
Bushmills And Malbon Dropped A New Capsule Collection Just In Time For The Open
Bushmills Whiskey has once again partnered with trending contemporary golf apparel brand Malbon for a new capsule collection that celebrates Northern Ireland's longstanding heritage and contribution to both the game of golf and the world of whiskey.
The collection comes just ahead of the 153rd Open, which is being held at Royal Portrush, just around the corner from the Bushmills Distillery. Including 2025, The Open has only been hosted in Northern Ireland three times, with previous events also hosted in County Antrim at Royal Portrush in 1951 and 2019.
The new collection consists of a limited line of co-branded apparel and accessories, reimagining traditional Irish plaid with a modern twist. The collection's message is a blend of two historic interests that have found themselves culturally intertwined for centuries. It seems only fitting that golf's oldest tournament is being played this year just miles from the world's oldest licensed whiskey distillery.
'Following last year's successful collaboration with Bushmills, which reimagined the timeless pairing of whiskey and golf, we knew we had to go even bigger for our second drop,' says Stephen Malbon, co-founder of Malbon Golf. 'With the world's oldest golf tournament unfolding in the distillery's backyard, we're excited to debut a collection that infuses the spirit and flavor of Northern Ireland's North Coast into modern golf style.'
The collection features a variety of apparel and accessories. Bushmills
Inspired by the rugged North Coast of Ireland, the collection itself is broken out into two major categories. The collection's apparel includes T-shirts, hooded and non-hooded sweatshirts, vests, windbreakers, hats and visors, all featuring co-branded Malbon x Bushmills iconography.
Accessories include a flask and luggage tag set, Glencairn set, decanter set, tote bag, golf flask and golf bag, exclusively available at bushmills.com. About Malbon Golf
Malbon Golf was founded in 2017 in Los Angeles by Stephen and Erica Malbon. Their fusion of hip-hop, surf, skate, and art-world influence with golf attire was a stark departure from tradition and eventually caught the attention of pro golfer Jason Day, who began wearing Malbon apparel in 2024, bringing the brand to a global audience. The 'sweater vest incident' at the 2025 Masters brought even more press and attention to the brand.
Malbon has always approached their business model through a modern lens, with limited-edition drops, collaboration-heavy collections and digital experiences built into the DNA of its operations. About Bushmills Distillery
Bushmills Distillery, located in County Antrim, Northern Ireland, is one of the oldest licensed distilleries in the world, with its official license dating back to 1608.
"Old Bushmills Distillery" is located located near the northern coast of Northern Ireland Bushmills
Bushmills is known for its triple-distilled Irish whiskey. Bushmills has always stayed true to the production of single malt whiskey (using 100% malted barley) and traditional copper pot stills. The distillery has weathered centuries of political and economic turmoil, but has persisted for over four centuries.
Now owned by Proximo Spirits, Bushmills has expanded its portfolio significantly in recent years. Their product line includes a wide range of age-stated core products and limited-edition offerings that appeal to a diverse range of whiskey drinkers.
The Bushmills and Malbon collection is available beginning July 17th at Bushmills.com/malbon and malbongolf.com, and is also available at the Bushmills Distillery.
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The 'Father of professional golf,' Walter Hagen was the Jack Nicklaus or Tiger Woods of his time, before Jack Nicklaus and Tiger Woods, and is credited with being the one to grow the game in America and really put golf on the map. His 11 Majors titles remains third only to those other two guys, and he amassed 44 PGA Tour wins and was Ryder Cup captain a record six times. There is always going to be debate about who is the sport's GOAT, but Hagen is always in the discussion, and with a doubt, one of the very, very best and highest profile golfers to ever live. British Open venue Royal Cinque Ports is a real deal seaside links—and one of the Top 100 Courses in ... More the World. As he recounted in his memoir, The Walter Hagen Story, his preparation for the 1920 Open was anything but routine. 'Anyone who knows the coastal links in Kent, south-east of London, will remember there are three links, adjoining each other. 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Skip the Hedgehog, the Hagen 54 mascot, on draft Guinness alongside champagne at the opening ... More reception. Fun, friendliness and good humor ruled the day, and the organizers (the three clubs working together to boost local tourism) nailed every detail. They even created a special logo for the event, a Hedgehog named Skip, derived from the Old English for Hagen's nickname, the Haig, which means hedgehog. Every participant was given Skip logo gear, and they even had custom brewed Skip beers, lager and IPA, out on coolers along the course. I cannot speak for the other groups but our foursome debated the proposition of a beer consumption/lost ball ratio as a secondary challenge to simply finishing. At the opening ceremony one of the officiants stated that this was the only opportunity to play three Open venues in a single day without a helicopter, but I would posit that even unrestrained funding would make that difficult, especially since weather in the UK often grounds choppers, and most of the rother spots where three Open venues are in close proximity are also the most difficult tee times in golf to obtain. The chance of getting three coordinated tee times at three Open courses, playing each in the perfect time and then getting to the next is close to zero. Here you simply step out a gate. So that's the deal, or Deal. You get to play three exceptional links courses that are all pilgrimage worthy, and three of the 14 Open venues, in one day, with camaraderie, fun and lots of food and drink included. Obviously, being able to walk three rounds is a pre-requisite but it's not as hard as it sounds, and push carts (trolleys) are provided, with the option for caddies. 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