Fake Labubu dolls prompt 'urgent' warning from CPSC: 'Dangerous, illegal'
The Consumer Product Safety Commission issued an 'urgent' warning Monday about knockoff Labubu dolls posing a 'serious risk of choking and death to young children.'
The warning only applies to fake versions of the Labubu dolls — sometimes referred to as 'Lafufu dolls' — which are sold as plush figures and plush keychains. The CPSC said it has received multiple reports that the fake Labubus are 'small enough for a child to fit the doll in their mouth and block their airway' and 'break apart easily, releasing small pieces that can become choking hazards.'
'These fake Labubu dolls are dangerous, illegal, and have no place in American homes,' Peter Feldman, the acting chairman of the CPSC, said. 'No parent should have to wonder if a toy will stop their child from breathing. Protect your children and buy only from reputable sellers.'
The CPSC said its investigators have identified several U.S. shipments from China containing the fake Labubu dolls.
'Federal law prohibits the importation and sale of consumer products that fail to meet CPSC safety standards,' the CPSC said in its warning. 'CPSC will continue aggressive enforcement at U.S. ports to block dangerous imports before they reach American families.'
The original Labubu doll is a 'blind box' collectible toy manufactured by Pop Mart, a Chinese toy company. The dolls started to grow in popularity in 2024, with many fans crediting Blackpink star Lisa with helping to start the craze.
Pop Mart's revenue has exploded thanks to the global interest in Labubus. Its product line has grown to over 300 variants of the toy, but it's the secrecy over what's actually in the blind box and how quickly Pop Mart sells out when it does its restocks that have contributed to growing reseller markets, CNN reported. While the average retail price of a Labubu is $32, some resale prices have reached up to $7,000.
How to spot fake Labubu dolls
The CPSC urges consumers to take note of what could be a potentially dangerous, fake Labubu doll by keeping the following guidelines in mind:
Unusually deep discounts could indicate it's a fake product.
Authentic Pop Mart Labubu dolls have a holographic Pop Mart sticker, a scannable QR code that leads to the official Pop Mart site and a UV stamp on one of the doll's feet.
Authentic Pop Mart Labubu dolls have nine teeth.
The product should only be bought from trusted, legitimate stores or websites.
Check the toy before giving it to your child. Especially if it's a small keychain, make sure nothing easily falls off and check for other choking hazards.
If you experience any injury or dangerous product defect, report it to the CPSC here.
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