Microsoft and Databricks Expand Azure Databricks Access in Saudi Arabia
The collaboration combines Databricks' advanced data and AI tools with the secure and scalable infrastructure of Microsoft Azure. As a result, Saudi businesses will be able to enhance operations, develop data-driven solutions, and gain deeper insights from their data.
This expansion is designed to accelerate the adoption of AI and big data analytics. It also reflects both companies' commitment to supporting local innovation and building a strong data culture in the Kingdom.
Turki Badhris, President of Microsoft Arabia, stated that strengthening partnerships like this one helps Saudi organizations innovate and grow. He added that it also supports long-term national goals related to AI and data.
Mohammad Alzaubi, General Manager for Databricks in Saudi Arabia, said the partnership will help local organizations unlock the full value of their data. He emphasized the importance of access to Azure Databricks for driving AI initiatives and gaining a competitive advantage.
Some organizations are already seeing results. Cenomi Group, the largest retail and mall operator in the country, is using Azure Databricks to power its Data Lakehouse Architecture. This allows the company to analyze large volumes of data in real-time and improve customer experiences.
According to Binoo Joseph, Chief Digital Officer at Cenomi Centers, the integration of Azure Databricks has transformed their approach to data. It enables personalized promotions, better service delivery, and smarter decision-making across their malls.
Looking ahead, Microsoft and Databricks plan to introduce more training and certification programs. These initiatives will upskill local talent in data engineering and AI. They also aim to expand Azure Databricks integration through Microsoft's Enterprise Skills Initiative.
By improving access to Azure Databricks, the partnership is helping Saudi Arabia move toward a stronger digital economy. It supports innovation, boosts local capabilities, and contributes to the Kingdom's vision of becoming a global tech hub.
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