Hibi Eden to launch anti-drug campaign in Ernakulam constituency
Kochi: Hibi Eden, MP, will launch an anti-drug campaign, No Entry, in Ernakulam parliamentary constituency as part of the five-year Substance Abuse Free Environment Village (SAFE) project being implemented in the constituency.
Actor Prithviraj Sukumaran, who is the brand ambassador of the programme, will inaugurate the campaign at a function to be held at Rajagiri School of Engineering and Technology auditorium in Kakkanad on Thursday.
The campaign is being organized with the support of Fourth Wave Foundation's project 'Venda' and Jain Deemed-to-be University's Future Kerala Mission, in collaboration with Kochi corporation, six municipalities and 24 panchayats.
Eden stated that No Entry is not just a slogan but a personal and collective commitment to protect our homes and communities. "Not in my body. Not in my life. Not in my home. Not in my neighbourhood. This is our stand against drugs," he said.
The MP said primary focus of the campaign would be educational institutions. "Volunteers will do a mapping of five-kilometre radius of each school, and they will launch a special campaign in these areas.
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Campaign will be conducted with the support of residents' associations and Kudumbashree workers," he said.
"SAFE project has shown measurable success over the past decade and has earned acclaim from both national and international forums. This new phase will enhance awareness at the grassroots through education, local campaigns and formation of anti-drug cells," said Fourth Wave Foundation director C C Joseph.
Jain University director Tom Joseph said the campaign aims to empower educational institutions and communities to act as front-line defenders in the fight against substance abuse.
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