India's Delhivery unveils short-haul cargo service rivalling Uber, Porter
June 20 (Reuters) - Indian courier delivery firm Delhivery (DELH.NS), opens new tab launched its short-haul parcel transport service in two locations on Friday, ramping up competition in a market dominated by the likes of Uber (UBER.N), opens new tab and Kedaara Capital-backed, opens new tab Porter.
Near-distance parcel delivery - often within city limits - has grown increasingly popular, following the success of quick-commerce delivery services, where everything from milk to mobile phones is delivered within 10 minutes.
Currently, Uber, Swiggy SWIG.NS-backed ride-hailing app Rapido and Porter are among firms that ferry parcels from one area of a city to another.
Delhivery's service is currently live only in the national capital region and the southern IT hub of Bengaluru, but the company aims to rapidly expand to other key metro cities, MD and CEO Sahil Barua said in a statement.
Third-party logistics firms, including Delhivery, have been looking for options to diversify as their mainstay long-haul freight businesses battle intense competition from in-house logistics arms of e-commerce giants such as Amazon (AMZN.O), opens new tab and Walmart (WMT.N), opens new tab-backed Flipkart.
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