34 Newer Products To Make You Feel Like A Trendsetter
Laneige's Neo Blurring Powder, the ultimate secret weapon for shine-free, smoother-looking skin. It blurs the appearance of pores, soaks up excess oil, and leaves you with that matte, but glowy finish. It'll look like you just stepped out of a professional's glam chair.
Girl Moments, a coloring book packed with 40 adorable illustrations with just enough detail to make filling it in fun and not overwhelming. Reviewers love it for winding down after a long day or for doing something fun with a loved one!
Olay Super Serum Body Wash formulated with niacinamide, BHA, collagen peptides, vitamin E, and shea butter (aka a powerful blend of skincare ingredients) so you can have more hydrated, smoother, and brighter skin. It'll quench your dry skin's thirst and lock in moisture for up to 24 hours. Reviewers say it smells amazing, too!
Clinique Almost Lipstick Tinted Lip Balm in *PINK* Honey that's even more subtle than the very popular "Black Honey" shade that people absolutely swear by. This will give you that "my lips but better" color, so people probably won't even realize you've put something on your lips! It's sheer, buildable, hydrating, and gives just enough rosy color to your pout thanks to its skin tone-matching and pH-adaptive formula.
An affordable sweetheart-neckline bodysuit reviewers compare to Skims and it's no wonder 'cause it's buttery smooth, non see-through, and looks just like the real deal. Plus, it'll go with anything so you can dress it up or down!
A pack of Peach Slices hydrocolloid nose pore patches to absorb any gunk or excess oil from your nose as you sleep. This will help your pores look smaller and feel clearer by the time you wake up — one reviewer even called these the "BEST PORE STRIPS EVER!"
The Pink Stuff's new "Sqeezy" sponge set — the alchemy in this stuff is next-level because it can make grease, permanent marker, grime, pen, rust, and crayons disappear on stoves, kitchen floors, jewelry, bathtubs, grills, wood, glass shower doors, AND MORE. It has 155,000 5-star reviews for a reason... just sayin'.
A suuuuper easy to use Beachwaver B1 Rotating Curling Iron with automatic rotation so curling your hair is super easy. It might even minimize the chance of burning yourself, because wrapping your hair around a curling iron with your hand can feel like a risky biz. Reviewers say this delivers salon-worthy results that last a long time — aka you'll look great *and* save money.
Tower 28's SOS Daily Rescue Facial Spray, but in a 4-ounce (!!) travel size bottle, so whether you're jumping on a plane, train, or automobile, you can quickly spritz your face without taking up bag space. The hypochlorous acid (an antibacterial ingredient) can help reduce inflammation, redness, and irritation. So when you feel a pool of sweat on your forehead, are dealing with an active breakout, or have an eczema flare-up — you'll always have a remedy on hand.
An airtight Deli ProKeeper to keep your deli meats and cheeses fresher than ever, and finally stop your fridge from turning into a sad cold-cut graveyard. It's got an airtight seal and a clear lid you can literally write on to label your snacks or expiration dates. Plus, the grooved bottom means your delicious ham isn't just sitting in meat juice — 'cause, ew.
And a hybrid berry basket and colander so you can wash your fruit and keep it fresher longer, 'cause the plastic containers from the grocery store are letting your fresh produce spoil too fast. Bonus: it's dishwasher safe, making it easy to clean!
A set of classic bamboo mini crew socks to keep you cozy whether you're chilling at home or out running errands. They're soft, breathable, and moisture-wicking — perfect if your feet tend to get a little too toasty.
A weighted eye mask with a nifty contoured design so your eyelashes don't feel all squished, making it much more elite than standard flat eye masks. It's 100% light blocking, has a cushion made of plush memory foam, *and* has an adjustable strap so you can get justttt the right fit.
A handled BrüMate tumbler aka the leakproof baddie that's coming for your Stanley's crown. It features a twist-to-lock lid so you can sip when you want and seal it tight when you're on the move — psst, Stanley's can't do that... On top of that, it fits in cupholders and keeps drinks cold for over 24 hours so you can always avoid lukewarm sips.
Oxo's new compact Brew Rapid Brewer because it requires NO ELECTRICITY. So yes, you can take your caffeine ritual on the road. Just add your favorite grounds, tamp 'em down, fill the basket with hot or cold water, and pump your way to a fresh brew. Whether you're at your kid's soccer game, road tripping, or just embracing a lazy Sunday, you're never more than a few steps away from a delicious cup of coffee.
Lawless's "Forget The Filler," an overnight lip treatment with shea butter, hyaluronic acid, and a stimulating peptide complex formula to deeply hydrate and plump your pout. Your lips will get the nourishment they deserve as you catch up on the shut-eye you've been dreaming of ALL DAY.
A magnetic silicone stove top shelf that'll instantly give you extra space for spices, cooking oils, or whatever you always reach for mid-sauté. No tools, no drilling — just slap it on and go. It's made of heat-resistant silicone (up to 500°F!), and stays put with strong, built-in magnets.
A set of Tide Sink Packs if you're in desperate need of clean socks and underwear but don't have the time to do a full load of laundry. Just fill up a sink with water, put in your articles of clothing, and unleash this small but mighty packet. It's also great for traveling, too!
A convertible folding sofa bed — the perfect accompaniment to your napping, marathon-watching, and TikTok scrolling when you just need a BREAK. Warning: you may never want to get off this once you sink into it.
A set of hair tie bracelets so you can rock a boho bracelet one second and a tight pony the next. People will definitely be confused and equally amazed at how your jewelry doubles as a hair tie.
A goth popcorn maker and bowl that'll be your new movie night BFF. It's shaped like a spooky little monster, but don't worry, it's here to serve snacks, not scares. Just toss in some kernels, pop them in the microwave, and watch the magic happen (no oil or bags needed). It's dishwasher-safe, reusable, and creepy in a cute way.
First Aid Beauty's Facial Radiance Pads packed with glycolic and lactic acids to gently exfoliate, help smooth bumpy skin, and make you ~glow~ — all without irritating skin. Plus, they're perfect for prepping your skin for makeup, meaning your foundation or concealer will go on more smoothly.
A set of espresso martini instant cocktail tea bags that'll turn you into a seasoned bartender with no shaker, no mess, and no mixology degree required. Just steep one of these tea bags in cold water and vodka (or skip the booze for a mocktail) for an espresso drink that'll never get old.
Ninja's new *portable* Crispi Air Fryer system so you can cook a personal-sized meal in as little as SEVEN MINUTES — even if you're at the office! It can crisp, reheat, roast, and broil your food into five-star meals all without dirtying five different pans. If you're so over cooking, you can just flip this on and scroll until dinner's ready.
Sol De Janeiro Brazilian Milky Leave-In Conditioner that helps detangle, smooth frizz for up to 72 hours, protect hair from heat, and smells like a heavenly blend of pistachio, caramel, and vanilla. And if you're recognizing that scent profile (good catch!), it's the same scent as their wildly popular Cheirosa 62 Hair & Body Mist and Bum Bum Cream.
A cordless portable bath jet spa so you can easily DIY your tub into a ~Jacuzzi~. It creates bubbles, has massage jets, and features three speeds so you can choose your chill level. Your stress? Officially NOT invited to this bath.
A trash and grocery bag dispenser to make grabbing a fresh one super easy and to help organize the chaotic under-the-sink situation. It's made of sleek bamboo and can hang on a cabinet door or be mounted on the wall. It's the little "very adult" upgrade that shows you've got it all together... even if your trash is overflowing.
A satin ribbon bow bookmark that adds coquette-core to your latest paperback read. It's dainty, handmade, and adds the prettiest little pop of charm to whatever page you're on. Yes... even if you're reading Pet Sematary by Stephen King.
A hidden toilet paper storage holder, the addition to your bathroom you never knew you needed. It suctions right onto your toilet tank lid and hides away extra TP, wipes, and whatever else you don't want out on display but still need close by. Plus, the top tray is perfect for an air freshener or candle!
A set of Lego highlighters so your notes pop and your desk have a hint of your childhood playroom to it. Each one has a real Lego brick on top, so you can actually snap them together. Or if you're like me, you'd stick your favorite mini figurine on it as you read — it's like a little study buddy!
A snackle box so you can have a full charcuterie board on the go — personally, I'm immediately sold. Each box has eight compartments perfect for crackers, cheese, candy, or whatever snacky chaos you're craving. Bonus: it comes as a two-pack, so you can keep one for yourself and pretend the other is for "sharing."
A leopard print boot mug to serve up your morning caffeine with a side of runway. It's ready to stomp all over your boring mug collection!
The E.l.f. "Perfect 10" Eyeshadow Palette your makeup bag has been waiting for. It's packed with 10 blendable shades (from buttery mattes to glitzy shimmers) that'll take you from "just rolled out of bed" to "smokey eye icon." Reviewers say it's as good as Urban Decay's Naked 3 Eye Shadow Palette but this one is a THIRD of the price. You're welcome.
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A TikTok-beloved "Soft" perfume rollerball that honestly has no right smelling so delectable and layering so well considering it's only five cash dollars. Reviewers are obsessed with the scent's warm sweetness with a hint of citrusy zest, comparing it to waffle cones, lemon pound cake, and warm vanilla scones ... and this $65 bottle of Pink Sugar 👀. Clinique Almost Lipstick Tinted Lip Balm in Black Honey you're definitely going to want to stock up on *now*, before TikTokers go feral again (guilty as charged). This cult-classic, lightweight, slightly glossy shade is beyond "holy grail" status — it matches skin tones so beautifully that I'm personally starting to suspect witchcraft, after seeing so many TikToks of it subtly transforming entire beauty looks with just a few swipes. An airtight Deli ProKeeper so beloved that it's gone viral on FridgeTok (if you know, you KNOW). Not only does this free up space and clutter in the fridge, but it keeps deli meat and cheese so fresh that you'll actually get your darn money's worth by preventing waste. Catrice "Instant Awake" Under Eye Brightener, which became the internet's holy grail — now in four shades! — for concealing and brightening dark circles under your eyes so fast that everyone's old concealers are doing double takes. This lightweight color-adapting formula is designed for truly ~invisible~ coverage that makes a drastic difference. Plus Good Molecules Yerba Mate Wake Up Eye Gel, a cult-fave product for your beauty arsenal that will quickly help minimize eye puffiness and swelling thanks to its winning combo of caffeine and hyaluronic acid. It's basically an alarm clock for your eyeballs, because boy howdy are they awake now!! A set of retractable high-end ballpoint gel pens with such a satisfying, seamless glide that you'll finally find the motivation to write in that journal you keep promising yourself you'll keep up with. If you're a fellow stationery nerd, rest assured that this pen just pens, as a verb. A painless, mint-flavored teeth-whitening pen reviewers swear by as an alternative to pricey professional treatments and strips. This gets results from the very first use, lightening up years' worth of stains from coffee, tea, wine, or just, you know, existing as a human with teeth. An adjustable cervical cooling pillow designed to make your neck as comfy and pain-free as possible, using its unique contoured design to cradle your head and support your neck's natural curve. Honestly, the cooling fabric is just a bonus for this little overachiever. Neutrogena Dry-Touch SPF 70 Sunscreen designed specifically for people who get the "ick" from oily sunscreens but need all the sun protection they can get. This ultra sheer, quick absorbing formula leaves a matte finish that still packs a powerful sun-protective punch. And at this price point, this is the ultimate "everyday" sunscreen for face and body. E.l.f's Lash Xtndr Tubing Mascara, a GODSEND for anyone with thin or fragile lashes. This uses lightweight ~tubing~ technology to wrap around lashes and give them a natural-looking, smudge-proof extension so good it almost looks fake. The real boon, though, is how easily the "tubes" slide off in clean, easy swipes at the end of the day when you're washing your face — absolutely no smudging, over-scrubbing, or special eye makeup removal products required. A cult-favorite cordless "on the go" razor that gives such a close, silky, deliciously smooth shave that reviewers swear by it for even their most ~sensitive~ areas. It even has a "wet" mode and a "dry" mode so you can use it during a shower or as a quick touch-up during the day, and is safe enough to use that multiple parents swear by it as a "first time" razor for preteens, too. An affordable, Lululemon-esque longline sports bra so comfy, supportive, and versatile that reviewers love it both for outdoor workouts, gym use, *and* errand running. This is designed to be supportive without being too compressive, with lightweight fabric that keeps you breezy in the heat. A Baccarat Rouge 540-inspired moisturizing body wash infused with white jasmine, red currant, and sweet amber that reviewers swear by for a cheap alternative to keep that delectably luxe scent on them all day long. Nothing wrong with smelling a lil' ~~expensive~~! Eos' Cashmere Skin Collection Shave Oil — yes, that's right, the astronomically TikTok-famous Eos "cashmere" body lotion comes in shave oil form! Reviewers are notably impressed by how close of a shave they can get with this, particularly in sensitive areas, helping spare you from razor burn and ingrown hairs. Lumify Eye Drops, a product so beloved by TikTok that despite being more $$ than other brands, it's the number one selling brand on Amazon right now. Reviewers swear by this for instant reduction in redness in their eyes, with visible differences within a minute of use. The Pink Stuff's new "Sqeezy" sponge set, which is living up to its "miracle" catchphrase by helping reviewers with their toughest cleaning projects, like grimy pans, mildewed showers, and marked-up walls. If you aren't already in the cult of Pink Stuff cleaning paste, it's so good at its job that reviewers call it "gold in a jar" and "witchcraft." This is the perfect alternative to pricey paint jobs and replacing cookware! Mielle's Rosemary Mint strengthening oil, a reviewer-beloved, TikTok-famous beauty prod that lives up to the hype — this is infused with biotin so it doesn't just strengthen hair, but helps encourage growth. Reviewers who use this consistently swear by it for thinning hairlines, sparse hair at their part, bald patches, and even their eyebrows! Murdle, Volume 1, a true essential for anyone who relaxes to true crime podcasts or Only Murders in the Building. The book is full of 100 mystery-themed logic puzzles with four different levels of difficulty that they can do solo or with pals, and in order or out of order (although if they do it in order, they get the full scoop on Deductive Logico and Inspector Irratino, whose hilarious misadventures guide you through the book). A hairbrush cleaning tool designed with a pointy end to easily rake hair out of your beloved brush in one go, plus bristles to get rid of all the build-up left behind. Now you just have to deal with that giant hairball when it tries to reincarnate as a Furby. A no-scrub weekly shower cleaner you can quite literally "set and forget" to maintain its cleanliness over time — once you apply it after a shower, you just have to wait eight to 12 hours and it'll quietly tackle the soap scum, grime, oils, mold, and mildew stains without any elbow grease from you. A copy of Burn After Writing, a guided journal that tens of thousands of reviewers swear by — through a series of questions and thought experiments, it encourages people to take time away from their screens to explore their feelings, both new and old, so they can embrace meaningful ones and try to let others go. Jergens Natural Glow Firming Self Tanner Body Lotion to give you a gradually-building, vacation-worthy ~sunkissed glow~ over the course of just a few days. Not only is this easy peasy to apply compared to other finickier, streaking lotions, but it's formulated with collagen and elastin to help your skin appear firmer *and* glowier. Mario Badescu Drying Lotion for anyone who has had their fill of acne stickers and wants a more effective solution for overnight zit care. Just dab a constellation of this over your blemishes to help dry them out and reduce redness while you snooze. This gets extra points for being sensitive skin-friendly and easy to use! A jewelry-cleaning stick with cleansing solution on a brush designed specifically to get in the nooks and crannies of your jewelry, so you can dig out all the grime that's accumulated over the years on the cheap instead of taking it to the jeweler. A wildly popular floral print sheer cover up for the perfect finishing touch to all your summer outfits that won't make you swelter in the heat. Reviewers especially love how easily this packs (and photographs!!) for travel. A USB-rechargeable portable water flosser that gets the job done just as effectively without having to lug a planet-size device in your bag. A lot of reviewers love the small profile of this gizmo so much they use it as an everyday one at home, too! Sprayway Glass Cleaner, a reviewer-beloved cleaning staple that did *not* come here to play. This streak-free, fast-acting foam is so effective at cleaning surfaces that a lot of businesses and offices swear by it for that oh-so-squeaky-clean look. A beautifully packaged, travel-friendly Touchland Power Mist hydrating hand sanitizer for anyone who's like "mindfully practicing health and safety, but make it fashion." Unlike other sanitizer sprays, it's infused with aloe vera to keep your skin hydrated and has the most luxurious floral scents. A set of darling reusable Swedish dishcloths that can be washed up to 50 times in the dishwasher, and are designed to replace 17 (!!) rolls of paper towels each. These are strong enough to tackle tough stains and grime, but gentle enough that they won't scratch cookware or hurt your skin. A set of hair-tie bracelets designed to look like *actual* jewelry, so you won't be kicking yourself when you realize you left a hair tie on your wrist for every photo. An "invisible" magnetized dry-erase board so you can organize all your family's chaos and still be unexpectedly stylish about it. "We need more toilet paper," but make it ✨chic✨. A Bentgo stackable lunch container perfect for commuters who want to get back in the groove of bringing cheaper lunches from home again — this right here is a perfect leakproof, sturdy option for your mobile salad/charcuterie/"girl dinner" situations. It's also nice and deep for mixing salads, has an upper compartment to keep your other ingredients separate, *and* a container for dressing. A set of satin pillowcases that not only have a cooling effect, but are soft on your skin and create less friction for your hair so it won't get as tangled while you sleep. Reviewers especially love these because they're an affordable alternative to ones that typically run $18 per case! Biodance's TikTok-beloved Bio-Collagen Real Deep Mask for an overnight ~refresh~ to help firm skin, boost elasticity, and minimize pores. Reviewers mention noticing a visible difference even after one use! You are about to become the definition of "I woke up like this." ✨ Death Wish Instant Coffee Packets so downright (dare I say, DANGEROUSLY) delicious that even the biggest coffee snobs you know might trade in their precious pour-overs. That is, if they can handle the 300mg of caffeine per cup 👀.
