Cole Haan to enter performance wear arena, names new golf president
Cole Haan announced on Thursday a new partnership with Catapult Group for the creation of the American lifestyle brand's new performance apparel division.
Upclose, the deal will bring to market Cole Haan golf apparel, with racket sports and performance lifestyle collections to follow.
Scott Davis of Catapult Group will lead the new division as president of Cole Haan golf, overseeing global strategy and go-to-market operations. Davis boasts 25 years of experience across global fashion, golf brands, and retailers, and is known for driving growth and brand evolution, according to a press release.
"Since re-entering the golf footwear category in 2021, we have been focused on a journey to bring well-designed, high-quality performance footwear and apparel to professionals and enthusiasts who live a 24/7 lifestyle—from the back nine to the corner office and everywhere in between," said Jack Boys, CEO at Cole Haan.
"With Scott Davis and the Catapult team as our partners, we have the proven expertise needed to deliver on products at the intersection of style and performance—bringing a uniquely Cole Haan perspective to one of the world's fastest-growing sports."
The first drop will launch globally in spring 2026.
"It's a true honor to operate as president, Cole Haan golf at Catapult and help steward a brand celebrated for nearly a century of craftsmanship, innovation, and timeless American style," said Davis.
"As a longtime PGA professional, I am deeply proud to bring my experience in the game to this exciting new chapter—introducing a golf apparel collection that merges performance with sophistication and extending the brand's legacy into the world of golf. This initiative underscores our commitment to meeting the evolving needs of today's athletes while staying true to the values that have defined Cole Haan for generations."
Cole Haan is an American lifestyle brand distributed in over 100 countries.
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