always wanted my work to be related to fashion. I started working as a sales assistant for the Inditex group, Kering and Prada. In one way or another, I have been able to achieve everything I have set out to do with a lot of effort and dedication, such as attending Paris Fashion Week, modelling in advertising campaigns for incredible brands, covers of Vogue, the Met GALA… CR: You've also worked hard and become a public figure in your own right. Not just "Ronaldo's wife." What are the advantages and disadvantages? GR: It has been difficult because we live in a very complicated world where everything can change very quickly. Thankfully, I am a person who always looks at the positive side of life. Even though some people label me as 'the girlfriend of', I am very proud to be your wife, and of our family, and there is nothing negative about it – on the contrary, I have shown through my personality and my strength that I have my own light and path to follow. I have been able to show who and how I am in my Netflix reality show, among many other individual projects in which the public has gotten to know me better. Also, the brands I work with have trusted me for who I am. Although they knew me for being your wife, I have managed to open my path by showing myself too. Photography by Sharif Hamza, Styling by Heathermary Jackson CR: I see you travelling all over the world for work, and I'm amazed at how you manage to keep our home together. 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We are a very normal family despite everything, we love being together and making plans. Being famous does not stop us, we just adapted to this new stage of life. Photography by Sharif Hamza, Styling by Heathermary Jackson CR: What was the first thing you felt when you met me? GR: I felt something inside that can't be explained, as if we had known each other all our lives. I remember that when we held hands for the first time I felt inexplicable peace and energy. When people are in love like we are, they know what that strong connection is. That spark we had since we met has also grown and matured over time. CR: We have a large family that, fortunately, has access to many things we didn't have when we were kids. How are you raising our children to remain 'normal'? GR: The most important thing is that they grow up in a healthy and loving environment, and we are very close and present parents. Even though they have all the possibilities in the world, we make them work and understand that they have to be fighters, and that they are very lucky to have everything they have. Our job as parents is to make them value and grow into good people, grateful for life. Photography by Sharif Hamza, Styling by Heathermary Jackson CR: What was it like moving to Saudi Arabia? The good, and the bad? GR: For me, it's always the same routine and daily life wherever I am, it doesn't matter if it's Manchester or Italy. Our day-to-day life is school for the kids, extracurricular activities, being at home, at the gym... Our life revolves around football and the kids, and we adapt wherever we are. In this case, Saudi Arabia is a country that has welcomed us with much love and open arms. It's also a very family-oriented country, and I only have good words and gratitude. On another hand, what I miss most is being so far away from my family, as it's difficult to get here. I'd like to be closer to them. CR: What do you like most about me? And what do you like the least? GR: What I like most about you is your heart, how kind you are, how well you take care of our family, and the unconditional love you give us. The least... I've already told you this in private many times! [laughs] Photography by Sharif Hamza, Styling by Heathermary Jackson CR: Would you like to continue your reality show? GR: The reality show has been one of the most important professional experiences and the one that has made me most excited. It has been a lot of work and requires so much effort. I like that it has given me the opportunity to show the real 'me' to the world. It has been the most important and large-scale project that I have done so far. However, at the moment, I do not plan to continue with the reality show. CR: You have a lot of fans on Instagram, but also some less pleasant people. How do you deal with the bad comments? GR: I'm very lucky because I have a wonderful audience that follows me and lets me know the love they have for me and my family. It's a blessing because I'm a person who always focusses on the positive. I do like to hear constructive criticism when it comes from people who inspire me. Beauty is in the eyes of the beholder, and I don't like everyone either, so it's impossible to please all the millions of people on the planet. Regarding comments, the truth is that I don't waste my energy on them, and I don't hate people for doing so. It must be quite sad to dedicate yourself to insulting people you don't know. It makes me feel sorry for these people. Photography by Sharif Hamza, Styling by Heathermary Jackson CR: What is our best memory together? GR: One of the most beautiful memories I have was my 27th birthday, which we celebrated in Courmayeur alone. It was an unforgettable and a very romantic trip. CR: What is a dream that you have not yet fulfilled? GR: Emotionally I am completely happy, as I have fulfilled my dream of creating an incredible family. It's so wonderful that I can only thank God and life for this blessing. Professionally, I still have many dreams to fulfill despite having achieved many of the most important ones in fashion. I have many new projects that I hope you see soon, and which I am very excited to share. Stay tuned.
