Fruit Attraction 2025 reaches 90% occupancy and reaffirms world leadership
So far, 70,000 m² of exhibition space has been allocated, representing an 8% increase compared to the same period last year. Organisers are expecting more than 2,500 exhibiting companies and over 120,000 professionals from 150 countries to attend.
Fruit Attraction 2025 marks a significant milestone in its history by establishing itself as one of the world's leading trade fairs for the fruit and vegetable sector. In addition, it reinforces its leadership with a strategic expansion and a new sectorisation that will optimise the exhibitor and visitor experience. This year it will occupy 10 halls - 3, 4, 5, 6, 7, 8, 9, 10, 12 and 14 - making Madrid the world epicentre of fresh produce marketing.
Odd-numbered halls will showcase the new products and features of Spanish companies, in addition to the proposals of the Innova&Tech area in Hall 5-. Eve n-numbered halls will feature international participation: Halls 4,6 and 8 will host European companies, Halls 8 and 10 will welcome global players, Hall 12 will focus on the Americas, and Hall 14 will be dedicated to companies from Africa and Asia. The Fresh Food Logistics area will be located in hall 4. Additionally, most of the halls will include an Auxiliary Industry area, ensuring full representation of the value chain at Fruit Attraction.
On the other hand, the tomato has been selected as the star product of Fruit Attraction 2025. A series of themed activities will highlight this key crop, which remains the most consumed vegetable in Spain and a major economic driver for the sector.
In addition, this year's edition will give specific visibility to organic products, with differentiated actions to highlight the stands that present this type of product at Fruit Attraction.
The renowned International Buyers Programme will return, further strengthened by the Guest Importing Countries initiative. This year, Mexico and Malaysia will be in the spotlight, promoting new commercial opportunities with their respective markets.
For the second time, Fruit Attraction will be awarding the Best Stand Awards. An award that will recognise those exhibition spaces that stand out at the trade fair for their creativity, design and commitment to sustainability in its four categories: Most Original Stand, Best Design, Most Sustainable Stand, and the People's Choice Award for Best Stand overall.
Innovation will once again take centre stage through the Innovation Hub Awards, recognising the best project, product or service in terms of innovation, sustainability, technology application and knowledge. All the applications submitted will be exhibited in the Innovation Hub area -connecting area of halls 4 and 6-, throughout the three days of the event
Fruit Attraction will once again become the centre of knowledge through its different Forums, which will host a full programme of technical seminars made up of sessions characterised by the great diversity of content, as well as the high level of the participants and speakers. Among others, Fruit Attraction will host the Grape Attraction congress, Biofruit Congress and Fresh Food Logistics The Summit.
Fruit Attraction, organised by IFEMA MADRID and FEPEX, will be held at the trade fair centre from Tuesday 30 September to Thursday 2 October, from 9.30am to 7.00pm and until 4.00pm on the last day.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
![[Exclusive] Samsung SDI revamps sales under CEO amid push for global orders](/_next/image?url=https%3A%2F%2Fwimg.heraldcorp.com%2Fnews%2Fcms%2F2025%2F08%2F17%2Fnews-p.v1.20250817.3f0109e83f4a413c86fa0e3f2e7cd54b_T1.jpg&w=3840&q=100)
![[Exclusive] Samsung SDI revamps sales under CEO amid push for global orders](/_next/image?url=https%3A%2F%2Fall-logos-bucket.s3.amazonaws.com%2Fkoreaherald.com.png&w=48&q=75){kind=small}
Korea Herald
12 hours ago
- Korea Herald
[Exclusive] Samsung SDI revamps sales under CEO amid push for global orders
Move consolidates customer order management, strengthens push for package deals with global automakers Samsung SDI has recently merged its sales teams into a single unit directly overseen by CEO Choi Joo-sun, in an apparent bid to ramp up battery orders across applications ranging from electric vehicles to energy storage systems. According to industry sources on Sunday, the battery maker affiliated with Samsung Electronics restructured its strategy marketing office earlier this month as part of a broader organizational reshuffle. Previously, the company's sales teams operated under separate battery and materials business divisions. Now, they have been consolidated into a unified strategy marketing office that reports directly to the CEO. 'The elevated status demonstrates the company's strong commitment to driving sales and securing overseas orders,' said an industry source familiar with the matter, who requested anonymity. Another source confirmed the change, saying, 'This is a strategic move to consolidate all customer order management functions into a single organization.' Until 2021, Samsung SDI operated the strategy marketing office as an independent division, before splitting it into three business units: one for small batteries, such as cylindrical and pouch lithium-ion cells used in electronic devices and two-wheelers; another for medium- and large-sized prismatic and cylindrical batteries for EVs and ESS; and a third for electronic materials. Even within each unit, marketing activities were reportedly managed separately by application and form factor. 'This shift allows for more streamlined and efficient supply agreements, such as 'package deals' with global OEMs like General Motors and Tesla, which have been seeking multiple battery form factors and applications,' the source added. The restructuring also signals that Samsung SDI is adopting a more aggressive approach to securing corporate orders compared to rivals LG Energy Solution and SK On, which continue to operate separate sales teams under each business division. Samsung SDI's renewed push comes after two consecutive quarterly operating losses, largely due to weak demand for EV batteries from OEMs and reduced profitability in the US ESS market, partly tied to tariffs on automobiles and related components. During its second-quarter earnings call, the company vowed to step up efforts to win global battery orders. 'We have secured orders for cylindrical batteries measuring 46 millimeters in diameter for premium EVs from a leading European global OEM, and we are currently negotiating supply contracts for commercial EVs with a North American startup,' said Kim Jong-sung, executive vice president of Samsung SDI's business management office. He added that the company is also in talks with another major European automaker regarding entry-level EV lithium iron phosphate prismatic batteries, as well as nickel, cobalt and aluminum prismatic cells for commercial vehicles. According to Kim Soo-hwan, head of the mid-to-large battery division, Samsung SDI has so far pursued a premium EV battery strategy but now intends to target the entry-level market as well, reflecting rapid growth in the budget EV segment. In the ESS sector, Samsung SDI plans to convert part of its first joint venture battery cell plant with Stellantis from EV to ESS production. With mass production scheduled to begin in the fourth quarter of this year, Kim emphasized that the company has already secured orders for the line through next year.
Korea Herald
16 hours ago
- Korea Herald
Samyang Foods half-year sales break W1tr on overseas growth
Samyang Foods said Sunday that its revenue in the first half of this year surpassed 1 trillion won ($720 million) for the first time, as strong overseas demand pushed sales in the first two quarters past the 500 billion won mark on double-digit growth. In the April-June quarter, the maker of Buldak noodles posted sales of 553.1 billion won and operating profit of 120.1 billion won, up 30 percent and 34 percent, respectively, from a year earlier. Revenue came in higher than the first quarter's 529 billion won, though operating profit edged down from 134 billion won. The company's half-year revenue surged to 1.08 trillion won, a record high. Second-quarter overseas sales climbed 33 percent to 440.2 billion won, led by sustained growth in its two largest markets, China and the US, and a sharp pickup in Europe. Operating profit surpassed 100 billion won for a second straight quarter, keeping margins in the 20 percent range. The company's Chinese unit reported roughly $90 million in sales, up 30 percent from a year earlier, driven by new locally tailored products and expanded online and offline channels. Samyang America generated $94 million in revenue, a 32 percent on-year increase, after widening distribution to mainstream retailers including H-E-B and Sam's Club. Samyang's European unit, established in July 2024, more than doubled revenue from the prior quarter to around $37 million. 'We aim to gradually increase export volumes in the second half, as our second Miryang plant, now online, can help meet rising overseas demand,' a company official said. 'We plan to pursue country-specific strategies to sustain long-term growth, based on our expanded production capacity."
Korea Herald
a day ago
- Korea Herald
Mohamed bin Zayed University of Artificial Intelligence begins new academic year with largest-ever cohort of 400+ students
ABU DHABI,UAE, Aug. 16, 2025 /PRNewswire/ -- Mohamed bin Zayed University of Artificial Intelligence (MBZUAI) has welcomed its largest cohort for its Fall 2025 intake, enrolling 403 new students. This includes its inaugural undergraduate class, new graduate cohorts in existing programmes in Computer Science, Computer Vision, Machine Learning, Natural Language Processing, and Robotics, and the first intakes into the Master of Science in Statistics & Data Science and Master in Applied Artificial Intelligence. This semester received more than 8,000 applications across the university's Bachelor and graduate programmes, yielding an acceptance rate of 5 per cent, and reinforcing the university's prestigious position and ability to attract the best talent in the UAE and from around the world. Timothy Baldwin, MBZUAI Provost and Professor of Natural Language Processing, said: "This year, MBZUAI welcomes our largest cohort of graduate students alongside our inaugural undergraduate class. Artificial intelligence is transforming the world at a pace that vastly outstrips traditional education models. To realise its full global potential, MBZUAI invests heavily in reviewing and updating our programmes to reflect modern AI research methodology and workflows, based on our bleeding-edge AI research credentials and grounded in societal and industrial needs. As a young institution, MBZUAI has already earned a place among the world's top 10 AI universities based on our research credentials. With the introduction of our undergraduate and Master's in Applied AI programmes, we continue to build world-leading programmes aligned with the UAE's National Strategy for AI 2031 and supporting Abu Dhabi's rapidly growing AI ecosystem." The newly launched Bachelor of Science in Artificial Intelligence programme offers two streams, AI for Business and AI for Engineering, combining technical rigor with leadership, hands-on entrepreneurship, and in-situ industry experience. The first class consists of 115 undergraduate students from more than 25 countries, over 25 per cent of which are UAE Nationals. Professor Baldwin said: "The jobs of tomorrow are being shaped by AI today and we must ensure that future generations are equipped with the tools and skills to navigate that shift. Our extraordinarily talented students don't just learn about AI, but learn with it, through it, and for it. This is an extraordinary value proposition across all our programmes, but especially for our undergraduate students, who will be studying towards a bachelor's degree in AI that I believe sets a new global benchmark in terms of technical depth, real-world relevance, and the high-end AI job-readiness of the students." The key highlights for the Fall 2025 intake includes MBZUAI's total student body totaling more than 700, representing over 47 nationalities. Nationalities represented in the undergraduate programmes are Bulgaria, China, Egypt, Georgia, Greece, India, Indonesia, Kazakhstan, the UAE and the UK. Postgraduate programmes bring together students from Canada, China, Egypt, France, India, Italy, Kazakhstan, Serbia, UAE, UK, USA and Vietnam. MBZUAI continues to attract exceptional students, with 151 of the incoming graduate students (27.5 per cent) holding degrees from the world's top 100 computer science universities (CSRankings), including Cornell University, Tsinghua University, the University of Edinburgh, and the University of California, San Diego. In welcoming the new students, MBZUAI has begun its immersive Orientation Week, introducing new students to the university's culture of academic excellence, AI-driven innovation, and community engagement. The programme combines academic sessions, mentorship activities, and cultural programming celebrating UAE heritage and life in Abu Dhabi. Highlights include the Orientation Mini Fair, where internal and external partners showcase resources for academic success, career development, and student life. Orientation Week is designed to foster a strong sense of belonging and connection, laying the foundation for academic success and life-changing university experiences.
