Bill Belichick supports Jordon Hudson at Miss Maine amid UNC ban drama: ‘Coach is here'

New York Post

10-05-2025

She's the main event.
Jordon Hudson, 24, shocked Miss Maine contestants when she showed up at the Holiday Inn by the Bay in Portland Saturday all smiles — and with what appeared to be a $3,500 Dior bag in tow — to compete in the pageant with boyfriend Bill Belichick supporting from the sidelines.
'Coach is here,' a source close to the 73-year-old Belichick confirmed to The Post of the former Patriots coach, who arrived at the hotel Saturday afternoon, just a day after his much-younger gal pal was banned from his new coaching gig at the University of North Carolina.
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The former Bridgewater State University cheerleader appeared Saturday afternoon in a UNC baby blue off-the-shoulder cocktail dress, stilettos and her Hancock sash — punctuated with her pearly whites.
11 Jordon Hudson, 24, competing in the Miss Maine pageant, where her boyfriend Bill Belichick was supporting her. Miss Maine contestants when she showed up to compete after reportedly getting banned from UNC. 'She's very headstrong. She's a tough cookie but a lot of people are angry because of the whole Bill situation,' a source close to the pageant told The Post.
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11 Hudson, 24, smiled and waved to on-lookers at the Holiday Inn by the Bay hotel in Portland, Maine. The Hancock native was the runner up to Miss Maine 2024.
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11 Hudson carried what appeared to be a $3,500 Dior bag and was escorted by her US Navy veteran bodyguard, Chad.
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Hudson smiled and waved to onlookers as she exited the interview portion of the competition, a day after sports podcaster Pablo Torre revealed Hudson is no longer allowed on the North Carolina football field or inside its football facility, according to two UNC sources.
The move comes after she's been criticized for she's running Belichick's longtime winning reputation.
'She's very headstrong. She's a tough cookie but a lot of people are angry because of the whole Bill situation,' a source close to the pageant told The Post.
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'Nobody has spoken with her [until today]. She probably was told to lay low and not say anything. I feel bad for her,' the source close to the pageant said.
11 'Nobody has spoken with her [until today]. She probably was told to lay low and not say anything. I feel bad for her,' the source close to the pageant said.
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11 Hudson is the most famous of 17 contestants. She will also compete against Isabelle St. Cyr of Monson, who is making history as the first transgender woman to compete in the pageant.
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11 Hudson appeared early Saturday in a green and black jumpsuit while rehearsing for the Miss Maine pageant.
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11
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'There is deep worry for how detrimental Jordon can be for not just North Carolina but Bill's legacy, reputation — everything he has built and worked for over decades,' one family source told Torre, who previously broke the news that Hudson used her pull to work her way into Belichick's Super Bowl commercial with Dunkin' Donuts in February.
The drama surrounding Belichick and Hudson came to a head last month during his turbulent 'CBS Sunday Morning' interview. Hudson was mocked after interfering in the former Patriots coach's interview when she shut down the conversation when correspondent Tony Dokoupil asked how the couple met.
'They're [the public] seeing her as 'she's all about being famous, dollar signs' — isn't everybody at the end of the day? Don't you want to be successful? I like her. People suck. She's a little aggressive to some people.'
'I can't believe they're banning her [from UNC]. They're mad because of the whole interview with CBS. He had such a huge legacy they're concerned about his reputation, the school's reputation.'
11 Hudson was runner-up in the 2024 Miss Maine contest.
@jordon/Instagram
11 'They're [the public] seeing her as 'she's all about being famous, dollar signs' – isn't everybody at the end of the day? Don't you want to be successful? I like her. People suck. She's a little aggressive to some people,' a source close to the Miss Maine pageant told The Post.
VAIL FUCCI
11 The drama surrounding Belichick and Hudson came to a head last month during when she steamrolled his turbulent 'CBS Sunday Morning' interview.
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11 Hudson was mocked after interfering in the former Patriots coach's interview when she shut down the conversation when correspondent Tony Dokoupil asked how the couple met.
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The pageant source said an insider at the pageant likely reached out to console Hudson.
'She [the pageant runner] probably told her — lay low, come in and do your thing,' the source said.
Hudson placed as first runner-up at the Miss Maine competition in 2024.
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She'll be representing her hometown of Hancock, she announced on Instagram last month.
Hudson is the most famous of the 17 contestants. She will also compete against Isabelle St. Cyr of Monson, who is making history as the first transgender woman to compete in the pageant.
'It's between her [Hudson] and Isabelle,' the source said.