REACH by RentCafe Offers AI-Focused Education at AIM
Yardi's multifamily marketing agency to discuss the future of rental search
SANTA BARBARA, Calif. , May 1, 2025 /CNW/ -- REACH by RentCafe ® will showcase new, proven search strategies at the upcoming Apartment Innovation & Marketing Conference (AIM) in Huntington Beach, California , May 4-7 . As the title sponsor for the seventh consecutive year, REACH continues to share the latest multifamily marketing trends, data and innovations with property management companies.
On Monday, May 5 , REACH experts Esther Bonardi and Kyle Jones will lead a main-stage session on the future of search, focusing on the growing importance of generative engine optimization. Attendees will learn what GEO is, how it intersects with SEO and practical tips for appealing to generative engines.
Esther and Kyle will present alongside Brooke Henderson , VP of U.S. strategic partnerships at Yext, and Melissa Brady , SVP of marketing, communications and customer experience at Fogelman Properties. The session will feature case study data from Fogelman, highlighting their success optimizing website content to appear in AI overviews.
REACH is also hosting two breakfast roundtables during the show:
"We look forward to sharing new, data-driven strategies during AIM," said Esther Bonardi , vice president at REACH. "Search is constantly evolving, and generative engine optimization is top of mind for today's marketers. We're excited to show attendees how to align their marketing and reach more renters."
Building connections: Free marketing consultations with REACH
Visit the REACH booth to explore innovations like AI-powered tools, specialty neighborhood webpages and a brand-new strategy engine. Attendees who book a consultation will receive access to the Happy Hub, an exclusive lounge.
Four consultation types are available:
Schedule your REACH consultation at AIM.
"Yardi may be the most successful technology startup in multifamily history, as well as its longest tenured," said Dennis Cogbill , managing director at Joshua Tree Conference Group, which produces AIM. "That combination makes REACH by RentCafe an ideal title sponsor partner for AIM. From the top down, they focus on creating long-term results for real estate and the people entrusted with it. We're grateful for their support of our complementary mission to provide educational experiences for multifamily marketing and technology executives."
About REACH by RentCafe
Reach your audience, goals and potential with a full-service digital marketing agency for property management businesses. REACH by RentCafe® and RentCafe.com certified experts will help you create a winning web presence that drives leases and revenue with complete transparency. Services include website development, SEO, PPC, ILS advertising, social media, reputation management and more. See what's possible: reachbyrentcafe.com.
About Yardi
Yardi® develops industry-leading software for all types and sizes of real estate companies across the world. With more than 10,000 employees, Yardi is working with our clients to drive significant innovation in the real estate industry. For more information on how Yardi is Energized for Tomorrow, visit yardi.com.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Cision Canada
4 days ago
- Cision Canada
Yardi launches Aspire Platinum package with cutting-edge AI tools
The learning management platform upgrades its offering to include advanced features for enhanced customization, engagement and integration capabilities SANTA BARBARA, Calif., June 6, 2025 /CNW/ -- Yardi ® is proud to announce the launch of Aspire Platinum, the newest and most advanced tier of its Yardi® Aspire learning management system, designed for property management companies that need advanced tools to scale training, improve engagement and stay ahead of change. Among the standout features in Aspire Platinum is Aspire AI, a powerful set of content creation tools that help training teams move faster and do more. With just a few clicks, teams can generate interactive courses, embed scenario-based challenges, build assessments, translate it all to other languages and more. "Aspire Platinum is for companies that want the latest technology to support strong, effective training programs that solve real business challenges." said Patty Evans, industry principal for Yardi Aspire. "It's built to help training teams save time, reach more people and make a bigger impact." Platinum also includes tools that make training more interactive and efficient, such as: Surveys and live polling for real-time feedback and engagement SCORM course compatibility for importing external content Embedded esignature workflows for policies, checklists and acknowledgments Microsoft Teams chat integration for seamless collaboration and communication Aspire Platinum builds on the robust foundation of the comprehensive Aspire Plus package, trusted by property management companies of all sizes. Aspire Plus features a customizable course catalog, event and mentorship management, embedded authoring tools, company resource library, mobile app and a sleek, modern, personalized learning experience. "We designed Aspire Platinum to give companies more flexibility, faster content creation and better ways to engage their teams," added Evans. "It offers the sophistication and efficiency that today's property management leaders need, without making things more complicated." Aspire Platinum helps organizations modernize their learning strategy, support compliance and build high-performing teams in a way that's personalized, scalable and easy to manage. Find out which Aspire package is right for you, or book a demo to see it in action. About Yardi
Cision Canada
5 days ago
- Cision Canada
REACH by RentCafe Wins Gold in 2025 Hermes Creative Awards
Multifamily marketing agency helps clients launch award-winning websites SANTA BARBARA, Calif., June 5, 2025 /CNW/ -- The Hermes Creative Award winners have been announced for 2025, with REACH by RentCafe ® earning recognition for the third consecutive year. REACH won gold on behalf of the following clients: ila and Roundhouse. The Hermes Creative Awards celebrate the efforts of creative professionals. To select the winners each year, judges evaluate the best publications, branding collateral, websites, videos, advertising, marketing and communication programs internationally. REACH is a comprehensive marketing agency for multifamily property management. This year's client entries for the Hermes Creative Awards resulted in two wins — both gold — for website design. Roundhouse won gold for its property website for The Beaumont. In collaboration with REACH, Roundhouse developed a winning design with images of the affordable housing community and surrounding landscape in Bozeman, Montana. The site also features a visually interesting color palette, seamless navigation and clear calls to action to capture prospective renters. The ila website also earned the gold accolade. REACH helped bring ila's creative design vision to life, then made the site functional. The result pairs stunning visuals with engaging copy, user-friendly features and an intuitive layout to guide renters as they search for their next home. REACH also earned an honorable mention for two websites, The Whit and Habitat America. "We're proud of this year's Hermes Creative Award winners," shared Esther Bonardi, vice president of REACH by RentCafe. "Winning on behalf of our clients shows our commitment to thoughtful website design and optimization. We look forward to seeing how these award-winning sites continue to engage renters and drive results." Ready to make your website stand out to renters? Schedule a free consultation with REACH. About the Hermes Creative Awards Renowned for celebrating innovation and creativity across traditional and emerging media, the Hermes Creative Awards international competition is administered by the Association of Marketing and Communication Professionals (AMCP). It is one of the oldest and largest creative competitions in the world. About REACH by RentCafe Reach your audience, goals and potential with a full-service digital marketing agency for property management businesses. REACH by RentCafe® experts will help you create a winning web presence that drives leases and revenue with complete transparency. Services include website development, SEO, PPC, ILS advertising, social media, reputation management and more. See what's possible:
Cision Canada
6 days ago
- Cision Canada
Yardi sponsors Changemakers series for seventh consecutive year
SANTA BARBARA, Calif., June 4, 2025 /CNW/ -- Celebrating innovative leadership in senior living for the seventh consecutive year, Yardi ® joins Senior Housing News (SHN) in presenting the 2025 Changemakers series. The annual series recognizes a selection of senior living leaders through extensive interviews that explore proactive approaches, growth and positive change in the industry. The 2025 Changemakers class honors industry pioneers. In-depth interviews from SHN give a firsthand look at each leader's story, advice and insights. Interviews will be released in batches and announced as the series progresses. The first batch of honorees includes Laurie Schultz of Avenue Development, Jim Lydiard of Centered Care and Amy Silva-Magalhaes of The Bristal Assisted Living. Read their full interviews with SHN. "Each year the leaders who are recognized share fresh perspectives that resonate with the senior living industry," said Ray Elliott, vice president of senior living at Yardi. "The 2025 Changemakers introduce groundbreaking concepts and meaningful insights. Yardi is honored to help bring these voices to the forefront by sponsoring this series of in-depth interviews for the seventh consecutive year." As a leading senior living technology provider, Yardi is pleased to partner with SHN to launch the 2025 Changemakers series. Explore Yardi's all-in-one solution for senior living. Senior Housing News is the leading source for news and information covering the senior housing industry. With a national reach of over 30,000 professionals, SHN provides a cutting-edge and targeted platform that gives readers the opportunity to reach decision makers every day. To learn more, visit
