Luka Pataky Joins Bragg Gaming Group as EVP of AI and Innovation to Spearhead Growth and Usage of New Technologies Across Business
TORONTO — Bragg Gaming Group (NASDAQ: BRAG; TSX: BRAG) (' Bragg ' or the ' Company '), a global leader in next-generation iGaming content and content delivery, engagement and player management technology, today proudly announces the appointment of Luka Pataky as Executive Vice President (EVP) of AI and Innovation.
Article content
In his new role, Pataky will work closely with Bragg's technology teams to develop a 360° AI strategy, integrating AI into product development and design, user experience, external communications, safer gambling initiatives and internal processes to drive growth and efficiency.
Article content
This strategic leadership addition comes as part of Bragg's commitment to the leveraging of data, advanced analytics and powerful AI to enhance user experience, player engagement, maximize revenue potential, and drive smarter, more efficient iGaming operations.
Article content
Luka Pataky boasts a strong pedigree in AI and technology, with over a decade of experience at Sportradar, a company at the forefront of sports data and content. His tenure at Sportradar culminated in his role as Senior Vice President for Automated Content, where he spearheaded an initiative from its inception to a production-ready, scalable system that ended up powering over 300,000 sports events per year with a team of over 70.
Article content
In this leadership position, he was instrumental in revolutionizing sports content creation through AI, Computer Vision, and Deep Learning, successfully bringing real-time data collection solutions to production, being the driving force behind integrating acquired tech businesses, thereby turning advanced technology into significant business value through the optimization of operating costs and business efficiencies.
Article content
Prior to his SVP role, Pataky played a key role in establishing Sportradar's innovation unit, a hub for pioneering new ideas, implementing processes that enabled faster experimentation and fostering a culture of rapid prototyping and testing.
Article content
As part of this, he also led the team responsible for scaling Sportradar's startup program and forging strategic innovation partnerships with universities and innovation labs. In his multiple innovation-based roles, he demonstrated a consistent focus on leveraging AI and data analysis to identify and develop new product opportunities and strategic initiatives.
Article content
His extensive experience across these leadership roles highlights his proven ability to lead large, cross-functional teams, manage complex technological advancements, and strategically integrate new ventures, underscoring his expertise in driving growth and innovation within the technology sector.
Article content
Known globally for its award-winning iGaming content and technology solutions, Bragg has consistently championed the integration of artificial intelligence technology across its business model, as typified by the introduction of an AI-powered Games Recommendation System into its Fuze ™ marketing and promotional toolset.
Article content
The Company has also utilised AI extensively across its responsible gambling work, using these new technologies and extensive data collection to more effectively identify at-risk gamblers.
Article content
'Luka Pataky is the ideal hire for Bragg, as we look to supercharge our AI and innovation ambitions,' said Matevž Mazij, Chief Executive Officer at Bragg. 'His extensive experience of being at the forefront of this gamechanging technology and innovation will help springboard Bragg into the next iteration of our growth. With the increased adoption of AI across the iGaming industry, Bragg has once again shown its commitment to staying ahead of the competition.'
Article content
'Bragg has always struck me as a company where technology and innovation are key drivers,' said Luka Pataky. 'This is a company which is always pushing the boundaries, using its extensive knowledge and the skills of its teams to create and set new trends. It sits on vast amounts of user data and insight, which we can turn into intelligence that will power next generation player engagement. Introducing AI at all levels of product and operations will make it perfectly positioned for future growth.
Article content
'I am looking forward to playing a role in accelerating Bragg's journey to becoming an AI-first company. I have no doubt we'll be able to complement and elevate Bragg's already amazing next generation player experiences for its operator partners and drive value for the business.'
Article content
Cautionary Statement Regarding Forward-Looking Information
Article content
This news release contains forward-looking statements or 'forward-looking information' within the meaning of applicable Canadian securities laws ('forward-looking statements'), including, without limitation, statements with respect to: Mr Pataky's roles and responsibilities with the Company ; and the impact on the Company's strategic growth initiatives and corporate vision and strategy. Forward-looking statements are provided for the purpose of presenting information about management's current expectations and plans relating to the future and allowing readers to get a better understanding of the Company's anticipated financial position, results of operations, and operating environment. Often, but not always, forward-looking statements can be identified by the use of words such as 'plans', 'expects' or 'does not expect', 'is expected', 'budget', 'scheduled', 'estimates', 'forecasts', 'intends', 'anticipates' or 'does not anticipate', or 'believes', or describes a 'goal', or variation of such words and phrases or state that certain actions, events or results 'may', 'could', 'would', 'might' or 'will' be taken, occur or be achieved.
Article content
All forward-looking statements contained in this news release reflect the Company's beliefs and assumptions based on information available at the time the statements were made. Actual results or events may differ from those predicted in these forward-looking statements. All of the Company's forward-looking statements are qualified by the assumptions that are stated or inherent in such forward-looking statements, including the assumptions listed below. Although the Company believes that these assumptions are reasonable, this list is not exhaustive of factors that may affect any of the forward-looking statements. The key assumptions that have been made in connection with the forward-looking statements include the Company's financial resources and liquidity, the regulatory regime governing the business of the Company; the operations of the Company; the products and services of the Company; the Company's customers; the growth of the Company's business, meeting minimum listing requirements of the stock exchanges on which the Company's shares trade; the integration of technology; and the anticipated size and/or revenue associated with the gaming market globally. Forward-looking statements involve known and unknown risks, future events, conditions, uncertainties and other factors that may cause actual results, performance or achievements to be materially different from any future results, prediction, projection, forecast, performance or achievements expressed or implied by the forward-looking statements. Such factors include, among others, the following: risks related to the Company's business and financial position; ; risks associated with general economic conditions; risks related to the Company's management; adverse industry events; future legislative and regulatory developments; the inability to access sufficient capital from internal and external sources; the inability to access sufficient capital on favorable terms; realization of growth estimates, income tax and regulatory matters; the ability of the Company to implement its business strategies; competition; economic and financial conditions, including volatility in interest and exchange rates, commodity and equity prices; changes in customer demand; disruptions to our technology network including computer systems and software; natural events such as severe weather, fires, floods and earthquakes; and risks related to health pandemics and the outbreak of communicable diseases. Although the Company has attempted to identify important factors that could cause actual actions, events or results to differ materially from those described in forward-looking statements, there may be other factors that cause actions, events or results not to be as anticipated, estimated or intended. There can be no assurance that forward-looking statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on forward-looking statements.
Article content
The Company disclaims any intention or obligation to update or revise any forward-looking statements whether as a result of new information, future events, or otherwise, except in accordance with applicable securities laws.
Article content
,
Article content
TSX: BRAG
Article content
) is an iGaming content and platform technology solutions provider serving online and land-based gaming operators with its proprietary and exclusive content, and cutting-edge player account management ('PAM') technology. Bragg Studios offer high-performing and passionately crafted casino game titles using the latest in data-driven insights from in-house brands including Wild Streak Gaming, Atomic Slot Lab and Indigo Magic. Its proprietary content portfolio is complemented by a selection of exclusive titles from carefully selected studio partners under the Powered By Bragg program. Games built on Bragg's remote games server ('RGS') technology are distributed via the Bragg HUB content delivery platform and are available exclusively to Bragg customers. Bragg's powerful, modular PAM technology powers multiple leading iCasino and sportsbook brands and is supported by expert in-house managed, operational, and marketing services. Content delivered via the Bragg HUB either exclusively or from the Bragg aggregated games portfolio is managed from a single back-office which is supported by a cutting-edge data platform, and Bragg's award-winning Fuze™ player engagement toolset. Bragg is licensed, certified, or otherwise approved and operational in over 30 regulated iCasino markets globally, including in the U.S, Canada, LatAm and Europe.
Article content
X
Article content
Article content
Article content
Article content
Article content
Article content
Article content
Contacts
Article content
For media enquiries or interview requests, please contact:
Article content
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
CTV News
10 minutes ago
- CTV News
New Maritime subscription box is going to the dogs
Meet the creators behind a new local subscription box for dogs in this week's Pet Talk. The Maritime Mutt box is a new quarterly subscription box made just for dogs filled with local products. Co-founders Jenna McCarthy and Ryan Casey came up with the idea after working with dogs in Jenna's dog walking business. 'Jenna has been working with dogs for a long time with a dog walking business. So, we have been seeing many different products and so many great local suppliers. So, we came up with the idea this summer and thought we would make a go of it,' said Casey in an interview with CTV News Atlantic's Crystal Garret on Tuesday. 'We launched the idea on July 1 to start getting it out there. We have seen great responses from suppliers who want to be in the box to get their products into pets' paws.' McCarthy said many dog owners make their pets a part of their families, so they decided to make their dog Winnie the mascot for the business. 'Anyone who has a dog I find we really make them part of our family. We thought we might as well make her the mascot,' she said. Each box will consist of products locally made in Atlantic Canada like treats, accessories and care products. 'We are looking for products that are high quality. I think a lot of the products made here are great,' said Casey. 'We have accessories, we have care items, treats, nail enhancers, we're looking at all kinds of different things.' 'We're hoping to do a seasonal theme,' said McCarthy, 'So I'm hoping for each box to make it about each season because I think our dogs need change as the seasons change.' The first box will be released in September with one dollar from each box going to the SPCA.
Globe and Mail
10 minutes ago
- Globe and Mail
PG vs. Inflation: How Long Can Price Hikes Offset Input Costs?
The Procter & Gamble Company PG has relied on price increases in recent years to offset inflationary pressures on input costs, but sustaining this strategy indefinitely presents challenges. While fiscal 2025 saw balanced contributions from volume and pricing, management has acknowledged that consumer behavior is shifting as inflation, tariffs and macro uncertainty weigh on purchasing patterns. In some categories, especially in North America and Europe, category growth has slowed, and consumers are seeking value through smaller packs, promotions or lower-priced tiers. This creates a ceiling on the effectiveness of repeated price hikes, as further increases risk driving trade-down or reducing category growth. PG's ability to maintain pricing power depends heavily on its brand superiority and innovation pipeline. Management emphasized that categories where performance has slipped below consumer expectations have seen share pressure, but regaining superiority quickly reaccelerates growth. Examples such as innovation in Pampers, SK-II and Swiffer demonstrate that when product performance and value are clearly communicated, the company can command premium pricing even in a cost-sensitive environment. PG is working on cutting costs, improving its supply chain and focusing on its most profitable products to handle ongoing inflation. The company is aiming for up to $1.5 billion in yearly savings and is removing less important products so it can invest in the best ones. But with $200 million in extra commodity costs and $1 billion in tariffs expected in 2026, PG will need more than just price hikes. It plans to combine smarter pricing with cost savings and innovations to stay ahead. PG's Peers: How CL & CHD Tackle Inflation In an increasingly inflationary and volatile macroeconomic environment, leading consumer goods companies like Colgate-Palmolive Company CL and Church & Dwight Co., Inc. CHD are leveraging strategic price increases and premium innovation to help offset rising input costs. Colgate has been using price increases alongside its premium innovation strategy to help cover rising input costs, including higher raw materials, like fats and oils and the impact of tariffs. In second-quarter 2025, pricing added 80 basis points (bps) to its gross margin, but this was more than offset by a 420-bps hit from raw and packaging material inflation. The company is also relying on 'funding-the-growth' productivity initiatives, which delivered a 250-bps benefit, and is planning further pricing actions in key international markets. For Church & Dwight, price increases have been an important tool to help offset higher costs from raw materials, packaging and tariffs, but the benefit is becoming more limited. In second-quarter 2025, the company saw solid volume gains, yet pricing and mix had only a small positive impact on sales, and inflationary pressures still weighed on margins. Management is balancing selective pricing with productivity improvements, cost controls and innovation to protect profitability, acknowledging that there is a limit to how much consumers will accept higher prices before switching to cheaper alternatives. This means future margin protection will rely more on efficiency gains and premium product growth rather than relying solely on price hikes. PG's Price Performance, Valuation & Estimates Procter & Gamble's shares have lost around 7.5% year to date compared with the industry 's 4.3% dip. From a valuation standpoint, PG trades at a forward price-to-earnings ratio of 22.01X compared with the industry's average of 19.79X. The Zacks Consensus Estimate for PG's fiscal 2025 and 2026 EPS indicates year-over-year growth of 2.3% and 6.3%, respectively. The company's EPS estimates for fiscal 2025 and 2026 have moved downward in the past 30 days. Procter & Gamble currently carries a Zacks Rank #3 (Hold). You can see the complete list of today's Zacks #1 Rank (Strong Buy) stocks here. Research Chief Names "Single Best Pick to Double" From thousands of stocks, 5 Zacks experts each have chosen their favorite to skyrocket +100% or more in months to come. From those 5, Director of Research Sheraz Mian hand-picks one to have the most explosive upside of all. This company targets millennial and Gen Z audiences, generating nearly $1 billion in revenue last quarter alone. A recent pullback makes now an ideal time to jump aboard. Of course, all our elite picks aren't winners but this one could far surpass earlier Zacks' Stocks Set to Double like Nano-X Imaging which shot up +129.6% in little more than 9 months. Free: See Our Top Stock And 4 Runners Up Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report Procter & Gamble Company (The) (PG): Free Stock Analysis Report Colgate-Palmolive Company (CL): Free Stock Analysis Report Church & Dwight Co., Inc. (CHD): Free Stock Analysis Report
National Post
10 minutes ago
- National Post
Gregg Zaun reveals details behind Sportsnet firing for ‘inappropriate behaviour'
During his tenure as an in-studio analyst on Rogers Sportsnet for the Toronto Blue Jays, Gregg Zaun never was afraid to call it like he saw it. Article content Now, eight years after his high-profile firing from the broadcaster, Zaun isn't afraid to admit his mistakes. Article content Article content Zaun, a former Blue Jays catcher during his playing days, opened up during a podcast appearance this week about his unceremonious departure, including about the allegations made against him and how greatly they have affected him personally and professionally. Article content 'I definitely made mistakes. I let celebrity get in my head,' Zaun said during Monday's episode of the Toronto Legends podcast. 'I was never as famous in Canada as a player as I was as a broadcaster. I mean, I couldn't walk down the street. Article content 'My life was turned upside down, ruined. My professional career, ruined,' he added. 'I can't get a job in television. There's not a lot of forgiveness for people that look like me in this world. And it's my fault. It's absolutely my fault.' Article content While Zaun said that he was 'shocked' by the allegations, he also held himself accountable for letting things get too far. Article content Article content 'There are certain topics of conversation that don't belong in the workplace. And it's funny, the biggest mistake that I've made is thinking that because a lot of the conversations and exchanges were initiated by females in the workplace that they were somehow OK. That I was somehow justified in participating in those conversations. The tomfoolery, the hijinks. These allegations, they were shocking to me,' Zaun said. Article content 'I was just having fun with willing participants. Yeah, the environment was inappropriate. It was my fault for letting it get as far as it did. I should have been classier and I definitely should be held to a higher level of accountability,' he added. Article content Article content Several anonymous Sportsnet employees previously told the Canadian Press that Zaun had made sexual comments 'with the clear intention of making us uncomfortable.' Article content During the podcast interview, Zaun said that the network pushed him to become a 'Manalyst,' which he described as the 'Don Cherry of baseball.' Article content 'Sportsnet created that 'Manalyst' guy. They wanted 'Don Cherry of baseball,' so I gave it to them,' Zaun said. Article content But Zaun says he's capable of more than that sort of role. Article content 'People misunderstand or underestimate my versatility. I can be whatever you want me to be. You want me to be the loud guy. You want me to cause a ruckus. You want me to polarize the fan base. I can do that,' Zaun said. Article content 'Do you want me to just be quiet and go put my head down and be a soldier, and accomplish a list of tasks that you want from me? I can do that too. It's just easier to blame my past transgressions, my past mistakes, as the reason why you don't want to have a conversation.' Article content
