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No great work has ever been created under influence of drugs, says Prithviraj Sukumaran
No great work has ever been created under influence of drugs, says Prithviraj Sukumaran

The Hindu

time12 hours ago

  • Entertainment
  • The Hindu

No great work has ever been created under influence of drugs, says Prithviraj Sukumaran

Actor-director Prithviraj Sukumaran has debunked the perception in society that creativity in the film industry is fuelled by substance, stating that no great work has ever been created under the influence of any substance. He was talking after inaugurating 'No Entry,' an anti-drugs campaign to mark the launch of a five-year long project, Substance Abuse Free Environment Village (SAFE), in the Ernakulam Parliament constituency at the Rajagiri School of Engineering and Technology on Thursday (June 26, 2025) on the occasion of International Day Against Drug Abuse and Illicit Trafficking. The project initiated by Hibi Eden, MP, will be implemented in a phased manner under Project Venda of Fourth Wave Foundation with the support of the Jain (Deemed-to-be-University) and the Kochi-based Future Kerala Mission. Mr. Sukumaran said that the fight against drugs can be won only if an older generation, which showed how to enjoy life through their lifestyle, and a new discerning generation capable of making the right choices join hands. He wrapped up his speech with the popular film dialogue 'narcotics is a dirty business.' He then administered the anti-drug speech to students. In his presidential address, Mr. Eden said that the idea behind the project is to ensure the coordination of people's representatives, educational institutions, and social organisations for the serious cause of protecting students and youngsters from drug menace. The project will be implemented in association with the Kochi Corporation, 6 municipalities, and 24 panchayats. Memorandum of Understanding kits were handed over to the representatives from these local bodies. Around 3,000 school and college students attended the function. The 'No Entry' campaign proposes a strong declaration by the individual and society in general in a collective resistance against drugs. Preventing the entry of drugs into one's body, life and household remains the core of the campaign. SAFE project is an acclaimed programme against drugs being implemented by the Fourth Wave Foundation under Project Venda for the past 10 years. Uma Thomas, MLA, district panchayat president, Manoj Moothedan, Thrikkakara municipal chairperson Radhamani Pillai, District Police Chief (Kochi City) Putta Vimaladitya, Fourth Wave Foundation director C.C. Joseph, Jain University, Director (New Initiatives) Tom Joseph, and Rajagiri School of Engineering Fr. Jose Kuriyedath attended.

Hibi Eden to launch anti-drug campaign in Ernakulam constituency
Hibi Eden to launch anti-drug campaign in Ernakulam constituency

Time of India

time3 days ago

  • Health
  • Time of India

Hibi Eden to launch anti-drug campaign in Ernakulam constituency

Kochi: Hibi Eden, MP, will launch an anti-drug campaign, No Entry, in Ernakulam parliamentary constituency as part of the five-year Substance Abuse Free Environment Village (SAFE) project being implemented in the constituency. Actor Prithviraj Sukumaran, who is the brand ambassador of the programme, will inaugurate the campaign at a function to be held at Rajagiri School of Engineering and Technology auditorium in Kakkanad on Thursday. The campaign is being organized with the support of Fourth Wave Foundation's project 'Venda' and Jain Deemed-to-be University's Future Kerala Mission, in collaboration with Kochi corporation, six municipalities and 24 panchayats. Eden stated that No Entry is not just a slogan but a personal and collective commitment to protect our homes and communities. "Not in my body. Not in my life. Not in my home. Not in my neighbourhood. This is our stand against drugs," he said. The MP said primary focus of the campaign would be educational institutions. "Volunteers will do a mapping of five-kilometre radius of each school, and they will launch a special campaign in these areas. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Trade Bitcoin & Ethereum – No Wallet Needed! IC Markets Start Now Undo Campaign will be conducted with the support of residents' associations and Kudumbashree workers," he said. "SAFE project has shown measurable success over the past decade and has earned acclaim from both national and international forums. This new phase will enhance awareness at the grassroots through education, local campaigns and formation of anti-drug cells," said Fourth Wave Foundation director C C Joseph. Jain University director Tom Joseph said the campaign aims to empower educational institutions and communities to act as front-line defenders in the fight against substance abuse.

SAFE project to be rolled out in Ernakulam Lok Sabha constituency
SAFE project to be rolled out in Ernakulam Lok Sabha constituency

The Hindu

time4 days ago

  • Entertainment
  • The Hindu

SAFE project to be rolled out in Ernakulam Lok Sabha constituency

A five-year-long Substance Abuse Free Environment Village (SAFE) project is set to be implemented in the Ernakulam Parliament constituency with the goal of creating a drugs-free society. The project is being implemented with assistance from Hibi Eden, MP. Actor-director Prithviraj Sukumaran will inaugurate the 'No Entry' anti-drugs campaign to mark the inauguration of the project at Rajagiri School of Engineering and Technology on June 26. The project will be implemented in a phased manner under 'Project Venda' of Fourth Wave Foundation with the support of the Jain (Deemed-to-be-University) and the Kochi-based Future Kerala Mission. Addressing the media here on Monday, Mr. Eden said the project would be implemented in association with the Kochi Corporation, six municipalities, and 24 panchayats. 'The idea is to ensure the coordination of people's representatives, educational institutions, and social organisations for the serious cause of protecting students and youngsters from drug menace,' he said. The 'No Entry' campaign proposes a strong declaration by the individual and society in general in a collective resistance against drugs. Preventing the entry of drugs into one's body, life, and household remains the core of the campaign. SAFE project is an acclaimed programme against drugs being implemented by the Fourth Wave Foundation under Project Venda for the past 10 years. The project has received accolades nationally and globally. Fourth Wave Foundation director C.C. Joseph expressed satisfaction at the opportunity to expand the project to the Ernakulam Parliament constituency. Social awareness campaigns, educational programmes in schools, and the formation of local cells against drugs would be implemented with the help of local bodies and voluntary organisations, he said. SAFE project comes after Mr. Eden's 'Cup of Life', a project that entered the Guinness Book of World Records by distributing 1,00,001 free menstrual cups across 126 venues in 24 hours in 2022.

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