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Viu and STC TV partner for content exchange

Viu and STC TV partner for content exchange

Broadcast Pro23-02-2025

The partnership expands STC TV's library with curated Turkish and Arabic series, while Viu gains top-performing Arabic films.
Viu, PCCW's pan-regional OTT video streaming service, and STC TV, the dedicated OTT platform of STC, have announced a content exchange partnership featuring over 50 titles. This collaboration enhances the content libraries of both platforms, providing viewers across the region with a wider selection of high-quality entertainment.
As part of the partnership, each platform now hosts a branded content section, ensuring a seamless and engaging user experience. STC TV gains access to a selection of Viu's Turkish and Arabic series, while Viu expands its collection with top-performing Arabic films from STC TV. Among the Arabic films now available on Viu, Beit el Rubi leads in viewership, alongside other favourites such as Tag , Tani Tani and A'amuhom . Meanwhile, STC TV welcomes Turkish series from Viu, including Stickman (Çöp Adam) , Twisted Affairs (İyilik) , and My Dad, My Hero (Kahraman Babam) , as well as Arabic hits like X-lance , Social and Enheraf .
Commenting on the partnership, Samer Majzoub, General Manager of Viu MENA, said: 'This partnership with STC TV marks a significant milestone in our mission to deliver premium entertainment experiences to audiences across the region. By uniting Viu's distinct content mix with STC TV's curated film selection, we're creating a richer, more personalized streaming experience that resonates with our viewers.'
Turki Al Naim, the Vice President of Growth Services at STC Group, added: 'Our partnership with Viu marks a significant step in our journey to redefine entertainment for our customers. By uniting stc tv's extensive program offerings with Viu, we're creating an unmatched viewing experience to cater to the evolving tastes of Saudi audiences. The partnership will strengthen our position as a leader in the region's digital entertainment landscape.'

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