Shuffle Board: Better Cotton Names Nonprofit Exec Nick Weatherill CEO
Atlanta-based company Brrr has named David Ludd as vice president of sales and marketing. Ludd joined the company last year and has over three decades of experience in apparel sales and marketing. He most recently served as Coolcore's chief global sales and marketing officer and previously held senior leadership roles at Converse, Timberland, Nike and Levi Strauss & Co.
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French multinational luxury goods company Dior confirmed that Loewe's former creative director, Jonathan Anderson, will lead fashion for the LVMH-owned label. He'll lead all three Dior collections as creative director of women's, men's and haute couture—marking the first time the house has seen one creative vision since founder Christian Dior helmed the triptych role. Anderson succeeds Maria Grazia Chiuri, who stepped down last month after a nine-year run as Dior's first woman (ever) to lead its women's collection.
American denim and sportswear brand True Religion has promoted Kristen D'Arcy and Tina Blake, as the brand expects annual sales to top $450 million this year, according to SJ's sister publication, WWD.
D'Arcy was named True Religion's first-ever chief marketing officer in 2023. Now, her role has expanded to CMO and head of digital growth. In addition to leading the marketing team, D'Arcy's will also oversee the e-commerce, analytics, and customer service teams.
Tina Blake has been promoted to creative director; SVP design, merchandising and brand image. She joined True Religion in 2022 and most recently served as senior vice president of men's and women's design and brand image. In this role, Blake will oversee the entire merchandising organization as well as her design and brand image leadership responsibilities.
Athleticwear giant Nike has named Michael Gonda as chief communications officer, effective July 7. In this role, Gonda will oversee the company's global communications operations and strategy, including corporate and brand reputation, storytelling, issues management and employee engagement. Gonda previously held various leadership roles at McDonald's Corporation, most recently serving as its chief impact officer for North America.
British boot brand Dr. Martens has named Carla Murphy as chief brand officer, effective July 1. In this role, Murphy will be responsible for the company's brand strategy and creative direction, as well as overseeing the company's global product, marketing and sustainability teams. She will report to former BSO and current CEO, Ije Nwokorie.
Aspen, Colorado-based ski company Sport Obermeyer has announced a new leadership team in preparation for its 2026 rebranding effort. Former Mammut and X-Bionic leader Kris Kuster was named chief executive officer, Kalin Tegman has been promoted to director of sales, and Lilly McSwain has been named customer service manager. Reinforcing the brand's commitment to best-in-class client relationships and service. Founder Klaus Obermeyer will remain an active board member as the oldest living company president at 105 years old.
Utah-based footwear brand Kizik has named former Nike exec Gareth Hosford as chief executive officer. In this role, he will work to scale innovation, reach and opportunities for the brand as it continues to transition from a DTC business model to an omni-channel effort. Hosford succeeds Monte Deere, who has held the role since 2019, will continue to serve on the board of Kizik (and its parent company, HandsFree Labs) as to advise on the company's licensing arm of the business.
StockX has named Daniel De Jesus Krueger as vice president and head of creative. He will lead the global creative direction of the sneaker resale marketplace, encompassing brand design, imagery and storytelling. Krueger joins StockX from Fulwell Entertainment, an entertainment group founded by athlete LeBron James and sports marketer Maverick Carter, formerly known as SpringHill Company.
California surf-and-skate retailer Pacsun has named Rachel Donahue as vice president of human resources. She will oversee all aspects of human resources at Pacsun, including talent development, organizational effectiveness and employee engagement. Donahue brings over two decades of experience leading people strategy across retail and fashion brands. She most recently served as Aritzia's vice president, people and culture, responsible for talent management, executive development and shaping the company culture. Her prior experience includes senior HR roles at Saks, Tory Burch and Macy's.
Autonomous delivery network Arrive AI has appointed Laurie Tucker to its board of directors. Tucker, a former senior vice president of marketing at FedEx and an experienced board member, will serve as head of Arrive AI's compensation committee.
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