Exhibition by Richa Jha
Abanindranath Tagore's Khirer Putul in Bangla, published in 1896, is one of the first printed children's books in India for leisure reading. Tagore, his protg Nandalal Bose, Upendrakishore Ray Chowdhury (who founded the Bangla children's magazine Sandesh), his son Sukumar Ray and grandson Satyajit Ray were the pioneers of children's book illustrations in India.
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India Gazette
6 days ago
- India Gazette
Shanghai marks Rabindra Jayanti with cultural festivities; Indian consulate pays tribute to Pahalgam victims
Shanghai [China], June 1 (ANI): The Consulate General of India in the Chinese city of Shanghai on Sunday commemorated the 164th birth anniversary of Gurudev Rabindranath Tagore with a vibrant cultural event that also served as a moment of solemn tribute to the victims of the recent Pahalgam terror attack. Held at the Vivekananda Cultural Centre, the celebration brought together over a hundred attendees, including members of the Indian diaspora, Chinese students, Tagore enthusiasts, and friends of India. According to a post on X by India in Shanghai (@IndiaInShanghai), the event began with a solemn pledge ceremony led by Consul General Pratik Mathur, who reaffirmed India's firm national resolve to combat terrorism with a zero-tolerance approach. He underscored that this stance was clearly demonstrated through Operation Sindoor, launched in response to the recent attack in Jammu and Kashmir. In his opening remarks, CG Mathur paid homage to the victims and highlighted Gurudev Tagore's enduring cultural legacy both in India and abroad. He noted Tagore's special connection with China, mentioning that his stories are still part of Chinese school curriculums and that his literary and musical works--especially Rabindra Sangeet--are studied in Chinese universities. 'Tagore continues to serve as a bridge for mutual understanding and cultural exchange between India and China,' Mathur said. He also recalled that Tagore had visited Shanghai twice after becoming the first Asian to win the Nobel Prize in Literature, and that the city honours his legacy with two statues--one at the historic Lu Xun Park and another at Maoming Lu in central Shanghai. The event featured an insightful talk by noted Tagore scholar Tina Kanagratnam on Tagore's legacy in East Asia. This was followed by soulful Rabindra Sangeet performances and classical music recitals on sitar and tabla, presented by young members of the Indian community under the aegis of Shanghai Adda. A themed yoga performance titled 'Yoga for the Young Minds', based on Rabindra Sangeet, added a meditative close to the celebrations. Guests were also treated to light Bengali refreshments. The programme witnessed enthusiastic participation from scholars, cultural personalities, and children, and served as a blend of reflection, remembrance, and cultural pride. (ANI)
The Hindu
31-05-2025
- The Hindu
Big Bay and Alfonsine may fight out the finish of the Benaka Developers Karnataka Juvenile Million
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Time of India
31-05-2025
- Time of India
Why poorly translated regional ads are costing brands their audience
In India's hyper-diverse linguistic landscape, brands are scrambling to connect with regional audiences. The logic sounds simple-speak their language, win their hearts. But here's the kick speaking the language poorly can do way more harm than good. And surprisingly, many big q-commerce players keep tripping over this basic step. Lost in translation Imagine seeing an ad written in Bangla for a quick service delivery app that's so bizzare you can't even tell what it means. That's exactly what happens when brands rely solely on Google Translation. Ads littered with awkward phrasing and outright grammatical errors that no native speaker would write. As a result, instead of feeling welcomed or engaged, the audience feels irritated. It's the marketing equivalent of someone butchering your mother tongue in front of you just annoying. Why does this keep happening? Big brands can afford eye-catching billboards, prime TV spots, and expensive digital campaigns. But somehow, they skimp on the one thing that matters most for regional campaigns: hiring writers who actually speak and understand the fundamental. Otherwise, the campaign looks lazy and disconnected. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Zumbido e perda de audição? Médico revela técnica caseira de 1 real para aliviar! Zumbido no ouvido Undo The social media backlash Instead of driving brand love or sales, these ads spark eye-rolls, mockery, and social media jokes. Platforms light up with screenshots and memes mocking the awkward translations. Comments range from mild amusement to outright frustration, with many calling out brands for disrespecting their language and culture. A Bengali content creator recently called out a quick service ad on social media, which was flooded with trolls and critical comments directed at the brand. Check out our list of the latest Hindi , English , Tamil , Telugu , Malayalam , and Kannada movies . Don't miss our picks for the best Hindi movies , best Tamil movies, and best Telugu films .
