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Jonathan Anderson's Dior Debut Yielded More Than a Billion Views

Jonathan Anderson's Dior Debut Yielded More Than a Billion Views

Yahoo03-07-2025
TRAFFIC PATTERNS: The curiosity about Jonathan Anderson's Dior debut was real.
According to the fashion house, more than a million people followed the livestream of the fashion show, staged in a giant structure in front of the Hôtel des Invalides, home to Napoleon's tomb.
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In total, Dior achieved more than a billion views on social media, thanks to a communication campaign across 21 platforms in the run-up and aftermath of the June 27 display during men's fashion week in Paris.
'The livestream of the show alone attracted over 200 million views, as did the two teaser videos featuring world football champion Kylian Mbappé,' according to Dior, sharing preliminary data with WWD.
The full-court press around the show commenced with Andy Warhol's Polaroid of artist Jean-Michel Basquiat. Dior revealed the campaign first via an Instagram Story Close Friends activation, leaking the images to select editors and talents – whom Dior added to the Close Friends feature on Instagram.
Before the show, whose opening look was a take on the Bar jacket paired with voluminously pleated cargo shorts, Dior broadcast a film depicting 'The White Lotus' actor Sam Nivola in Versailles and guests – including Robert Pattinson – getting ready in their hotel rooms before arriving at the venue.
As additional content, Dior released a podcast with Karen Binns and an audiobook based on the founding couturier's autobiography 'Christian Dior et Moi,' read in French by Louis Garrel, who also attended the show.
This was the soundtrack as guests filed into the show venue, modeled after Berlin's Gemäldegalerie museum. Other celebrities in attendance included Rihanna, A$AP Rocky, Roger Federer, Sabrina Carpenter, Daniel Craig and Drew Starkey.
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Fashion model learning to be a man after being pushed to transition at age 15: ‘I was really crazy on the hormones'
Fashion model learning to be a man after being pushed to transition at age 15: ‘I was really crazy on the hormones'

New York Post

time6 hours ago

  • New York Post

Fashion model learning to be a man after being pushed to transition at age 15: ‘I was really crazy on the hormones'

In Catholic churches across Manhattan and Brooklyn, Salomé captivated the congregation, uplifting the faithful with her soulful singing and skilled organ playing. The New York Archdiocese Organist Training Program enrollee's musical gifts had her booking gigs across the city. But for years, Salomé's bashful smile and angelic voice concealed a secret — one not even known in the shadows of the confessional. She was a he; Salomé was born Miles. His story is one that's becoming all too familiar: A child with unconventional interests, swayed by strange ideologies on the Internet, is hustled by doctors into a life of medical dependency — only to find himself questioning everything years later. 8 Miles Yardley, aka Salome Evangelista, walks the runway at New York Fashion Week in 2023. Getty Images 'They very quickly put me on hormones without really any discernment. Looking back, if I were a doctor, I would think this is a much larger decision than the kid thinks that it is,' he tells The Post. Miles Yardley, as his female persona Salomé, arrived in the Big Apple in 2022 from his native Pennsylvania. He (then she) quickly became the toast of New York's downtown fashion scene. Yardley signed a modeling contract, was featured in a Marc Jacobs perfume ad shot by famed photographer Juergen Teller, exhibited for Enfants Riches Déprimés, and strutted Fashion Week runways for designers Batsheva and Elena Velez — all while singing in parishes and mentoring Catholic schoolchildren in music. Soon Yardley was a regular bohemian socialite, a fixture on podcasts, even flown to Romania to meet the Tate brothers, with virtually everyone unaware of Salomé's secret. 8 Yardley signed a modeling contract soon after moving to NYC in 2022. @DollPariah/X But a deepening Catholic faith and a medical scare led Yardley to question how he'd been living his life. Just as quickly as he'd burst onto the scene, early this year Yardley gave it all up and ditched Manhattan's trendy underbelly for a fresh start in sunny California. 'I had to move to LA to detransition because I was like, I don't want to have this conversation with people. I don't want to tell the people hiring me or the parents of the students that I teach that I'm actually a man. I just couldn't deal with that,' Yardley, now 27, tells The Post from his new home in Los Angeles. At 15, Yardley found himself a patient in the Children's Hospital of Philadelphia's gender clinic. He'd been late to start puberty and had interests in singing and dancing. Classmates began to ask if he was gay or a girl. He'd never heard of transgenderism. 'I had not questioned my own identity before other people started asking me questions and putting that on me,' he says. After only his second appointment, a Children's Hospital of Philadelphia doctor put Yardley on androgen blockers and later estrogen therapy, calling him 'the perfect example' of a transgender child. 8 Yardley left NYC for California to detransition. 'I was like, I don't want to have this conversation with people. I don't want to tell the people hiring me or the parents of the students that I teach that I'm actually a man. I just couldn't deal with that,' Yardley told The Post. John Chapple for NY Post 'I thought that there would be less social friction for me if I looked like a female because so many people were assuming me to be that way. And I was not super comfortable with people assuming I was gay,' Yardley says. For many years, everything seemed fine. He graduated from high school, taught music at a West Philadelphia Catholic school, and enrolled in Temple University to study music. In fact, he felt that being transgender gave him an edge. As a singer, his voice remained a soprano. He then met an in-crowder from New York who persuaded him to move to the city and pursue modeling — 'but only if you lose 20 pounds.' 'I think I benefited from the [trans] identity in terms of being a model, being a socialite, a party attendee in New York City, and it was a cool, cosmopolitan, artistic thing to be doing with your body,' Yardley says. 'I had entered a different world, where everyone thought I was really cool.' In April 2024, Yardley was diagnosed with pituitary adenoma — a type of brain tumor — and has hypothyroidism. Both conditions have suspected links to hormone therapy. 8 A 15-year-old Yardley was put on androgen blockers after just two visits to the Children's Hospital of Philadelphia. He's now suing the hospital for malpractice. JHVEPhoto – At the same time, Yardley was becoming closer to people at his church, which he found a welcome reprieve from the cattiness of couture life. 'I realized that I'm hurting myself. I'm poisoning myself. I'm sterilizing myself. The normal things that bring meaning to normal people's lives I'm shut off from because I can't have children in this state. I can't do the normal things that bring normal people meaning,' Yardley says of the moment he began to question the experts and trans ideology. 'When you're 15, you think, 'Well, I'm a weird person. I don't need to worry about that.' The long-term consequences were unimaginable to me.' Since quitting estrogen in January, he's come to recognize other negative side effects. 'I was really crazy on the hormones,' he said. 'I was mentally unstable and cognitively impaired. And generally fatigued, tired, not strong at all in ways that I'm only now coming to really understand.' 8 A deepening Catholic faith and medical issues led Yardley to question his transition. John Chapple for NY Post Yet the path has been a solitary one. The medical establishment abandoned Yardley on this new journey to live authentically. While doctors were all too eager to put him on life-changing medications, there's no protocol for what to do if a patient stops treatment. When that happens, doctors seem to simply lose interest. 'I've asked multiple doctors for advice, and they don't know what to do,' Yardley says on stopping hormone treatment, a process that 'makes you feel [physically] awful. It's been difficult.' 'They just say, 'You should ask someone else.' At a certain point, how many other people can I ask before I just figure it out on my own?' Even before President Trump's second term — in which the backlash against childhood gender transitioning has been swift and damning — the United Kingdom, Denmark, Sweden, Norway, Finland, and the Australian state of Queensland had moved to ban or restrict puberty blockers and cross-sex hormones for minors.x In a landmark June ruling, the US Supreme Court upheld a state ban on so-called gender-affirming care for minors. This month, the Department of Justice launched an investigation into more than 20 doctors and gender clinics for minors. The nation's largest youth-gender clinic, the Center for Transyouth Health and Development at Children's Hospital Los Angeles, closed up shop Tuesday, citing the Trump administration. 8 In April 2024, Yardley was diagnosed with pituitary adenoma — a type of brain tumor. He also has hypothyroidism. Both conditions have suspected links to hormone therapy. @DollPariah/X The White House also just announced it will cut federal funding for hospitals that provide minors with gender-transition procedures. Yardley has joined the fight, although he's never thought much of himself as an activist. He's suing the Children's Hospital of Philadelphia for medical malpractice. Yardley's hair is now cut short and dyed a brassy blond. He says both old friends and strangers are sometimes confused about how to address him — a problem he never had when he lived as Salomé. 'I've tried to enter the men's restroom a few times, where someone was like, 'Hey! The women's room's over there!' ' he says. 'It was super awkward. Nobody ever redirected me as a woman.' He doesn't know yet if his medicalized youth has rendered him permanently sterile. But it's not all gloom. 8 Yardley says doctors have been of little help as he's detransitioned and stopped taking hormones. John Chapple for NY Post At his new home, Yardley has started a band, Pariah the Doll (he's calling the debut album 'Castrato'), and launched a clothing line, Eunuch for the Kingdom. He'd like to meet a nice Catholic girl and settle down — but he's also preparing for a life of celibacy, should it come to that. 'Having spent 10 years in the female role, I don't really know how to be a man. That's a scary jump for me,' Yardley tells The Post. Still, he holds no ill-will toward those who set him off on this course — and that includes his own mother. 'I wouldn't even say that she was supportive of it. It was just, like most parents, she trusted doctors because if you are a boomer, like she is, you have no reason to distrust doctors. Their legitimacy is pretty firm in your mind as someone of that generation. So I don't blame her.' 8 A bright spot in Yardley's new life has been starting a band called Pariah the Doll. The debut album is 'Castrato.' Spotify As for those doctors, Yardley is surprisingly merciful. 'I don't believe, as a Christian, that people are setting out to do evil for evil's sake. I don't think anyone has that in their heart,' he said. 'But I think it has a lot to do with an overreach of professionals and a lot to do with money. Hospitals make a lot of money from these procedures. They benefit from having lifelong patients, which is what transgender people are. You need the hormones to maintain the identity.' If he could go back, would he change any of it? 'There's no way to live your life without making mistakes or going down the wrong path,' Yardley says. 'My life would be totally different if I made different decisions at 15 years old, so I can't really conceive of a different path. I don't live in a regret state. In many ways, I'm extraordinary lucky.' He does, however, wish that doctors would learn to be more open-minded. 'If you're a gender-nonconforming kid, you should be allowed to be yourself. I think that was the biggest problem. I didn't feel like I could be confident in who I was. And if that person happens to like singing and dancing and cooking and Barbie dolls, who really cares? You can be a boy who likes that,' Yardley says. 'At the time, nobody in my life told me that was possible.'

The World's Best Chardonnay According To The 2025 Decanter World Wine
The World's Best Chardonnay According To The 2025 Decanter World Wine

Forbes

time7 hours ago

  • Forbes

The World's Best Chardonnay According To The 2025 Decanter World Wine

Two glasses of Chardonnay wine with cheese getty Ten Chardonnay still wines took top honors at the 2025 Decanter World Wine Awards. Two wines were awarded Best in Show, and eight received Platinum Medals. All ten wines received a score of 97/100 points. The DWWA is the largest wine competition globally and is considered one of the most prestigious in the world. Over 18,000 wines were entered in the recently completed 2025 judging. Here is a brief overview and tasting note for each of these wines. The indicated prices are the US average per A leading Domaine in Chablis, Jean‑Marc Brocard farms organically on Grand Cru slopes. The Bougros cuvée is produced from Chablis' classic, chalky, limestone-rich soils and is aged without oak, emphasizing purity and minerality. The wine features aromas of white flowers, crisp green apple, lemon zest, and Chablis' trademark wet stone and flinty minerality. It's taut and focused on the palate, with pronounced acidity that showcases flavors of citrus, orchard fruit notes of apple, a hint of pear, and a distinct mineral note reminiscent of gun flint. The finish is long and tight with lingering notes of lemon and a tangy, wet stone minerality. Founded in 1985 near McLaren Vale, Wirra Wirra's high-altitude 12th Man cuvée is fermented in French oak with lees stirring. Named in tribute to their cricket-loving founder, it marries fruit purity with textured winemaking. The wine features aromas of peach, nectarine, lemon curd, cedar, and seasoned oak. It's creamy, citrus-forward, and smooth on the palate, with a brisk acidity and showcasing flavors of grapefruit, assorted stone fruits, and a chalky minerality. The finish is long and elegant, with lingering notes of citrus and stone fruit, and a hint of salinity. France, Bourgogne-Franche-Comte, Burgundy, Cote-d'Or. Golden vineyards in Autumn, Chablis getty Chardonnay Wine Platinum Medal Winners Bemberg Estate Wines, La Linterna 'El Tomillo' 2023 Estate Chardonnay, Gualtallary, Mendoza, Argentina, 13.5% ABV, 750 ml. $100 Family-owned Bemberg Estate specializes in single-plot winemaking from high-elevation vineyards. Planted in 1998, the El Tomillo parcel features sandy-calcareous soils and yields vibrant, terroir-driven Chardonnay. The wine features aromas of citrus blossoms and white flowers, hints of tropical fruit, and a subtle saline/savory note. It's bright and creamy on the palate, with pronounced acidity that showcases tangy lemon and lime notes, as well as the layered complexity that comes from extended aging on the lees. The finish is long, focused, and chalky with lingering notes of crisp fruit and a taut minerality. Brokenwood, 2023 Indigo Vineyard Chardonnay, Beechworth, Victoria, Australia, 13% ABV, $40. Brokenwood, an esteemed Hunter Valley winery in New South Wales, crafts cool-climate Chardonnay from the Indigo vineyard in historic Beechworth. The wine features complexity and elegance and is widely considered among Australia's top Chardonnay wines. The wine features aromas of peach, nectarine, almond nougat, and crushed wet stone. It's fruity and creamy on the palate, with brisk acidity that showcases flavors of orchard and stone fruit, lemon pith, and light oak spices. The finish is long and tangy with lingering notes of fruit and a slight mineral salinity. Deep Woods Estate, 2023 Reserve Chardonnay, Margaret River, Western Australia, 13% ABV, 750 ml. $35 Deep Woods Estate is a benchmark winery in the Margaret River region. It produces its flagship 'Reserve' cuvée from gravelly loam soils and matures it in French oak casks. The wine features flavors of citrus, white peach, toasted almond, and French oak spices. It's creamy on the palate, with brisk acidity and a layered complexity that showcases stone fruit, freshly baked brioche, cedar, and seasoned oak. The finish is long and minerally, with lingering fruity notes and a savory, chalky element. Domaine Prieur‑Brunet, 2022, La Maladière, Santenay 1er Cru, Burgundy, France, 13% ABV, 750 ml. $60 Prieur Brunet has revived the historic Santenay Domaine. The La Maladière vineyard sits on the slopes of clay-limestone soils. The wine undergoes a period of oak aging to balance its structure and elegance. The wine features aromas of ripe pear, honey, baking spices, and roasted nuts. It's rich and medium-bodied on the palate, with brisk acidity and a discernible, yet well-integrated, tannic backbone, showcasing flavors of apple, pear, lemon, and a minerally earthiness. The finish is long and chalky with lingering notes of toasted nuts and orchard fruit. Château De La Crée, Les Gravières, 2022, Santenay 1er Cru, Burgundy, France, 13% ABV, 750 ml. $55 The Château produces precise, terroir-driven Chardonnay wine on soils of gravel and Garnier limestone. The wine features subtle floral notes along with aromas of citrus, melon, and toasted almond. It's fresh and crisp on the palate, with brisk acidity, showcasing orchard fruits, newly baked brioche, and a subtle yet persistent wet stone minerality. The finish is long and tangy, with lingering notes of orchard fruits and a saline minerality. Chardonnay grapes in Burgundy, Cote de Beaune, France getty Boyer Martenot, Perrières, 2022, Meursault 1er Cru, Burgundy, France, 13% ABV, 750 ml. $80 Boyer-Martenot is a small family-owned Domaine in Meursault, specializing in lean, mineral Chardonnay from classic 1er Cru Perrières soils. Perrières' is a name often seen in Burgundy vineyards, signifying stony soils that are rich in limestone. The wine features aromas of hazelnut, citrus oil, honeycomb, and a persistent wet stone minerality. It's medium-bodied and flinty on the palate, with a brisk acidity, showcasing flavors of lemon curd, almond, and seasoned French oak. The finish is long, layered, and elegant, with lingering notes of toasted nuts, a chalky/wet stone minerality, and a slight saline note. Cantina Kurtatsch, 2022 Freienfeld Chardonnay Riserva, Alto Adige/Südtirol, Italy, 13% ABV, 750 ml. $30 Cantina Kurtatsch is an alpine winery in northern Italy's Dolomites, producing refined, terroir-driven Chardonnay wines. The Freienfeld Riserva is a vineyard-designated wine, aged in traditional, large, 1,000-to-5,000-liter, oak 'botte' and stainless steel. The wine exhibits floral notes reminiscent of white flowers, accompanied by aromas of apple, pear, and almond. It's lean on the palate, with a crisp acidity, showcasing flavors of orchard fruit, almond praline, and subtle spices. The finish is long and refreshing, with a touch of sweetness, toasted nuts, and a slight minerality. Cupere, 2022, Faces, Sonoma Coast, California, USA, 14% ABV, 750 ml. $45. Cupere is a Sonoma Coast project by 2nd-gen vintners. It blends cool-climate grapes and barrel fermentation for "Faces," a layered, complex Chardonnay. Faces was the highest-rated American Chardonnay at the 2025 Decanter World Wine Awards. The wine features aromas of ripe pear, Meyer lemon, sourdough toast, and vanilla. It's rich and creamy on the palate, with a brisk acidity, showcasing flavors of lemon curd, almond citrus, orchard fruits, and a 'leesy', slightly lactic texture. The finish is long and silky, with lingering notes of citrus and oak spice. This elite group of award-winning Chardonnays reflects the breadth of global excellence in winemaking—from Grand Cru vineyards in Burgundy to high-elevation sites in Argentina, as well as iconic Australian and Californian terroirs. With prices ranging from $25 to $100, they offer a balance of luxury and accessibility. Whether you prefer lean minerality or creamy richness, these wines offer a world-class tour of what Chardonnay can achieve in the hands of dedicated growers and winemakers. More From Forbes Forbes Why You Should Try Argentina's World-Class Chardonnay Wine By Joseph V Micallef Forbes Finesse And Terroir: Oregon's Sparkling Wines Shine At Method Oregon By Joseph V Micallef Forbes The Top Chardonnay, According To The 2024 San Francisco International Wine Competition By Joseph V Micallef

Rory McIlroy delivers perfect response to Masters question as he parties in Saint Tropez
Rory McIlroy delivers perfect response to Masters question as he parties in Saint Tropez

Yahoo

time8 hours ago

  • Yahoo

Rory McIlroy delivers perfect response to Masters question as he parties in Saint Tropez

Rory McIlroy hit back with a witty reply to a supporter when asked about the whereabouts of his Masters green jacket. The five-time major champion completed the career Grand Slam at Augusta National back in April when he claimed an emotional play-off triumph over Justin Rose to become only the sixth player to accomplish the achievement. Despite not claiming victory at an event since, the 36-year-old has decent form of late with three recent top three finishes. READ MORE: Rory McIlroy hailed for 'hilarious' Happy Gilmore 2 'purple-nurple' scene with WWE star despite critics panning movie READ MORE: Inside the five-star hotel where Rory McIlroy stayed during the Open Championship McIlroy is presently taking a break from competition after the 153rd Open at Royal Portrush. Nevertheless, he still drew attention from supporters whilst visiting a beach club in Saint Tropez. In footage posted on social media, a supporter can be observed holding their mobile phone towards McIlroy. The screen displays the question "Where's the green jacket?" Upon noticing the phone, McIlroy gestures to the supporter and responds: "It's on the yacht." His answer was instantly greeted with applause and giggles from the supporter, who shouts: "Yes, let's go!". Following his victory at Augusta, McIlroy was presented with his green jacket from 2024 Masters winner Scottie Scheffler after his success. The world number two can don it as he wishes for 12 months. However, he must then return it to Augusta National, where it must stay on the club premises. Alongside the jacket, McIlroy also received a gold medal, a replica of the Masters trophy and a staggering £3.2million in prize money for his triumph. McIlroy's jaunt to Saint Tropez comes after a tied-seventh finish at The Open last weekend. Before this, he finished in a tie for second at the Scottish Open the previous week. Despite not securing the claret jug, McIlroy was greeted with a hero's welcome as he approached the 18th green on Sunday at Royal Portrush. The Holywood man has not confirmed if he will be taking part in next week's Wyndham Championship, but he will be involved in the FedEx Cup play-offs in August.

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