Hailey Bieber net worth revealed: Star breaks silence after new $1bn deal Rhode deal
Hailey Bieber has marked a major milestone in her entrepreneurial journey as her skincare brand Rhode enters into a billion-dollar acquisition deal with e.l.f. Beauty.
In an Instagram post released on her official account, Bieber officially announced the agreement.
The deal includes $800 million in cash and stock payable at closing, with an additional $200 million contingent on Rhode's performance over the next three years.
Bieber, 28, launched Rhode in 2022 with a focus on minimalist skincare. The brand quickly gained traction in the celebrity beauty sector, celebrated for its pared-down product line and viral appeal on social media.
Following the news, the model and entrepreneur also expressed her gratitude and ambitions for the brand's future.
'When I launched @rhode in 2022, I always had big dreams for the company,' she wrote. 'The most important thing to me is to keep bringing Rhode to more spaces, places, and faces globally.'
Bieber also shared that she would take on expanded roles at Rhode as Chief Creative Officer and Head of Innovation. Additionally, she will serve as a strategic adviser to e.l.f. Beauty, helping guide the brand through its next chapter.
She ended her statement by thanking her team and supporters: 'Thank you for being the most supportive and for being on this journey, this next chapter is going to be even more incredible together!'
Her husband, singer Justin Bieber, quietly acknowledged the achievement by reposting her announcement to his Instagram Stories.
Hailey, who had an estimated net worth of $300 million prior to the deal being announced, is projected to enter the world's billionaire club.
The acquisition positions Rhode among the top-tier celebrity beauty brands and reflects e.l.f. Beauty's continued focus on expanding its global footprint through strategic partnerships.
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Express Tribune
15 hours ago
- Express Tribune
IShowSpeed gets training offer from Usain Bolt, plans private coaching session
IShowSpeed was left in shock after Olympic sprinting legend Usain Bolt offered to privately train the popular YouTuber and streamer. During a livestream on May 30, 2025, while traveling through Europe for the Champions League, Speed revealed a direct message from Bolt offering coaching. The eight-time Olympic gold medalist told Speed via Instagram, 'I'm retired now, so I'm not running, but I can coach you to go faster. You're already fast, but everybody wants to be faster, right?' Speed, visibly excited, responded with a voice message, 'Alright, bet, let's lock that training session in. Usain Bolt, I love you.' IShowSpeed, known for high-energy content and athletic stunts, has challenged top-tier athletes before. In the past, he raced Olympic sprinter Noah Lyles in a $100,000 footrace and engaged in banter with NFL star Tyreek Hill and footballer Alphonso Davies. Although he lost the Lyles race, Speed's confidence hasn't wavered. Speed has also rubbed shoulders with sports icons including Kevin Durant, Tom Brady, and Sunisa Lee, even appearing alongside them in brand campaigns. His recent announcement of a new YouTube Premium series titled Speed Goes Pro will showcase him competing with elite athletes, making Bolt's offer a timely boost to his training journey. The viral moment adds to Speed's growing list of celebrity interactions and cements his position as one of the most athletic and talked-about creators in digital media.
Express Tribune
17 hours ago
- Express Tribune
Reborn' dolls divide Brazil
Gabi Matos looks the quintessential doting mum as she changes Ravi's nappy, cooing reassuringly as he stares up at her. But this Brazilian "newborn" doesn't seem to mind having his nappy changed. In fact, he has no real emotions whatsoever. Ravi is a hyper-realistic doll with an eerie resemblance to an actual infant. Some of the so-called "reborn" dolls cry, suck dummies, pee, have nails, eyelashes and veins. But what really sets them apart from traditional dolls with waxy, smooth complexion is their puckered features and blotchy skin. Blink and you could mistake the bundle in the stroller in Rio de Janeiro for the real thing. Demand for these replica babies, which first emerged in the United States in the early 1990s, targeting adults chiefly, has rocketed in the South American country in recent years. "I always loved babies and dolls, from a very young age. When I discovered these art models I fell in love," said Ravi's 21-year-old "mum." Made with silicone or vinyl, the price tag for these bundles of joy can run to thousands of dollars. Matos, who lives in the southeastern Brazilian city of Campinas, received her first "reborn" - so-called because the first editions were traditional dolls modified by artists to look more life-like — aged nine. Her collection now runs to 22 and looking after her tiny charges is a full-time job which she enacts daily for her 1.3 million YouTube followers. But in the past few weeks, the admiring comments on her posts have become interspersed with attacks. "People say I should be admitted to a psychiatric hospital because they believe that we treat them (the dolls) as if they were real children, which is not the case," she said. "It's sad." A country divided The dolls tottered into the public debate in April when a group of collectors held a gathering in a park in Sao Paulo. Footage of the event went viral, along with a separate video of a reborn "birth," in which an influencer extracts a disheveled doll from a fluid-filled bag passing for an amniotic sac and then clamps a make-believe umbilical cord. Social media erupted with posts either condemning the would-be mothers' behaviour as deranged or dismissing it as a harmless hobby. "Let these people raise reborn babies. If they procreate, it will be much worse!" actress Luana Piovani wrote on Instagram, in a post that was viewed thousands of times. Alana Generoso, a longtime reborn baby collector, who now owns her own doll store, insists that her customers are perfectly sound of mind. "Many children come to the story, as well as adults that lead normal lives," the 46-year-old mother of real four-year-old triplets said. Alana Babys Maternity Hospital in Campinas is designed to look like an authentic maternity ward. Before handing over a doll to its new owner, employees in white coats take it from an incubator, weigh it, place it in a stroller and present the proud "parent" with a birth certificate. "Here, you're not buying an ordinary doll, you're buying a dream," Generoso argued. "Are there cases of people looking after the dolls as if they were real babies? Yes, but they're not a majority." The debate has reverberated all the way up to Congress. Some MPs are calling for "reborn" mums to receive psychological help, but others call for people who allegedly use their "babies" to jump the queue for public services to be punished. Last week, an MP made clear which camp he was in when he brought his reborn "granddaughter" to parliament. Playing with dolls is "not a sin," Manoel Isidorio, an evangelical pastor, argued. Like men with kites For psychologist Viviane Cunha collecting dolls is a hobby that is only categorized as a disorder when it causes "social, emotional or economic harm." "If for example the person skips work because 'the baby has a fever', and believes it to be true, then he or she needs professional help," she said. Cunha linked the reborn fever to a global loneliness epidemic, which the World Health Organisation has tied to social distancing during the COVID-19 pandemic. "I think the doll comes from a search for an emotional bond or connection," Cunha said. Matos argues that criticism of the dolls is sexist. "Male hobbies like video games, flying kites, playing football are normalised. No-one says that they are too old to do these things, but women cannot take care of their dolls without people thinking we are sick."
Express Tribune
17 hours ago
- Express Tribune
Aima Baig is tempted to launch jewellery line
In an Instagram Story shared recently, Aima Baig flaunted layers of jewellery that adorned her neck, ears, wrists, and fingers. In the video, the singer adjusted her multiple necklaces while tucking her hair behind her ear to reveal a crescent-style earring. Rings glimmered on her fingers as she raised her hand to show off her wrist watch and bracelets. Although Aima didn't wear anything fancier than a casual shirt and jeans, she sported a big smile to show that she was satisfied with the bling she added to the overall look with her accessories. "Layering up jewels gives me chills. In a good way, of course," she wrote. As inspiration struck, she asked her followers if she should launch her own jewellery line. Whether or not the Baanware singer decides to commit to this endeavour remains to be seen. For now, she's thriving in her career as a musician. Earlier this month, she won the Lux Style Award for Most Stylish Musician of the Year (Critics' Choice) for Satrangi. Expressing gratitude for the accolade on Instagram, she wrote, "Thank you so much. I'm truly humbled." The feat caught the attention of Strings alum Faisal Kapadia, who said in the comments, "Many congratulations! We need a treat." Aima's beau, Rastah founder Zain Ahmad, also offered his support, lighting up her comments with fire emojis. Fans were also quick to offer their heartfelt congratulations, flooding the section with heart emojis. "You deserve it, my girl," a user wrote, echoing the sentiments of many others including fans from beyond Pakistan. Last month, Aima performed for her dedicated international fans in Bangladesh. Sharing the concert photos, she wrote, "Thank you for all the love, Bangladesh. You guys were truly magical, and a huge shout out to Yamaha for putting together an amazing stage."
